Ama-Acronyms Wokumaketha kanye Nezifinyezo Glossary

Kubukeka njalo ngesonto, ngibona noma ngifunda esinye isifinyezo. Ngizogcina uhlu olusebenzayo lwazo lapha! Zizwe ukhululekile ukweqa ngama-alfabhethi wefayela le- isifinyezo sokuthengisa, isifinyezo sokumaketha, noma igama lobuchwepheshe bokuthengisa nokumaketha ufuna:

Inombolo A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Ama-Acronyms nezifinyezo ze-Sales & Marketing (Numeric)

  • 2FA - Ubuqiniso bokubili: isendlalelo esingeziwe sokuvikela esisetshenziselwa ukuqinisekisa ukuphepha kwama-akhawunti aku-inthanethi ngaphezu kwegama lomsebenzisi nephasiwedi kuphela. Umsebenzisi ufaka iphasiwedi bese kudingeka ukuthi afake ileveli yesibili yokufakazela ubuqiniso, kwesinye isikhathi aphendule ngekhodi ethunyelwe ngomlayezo wombhalo, i-imeyili, noma ngohlelo lokufakazela ubuqiniso.
  • 4P - Umkhiqizo, Intengo, Indawo, Iphromoshini: imodeli ye-4P yokumaketha ifaka phakathi umkhiqizo noma insiza oyithengisayo, ubiza malini futhi inani lazo, lapho udinga ukukukhuthaza khona, nokuthi uzokukhuthaza kanjani.

Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (A)

  • ABC - Njalo Vala: Lesi yisona sokuqala samagama okuthengisa okufanele uwafunde njengomthengisi omncane wokuthengisa! Kuhle kakhulu ngendlela esebenza ngayo. Ukuze ube ngumthengisi osebenzayo kusho ukuthi uzodinga i-ABC.
  • I-ABM - Ukumaketha Okusekelwe Akhawunti: eyaziwa nangokuthi ukumaketha kwe-akhawunti esemqoka, i-ABM iyindlela yamasu lapho inhlangano ixhumanisa khona ukuxhumana kwezokuthengisa nokukhangisa futhi ihlose ukukhangisa kumathemba anqunywe ngaphambilini noma kuma-akhawunti wamakhasimende.
  • ACoS - Izindleko Zokukhangisa Zokuthengisa: imethrikhi esetshenziselwa ukukala ukusebenza komkhankaso wemikhiqizo exhaswe yi-Amazon. I-ACoS ikhombisa isilinganiso sokusetshenziswa kwesikhangiso ekuthengisweni okuqondisiwe futhi kubalwa ngale ndlela: I-ACoS = ukuchitha isikhangiso ukuthengisa ÷.
  • ACV - Inani Lesilinganiso Samakhasimende: Ukugcina nokuthengisa ikhasimende lamanje kuhlala kungabizi kakhulu kunokuthola ukwethenjwa kwelisha. Ngokuhamba kwesikhathi, izinkampani ziqapha ukuthi zithola malini imali ekhokhelwa iklayenti ngayinye futhi zibheka ukukhulisa lokho. Abamele ama-akhawunti bavame ukunxeshezelwa ngokuya ngokwazi kwabo ukukhulisa i-ACV.
  • I-AE - Isikhulu se-Akhawunti: Leli yilungu leqembu lokuthengisa elivala amadili ngamathuba afanelekile okuthengisa. Ngokuvamile bangamalungu eqembu le-akhawunti aqokwe njengomthengisi oholayo waleyo akhawunti.
  • AI - Ukuhlakanipha okungekhona okwangempela: Igatsha elibanzi lesayensi yamakhompiyutha eliphathelene nokwakha imishini ehlakaniphile ekwaziyo ukwenza imisebenzi edinga ukuhlakanipha komuntu. Intuthuko ku ukufunda imishini futhi ukufunda okujulile kudala ushintsho lomqondo cishe kuyo yonke imikhakha yomkhakha wezobuchwepheshe.
  • I-AIDA - Ukunakwa, Intshisekelo, Isifiso, Isenzo: Le yindlela yokukhuthaza eklanyelwe ukugqugquzela abantu ukuthi bathenge ngokuthola ukunakwa, intshisekelo, isifiso somkhiqizo, bese ubakhuthaza ukuthi bathathe izinyathelo. I-AIDI iyindlela ephumelelayo yokubiza okubandayo kanye nokukhangisa ngempendulo eqondile.
  • AM - Umphathi we-akhawunti: I-AM ngumthengisi obhekele ukuphatha i-akhawunti enkulu yamakhasimende noma iqembu elikhulu lama-akhawunti.
  • I-API - UHlelo Lobhalomfihlo: Izindlela zezinhlelo ezingafani zokukhulumisana. Izicelo nezimpendulo zifomethwe ukuze bakwazi ukuxhumana nabanye. Njengoba nje isiphequluli senza isicelo se-HTTP futhi sibuyisa i-HTML, ama-API ayacelwa ngesicelo se-HTTP bese ebuyisa i-XML noma i-JSON.
  • AR - Namaqiniso ukungathandwa kwabathelisi: ubuchwepheshe obuphakamisa isipiliyoni esenziwe ngekhompyutha ekubukeni komsebenzisi emhlabeni wangempela, ngaleyo ndlela sinikeze umbono ohlanganisiwe.
  • I-ARPA - Isilinganiso se-MRR (imali engenayo ephuma njalo ngenyanga) nge-Akhawunti ngayinye - Lesi yisibalo esifaka inani elishiwoyo lemali engenayo yenyanga kuwo wonke ama-akhawunti
  • I-ARR - Imali engenayo yonyaka: Isetshenziswa emabhizinisini amaningi akhiqiza izinkontileka zaminyaka yonke. I-ARR = 12 X MRR
  • ASO - Ukusebenziseka Kwesitolo Sohlelo Lokusebenza: inhlanganisela yamasu, amathuluzi, izinqubo, namasu asetshenzisiwe ukusiza isikhundla sakho sohlelo lokusebenza lweselula futhi siqaphele izinga laso ngaphakathi kwemiphumela yosesho lwe-App Store.
  • I-ASR - AUkuqashelwa Kwenkulumo Utomatic: ikhono lezinhlelo zokuqonda nokucubungula inkulumo yemvelo. Amasistimu we-ASR asetshenziswa kubasizi bezwi, izingxoxo zokuxoxa, ukuhumusha komshini, nokuningi.
  • AT - Ubuchwepheshe Obusizwayo: noma yibuphi ubuchwepheshe umuntu okhubazekile abusebenzisela ukukhulisa, ukugcina noma ukuthuthukisa amakhono abo okusebenza. 
  • I-ATT - Ukubonakala Kokulandelela Kohlelo LokusebenzaUhlaka kumadivayisi we-Apple iOS olunikeza abasebenzisi amandla okugunyaza nokubona ukuthi idatha yabo yomsebenzisi ilandelwa kanjani ngumsebenzisi noma ngedivayisi ngohlelo lokusebenza lweselula.
  • I-AutoML - Ukufunda Komshini Okuzenzakalelayo: Ukuthunyelwa okungahleleki kweMishini Yokufunda ngaphakathi kwe-Salesforce okufaka wonke amakhasimende nawo wonke amacala wokusebenzisa ngaphandle kwesidingo sososayensi bedatha.
  • AWS - Ama-Web Web Services: Izinsizakalo zewebhu ze-Amazon zinezinsizakalo ezingaphezu kwe-175 zobuchwepheshe obuhlukahlukene, izimboni, namacala wokusebenzisa anikezela indlela yokukhokha njengoba uhamba ngezintengo.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (B)

  • B2B - Ibhizinisi Kuya Kwebhizinisi: I-B2B ichaza umsebenzi wokumaketha noma wokuthengisa kwelinye ibhizinisi. Izitolo eziningi zokuthengisa nezinsizakalo zihlinzekela amanye amabhizinisi futhi ukuthengiselana okuningi kwe-B2B kwenzeka ekusithekeni ngaphambi kokuthi umkhiqizo ufike kubathengi.
  • B2C - Ibhizinisi eliya kumthengi: I-B2C iyimodeli yebhizinisi lendabuko yokuthengisa kwamabhizinisi ngqo kumthengi. Izinsizakalo zokumaketha ze-B2C zifaka ukubhenka oku-inthanethi, indali nokuhamba, hhayi ukuthengisa kuphela.
  • B2B2C - Ibhizinisi liya ebhizinisini liya kumthengi: imodeli ye-e-commerce ehlanganisa i-B2B ne-B2C ngomkhiqizo ophelele noma ukuthengiselana kwensizakalo. Ibhizinisi lenza umkhiqizo, isixazululo, noma insizakalo futhi liyinikeze abanye abasebenzisi bokugcina.
  • BI - I-Business Intelligence: Ithuluzi lamathuluzi noma ipulatifomu yabahlaziyi ukufinyelela idatha, ukuyisebenzisa, bese beyikhombisa. Umbiko noma ukukhishwa kwedeshibhodi kunika amandla abaholi bebhizinisi ukuqapha ama-KPI nenye idatha ukuze benze izinqumo ezingcono.
  • BOGO - Thenga eyodwa Thola eyodwa: “Thenga okukodwa, kwenze mahhala” noma “okubili ngentengo eyodwa” kuyindlela ejwayelekile yokukhuthaza abathengisi. 
  • IBOPIS - Thenga Ukuthenga ngaphakathi ku-inthanethi oku-inthanethi: Indlela lapho abathengi bengathenga khona ku-inthanethi futhi bathathe ngokushesha esitolo esidayisa indawo. Lokhu kwaba nokukhula okuphawulekayo nokwamukelwa ngenxa yalolu bhubhane. Abanye abathengisi baze babe neziteshi zokushayela lapho isisebenzi silayisha khona izimpahla ngqo emotweni yakho.
  • I-BR - Isilinganiso se-Bounce: Izinga lokushaya libhekisela esenzweni umsebenzisi asithathayo lapho ekuwebhusayithi yakho. Uma befika ekhasini bese beshiya ukuya kwenye isayithi, bakhiphe ikhasi lakho. Ingabhekisa naku-imeyili ebhekisa kuma-imeyili angafiki kubhokisi lokungenayo. Kuyi-KPI yokusebenza kokuqukethwe kwakho futhi izinga eliphakeme lokushaya lingakhombisa okuqukethwe kokumaketha okungasebenzi phakathi kwezinye izindaba.
  • BANTI - Isiphathimandla Sesabelomali Sidinga Isikhathi Esinqunyelwe: Le yifomula esetshenziselwa ukunquma ukuthi ngabe yisikhathi esifanele yini sokuthengisela okulindelwe.
  • BDR - Omele Ukuthuthukiswa Kwebhizinisi: Indima yokuthengisa ekhethekile esezingeni eliphakeme enesibopho sokwakha ubudlelwano obusha bebhizinisi, abalingani, namathuba.

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Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (C)

  • I-CAC - Izindleko Zokutholwa Kwamakhasimende - Enye yama-akhronimi wokuthengisa wokulinganisa i-ROI. Zonke izindleko ezihlobene nokuthola ikhasimende. Ifomula yokubala i-CAC (sebenzisa + amaholo + amakhomishini + amabhonasi + ngaphezulu) / # wamakhasimende amasha ngaleso sikhathi.
  • I-CAN-SPAM - Ukulawula Ukuhlaselwa Kwezithombe Zobulili Ezingavunyelwe Nokumaketha: Lona ngumthetho wase-US owaphasiswa ngo-2003 ovimbela amabhizinisi ekuthumeleni i-imeyili ngaphandle kwemvume. Udinga ukufaka inketho yokuzikhipha ohlwini kuwo wonke ama-imeyili futhi akufanele ungeze amagama kuyo ngaphandle kwemvume eveziwe.
  • I-CASS - Coding Ukunemba Ukusekela Uhlelo: inika amandla i-United States Postal Service (USPS) ukuhlola ukusebenza kwesoftware elungisa futhi ifanise amakheli emigwaqo. 
  • CCPA - Umthetho Wobumfihlo Wabathengi waseCalifornia: umthetho wombuso ohlose ukuthuthukisa amalungelo wobumfihlo nokuvikelwa kwabathengi kwabahlali baseCalifornia, e-United States.
  • CCR - Isilinganiso se-Churn yekhasimende: Imethrikhi esetshenziselwa ukukala ukugcinwa kwamakhasimende nenani. Ifomula yokunquma i-CCR ithi: CR = (# yamakhasimende ekuqaleni kwesikhathi - # amakhasimende ekupheleni kwesikhathi sokulinganisa) / (# amakhasimende ekuqaleni kwesikhathi sokulinganisa)
  • CDP - Ipulatifomu Yedatha Yamakhasimende: i-database yamakhasimende emaphakathi, ephikelelayo, enobunye efinyeleleka kwezinye izinhlelo. Idatha ikhishwa emithonjeni eminingi, iyahlanzwa, futhi ihlanganiswe ukudala iphrofayili eyodwa yekhasimende (eyaziwa nangokuthi i-360-degree view). Le datha ingasetshenziselwa ukuthengisa nge-automation ngezinjongo noma ngesevisi yamakhasimende nabachwepheshe bezentengiso ukuqonda kangcono nokuphendula izidingo zamakhasimende. Imininingwane nayo ingahlanganiswa nezinhlelo zokumaketha kusegment engcono futhi ikhombe amakhasimende ngokususelwa ekuziphatheni kwawo.
  • CLM - Ukuphathwa Kwenkontileka Yokuphila: ukusebenza okusebenzayo, ukuphathwa kwenkontileka kusukela ekuqaliseni ngomklomelo, ukuthobela, nokuvuselela. Ukuqaliswa kwe-CLM kungaholela ekuthuthukeni okukhulu ekulondolozeni izindleko nokusebenza kahle. 
  • I-CLTV noma i-CLV - Inani Lokuphila KwekhasimendeUkuqagela okuxhuma inzuzo ephelele kubo bonke ubudlelwano bempilo yekhasimende.
  • I-CMO - Umphathi Omkhulu Wokumaketha: Isikhundla esiphakeme esibhekele ukushayela, ukuzibandakanya, kanye nokufunwa kokuthengiswa (MQLs) ngaphakathi kwenhlangano.
  • I-CMP - Ipulatifomu Yokumaketha Okuqukethwe: Ipulatifomu yokusiza abathengisi bokuqukethwe ukuhlela, ukusebenzisana, ukuvuma nokusabalalisa okuqukethwe kwamasayithi, amabhulogi, imithombo yezokuxhumana, izinqolobane zokuqukethwe, kanye / noma ukukhangisa.
  • I-CMRR - Imali Ekhokhwayo Yanyanga Zonke Ezibophezele: Esinye isifinyezo sokuthengisa esivela ohlangothini lwe-accounting. Le ifomula yokubala i-MMR ngonyaka wezimali ozayo. Ifomula yokubala i-CMRR ithi (I-MMR yamanje + ye-MMR yesikhathi esizayo, kususwe iMMR yamakhasimende okungenzeka ukuthi ayivuselele ngonyaka wezimali.
  • I-CMS - Uhlelo Lokuqukethwe Lokuqukethwe: Lokhu kubhekisa kuhlelo lokusebenza oluhlanganisa futhi lusize ukwenziwa, ukuhlelwa, ukuphathwa nokusatshalaliswa kokuqukethwe. Ngokuvamile kusetshenziselwa ukubhekisa kuwebhusayithi, izibonelo ze-CMS kukhona I-Hubspot kanye ne-WordPress.
  • CMYK - I-Cyan, iMagenta, Okuphuzi, nokhiye: imodeli yombala ekhishwayo, ngokuya ngemodeli yombala ye-CMY, esetshenziselwa ukuphrinta umbala. I-CMYK isho izingcwecwe ezine zikayinki ezisetshenziswa ekuphrinteni eminye imibala: i-cyan, magenta, ophuzi nokhiye.
  • I-CNN - Ci-onvolutional Neural Network: uhlobo lwenethiwekhi ejulile ye-neural evame ukusetshenziselwa imisebenzi yokubuka ikhompyutha.
  • I-COB - Ukuvalwa Kwebhizinisi: Njengaku… “Sidinga ukuhlangabezana nesabelo sethu sangoMeyi nge-COB.” Imvamisa isetshenziswa ngokungafani ne-EOD (Ukuphela Kosuku). Ngokomlando, i-COB / EOD isho u-5: 00 ntambama.
  • I-CPC - Ukuchofoza ngezindleko: Le yindlela abashicileli abayisebenzisayo ukukhokhisa isikhala sesikhangiso kuwebhusayithi. Abakhangisi bakhokhela kuphela isikhangiso uma sichofozwa, hhayi ukuvezwa. Ingabonakala kumakhulu amasayithi noma amakhasi, kepha ngaphandle kokuthi kusetshenzwe ngakho, akukho mali ekhokhwayo.
  • I-CPG - Izimpahla Ezihlanganisiwe Zomthengi: Imikhiqizo ethengiswa ngokushesha nangokubiza kancane. Izibonelo zifaka izimpahla zasendlini ezingahlali isikhathi eside njengokudla okuhlanganisiwe, iziphuzo, izinto zokugeza, amaswidi, izimonyo, izidakamizwa ezingekho ekhawunteni, izimpahla ezomile nezinye izinto ezingasetshenziswa.
  • I-CPI - Izinkomba Zokusebenza Kwamakhasimende: Amamethrikhi agxile ekuboneni kwekhasimende njengesikhathi sokuxazululwa, ukutholakala kwezinsizakusebenza, ukusetshenziswa okulula, amathuba okuncoma, kanye nenani lomkhiqizo noma insizakalo. Lawa ma-metric abangelwa ngokuqondile ukugcinwa kwamakhasimende, ukukhula kokutholwa, kanye nenani elikhuphukile ngekhasimende ngalinye.
  • CPL - Izindleko Ngokuhola: I-CPL icubungula zonke izindleko eziholela ekukhiqizeni ukuhola. Kufaka phakathi amadola wokukhangisa asetshenzisiwe, ukwenziwa kwesibambiso, imali yokubamba iwebhu, nezinye izindleko ezahlukahlukene, ngokwesibonelo.
  • I-CPM - Izindleko Ngezinkulungwane: I-CPM ingenye indlela abashicileli abayisebenzisayo ukukhokhisa ukukhangisa. Le ndlela ikhokhisa ngokuvelayo okungu-1000 (M yinombolo yesiRoma engu-1000). Abakhangisi bakhokhiswa njalo uma kubonakala isikhangiso sabo, hhayi ukuthi sichofozwe kangaki.
  • CPQ - Lungiselela i-Quote Price: Lungiselela, isoftware yenani lentengo igama elisetshenziswa embonini yebhizinisi-kuya-ebhizinisini (B2B) ukuchaza amasistimu esoftware asiza abathengisi ukuthi bacaphune imikhiqizo eyinkimbinkimbi futhi engalungiswa. 
  • CRM - Ukuphathwa kobudlelwane beKhasimende: I-CRM wuhlobo lwesoftware evumela izinkampani ukuthi zilawule futhi zihlaziye ukusebenzisana kwamakhasimende kulo lonke ubudlelwano bazo kanye nomjikelezo wokuphila ukuze kuthuthukiswe lobo budlelwano. Isoftware yeCRM ingakusiza ukuguqula umkhondo, ukondle ukuthengisa futhi usize ekugcineni amakhasimende.
  • CR - Isilinganiso sokuguqulwa: Inani labantu abenza, elihlukaniswe ngenombolo engaba nayo. Isibonelo, uma umkhankaso wakho we-imeyili ufinyelela kumathemba ayi-100 nezimpendulo ezingama-25, isilinganiso sakho sokuguqulwa singama-25%
  • CRO - UChief Umphathi WezimaliIsikhulu esiphethe imisebenzi yokuthengisa nokumaketha enkampanini.
  • CRO - Ukuguqulwa Kwezinga Lokuguqulwa: Lesi sichasiso sifushane ngokubheka ngamasu amasu wokumaketha afaka amawebhusayithi, amakhasi okufika, imithombo yezokuxhumana nama-CTA ukuthuthukisa inani lamathemba aguqulwa abe ngamakhasimende.
  • I-CSV - Amanani Ahlukaniswe Ngukhefana: Yifomethi yefayela evame ukusetshenziselwa ukuthumela nokungenisa idatha ngaphakathi kwezinhlelo. Njengoba igama liphakamisa, amafayela we-CSV asebenzisa amakhoma ukuhlukanisa amanani kudatha.
  • I-CTA - Call to Action: Inhloso yokumaketha okuqukethwe ukwazisa, ukufundisa noma ukujabulisa abafundi, kepha ekugcineni inhloso yanoma yikuphi okuqukethwe ukwenza abafundi bathathe isinyathelo ngokuqukethwe abakufundile. I-CTA ingaba isixhumanisi, inkinobho, isithombe, noma isixhumanisi sewebhu esishayela umfundi ukuthi enze ngokulanda, ngokushaya ucingo, ngokubhalisa noma ngokuhambela umcimbi.
  • I-CTOR - Izinga Lokuchofoza-Ukuvula: Izinga lokuchofoza ukuze uvule inani lokuchofozwa ngaphandle kwenombolo yama-imeyili avuliwe kunenombolo yama-imeyili athunyelwe. Le methrikhi inikeza impendulo yokuthi ukwakheka nokuthumela imiyalezo kuhlangana kanjani nezethameli zakho, ngoba lokhu kuchofozwa kuvela kuphela kubantu ababuke i-imeyili yakho.
  • CTR - Chofoza Ngezinga: I-CTR iyi-KPI ehlobene ne-CTA… kanjani lokho ngesobho elincane lama-alfabhethi! Ikhasi lewebhu noma isilinganiso sokuchofoza nge-imeyili silinganisa iphesenti labafundi abathatha isenzo esilandelayo. Isibonelo, esimweni sekhasi lokufika, i-CTR kungaba inani eliphelele labantu abavakashela leli khasi elihlukaniswe ngenombolo ethatha isenzo bese idlulela esinyathelweni esilandelayo.
  • I-CTV - I-TV exhunyweithelevishini enokuxhumeka kwe-ethernet noma ekwazi ukuxhuma ku-inthanethi ngaphandle kwentambo, kufaka phakathi ama-TV asetshenziswa njengezibonisi ezixhunywe kwamanye amadivayisi anokufinyelela kwe-inthanethi.
  • CX - Ukutholakala kwamakhasimende: isilinganiso sawo wonke amaphuzu okuxhumana nokuxhumana ikhasimende elinakho ngebhizinisi lakho nomkhiqizo wakho. Lokhu kungafaka ukusetshenziswa komkhiqizo noma kwensizakalo yakho, ukuzibandakanya newebhusayithi yakho, ukuxhumana nokuxhumana nethimba lakho lokuthengisa.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (D)

  • IDAM - Ukuphathwa kwefa ye-Digital: Ipulatifomu kanye nohlelo lokugcina amafayela wemidiya acebile kufaka phakathi izithombe namavidiyo. Lezi zingxenyekazi zinika amandla izinkampani ukuphatha izimpahla zazo njengoba zakha, zigcina, zihlela, zisabalalisa, futhi - ngokuzithandela - ziguqula okuqukethwe okuvunyiwe ngumkhiqizo in indawo eyodwa.
  • I-DBOR - Isizindalwazi Sokuqoshwa: Umthombo wedatha woxhumana naye kumasistimu onolwazi olunolwazi lwakamuva kakhulu. Imvamisa kwaziwa njenge umthombo weqiniso.
  • DCO - Ukusebenziseka kokuqukethwe okunamandla: bonisa ubuchwepheshe bokukhangisa obakha izikhangiso ezenzelwe wena ezisuselwa kudatha emayelana nesibukeli ngesikhathi sangempela njengoba isikhangiso sinikezwa. Ukwenza ngezifiso ubuciko bunamandla amakhulu, kuyahlolwa, futhi kuthuthukisiwe - okuholela ekukhuleni kwamanani wokuchofoza nokuguqulwa.
  • I-DL - Ukufunda Okujulile: isho imisebenzi yokufunda yomshini esebenzisa amanethiwekhi we-neural aqukethe izingqimba eziningi. Ngasikhathi sinye, ukukhulisa inani lezendlalelo kudinga amandla amaningi wokucubungula amakhompyutha futhi imvamisa isikhathi eside sokuqeqeshwa semodeli.
  • I-DMP - Ipulatifomu Yokuphathwa Kwemininingwane: Ipulatifomu ehlanganisa idatha yenkampani yokuqala kwizethameli (i-accounting, insizakalo yamakhasimende, i-CRM, njll.) Kanye / noma idatha yenkampani yangaphandle (indlela yokuziphatha, inani labantu, i-geographic) ukuze ukwazi ukubakhomba ngempumelelo enkulu.
  • I-DPI - Amachashazi nge-intshi ngayinye: Isixazululo, njengoba kulinganiswa ngamaphikseli amangaki afakwa ngamasentimitha kusikrini noma aphrintiwe entweni ethile.
  • I-DSP - Funa Ipulatifomu Eceleni: Ipulatifomu yokuthenga yokukhangisa efinyelela kwimiphumela eminingi yokukhangisa futhi ikwenza ukwazi ukukhomba nokubhida kokuvelayo ngesikhathi sangempela.
  • I-DXP - Ipulatifomu Yesipiliyoni Sedijithali: isoftware yebhizinisi yokuguqulwa kwedijithali igxile ekwandiseni isipiliyoni sekhasimende. Lezi zingxenyekazi zingaba ngumkhiqizo owodwa kepha imvamisa ziyimikhiqizo eminingi efaka imisebenzi yebhizinisi elenziwe ngekhompyutha kanye nokuhlangenwe nakho kwamakhasimende okuxhunyiwe. Nge-centralization, zinikeza nokuhlaziya nokuqonda okugxile kulwazi lwekhasimende.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (E)

  • ELP - Ipulatifomu Yokulalela Ibhizinisi: Ipulatifomu eliqapha ukubalulwa kwedijithali komkhakha wakho, umkhiqizo, izimbangi, noma amagama angukhiye futhi kukusiza ukukala, ukuhlaziya, nokuphendula kulokho okushiwoyo.
  • I-ERP - I - enterprise Resources Planning: ukuphathwa okuhlanganisiwe kwezinqubo zebhizinisi eziyinhloko ezinhlanganweni ezinkulu zamabhizinisi.
  • I-ESP - Umhlinzeki Wensizakalo ye-imeyili: Ipulatifomu ekuvumela ukuthi uthumele inani elikhulu lokuxhumana kwezokumaketha noma ama-imeyili wokuthengiselana, uphatha ababhalisile, futhi uhambisane nemithetho ye-imeyili.
  • I-EOD - Ukuphela Kosuku: Njengaku… “Sidinga ukuhlangabezana nesabelo sethu sangoMeyi nge-EOD.” Imvamisa isetshenziswa ngokungafani ne-COB (Close of Business). Ngokomlando, i-COB / EOD isho u-5 ntambama

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (F)

  • I-FAB - Izici, Izinzuzo Zenzuzo: Esinye sezifinyezo zokuthengisa ezifiselekayo, lena ikhumbuza amalungu eqembu lokuthengisa ukuthi agxile ezinzuzweni ikhasimende eliyozizuza ngomkhiqizo noma ngomsebenzi wazo, kunalokho ezikuthengisayo.
  • I-FKP - FI-acial Keypoints: Amaphuzu ajwayele ukwakheka azungeze ikhala, amehlo nomlomo, ukudala isiginesha yobuso ehlukile kumuntu ngamunye.
  • I-FUD - Ukwesaba, Ukungaqiniseki, Ukungabaza: Indlela yokuthengisa esetshenziselwa ukwenza amakhasimende ahambe, noma angakhethi ukusebenzisana nomncintisanayo ngokunikeza imininingwane ebangela ukungabaza.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (G)

  • GA - -Google Analytics: Leli ithuluzi le-Google elisiza abathengisi ukuthi baziqonde kangcono izithameli zabo, ukufinyelela, umsebenzi namamethrikhi.
  • KUNIKWE - I-ID Yokukhangisa ye-Google: isikhombi esihlukile, esingahleliwe esinikezwe abakhangisi ukulandelela idivayisi ye-Android. Abasebenzisi bangasetha kabusha ama-GAID amadivayisi abo noma bawakhubaze ukukhipha amadivayisi abo ekulandeleni.
  • IGAN - I-Generative Adversarial Net: inethiwekhi ye-neural engasetshenziswa ukukhiqiza okuqukethwe okusha nokuhlukile.
  • I-GDD - Idizayini Ekhuliswa: Lokhu ukwakhiwa kabusha noma ukuthuthukiswa kwewebhusayithi ngokungeziwe ngamabomu okwenza ukulungiswa okuqhutshwa idatha okuqhubekayo.
  • I-GDPR - Umthetho Wokuvikelwa Kwaziswa Okujwayelekile: umthethonqubo wokuvikelwa kwedatha nobumfihlo e-European Union nase-European Economic Area. Iphinde ikhulume ngokudluliswa kwemininingwane yomuntu engaphandle kwezindawo ze-EU ne-EEA.
  • I-GXM - Ukuphathwa Kwezipiliyoni Zesipho: isu lokuthumela izipho namakhadi ezipho ngamadijithi kumathemba nakumakhasimende ukushayela ukuqwashisa, ukuthola, ukwethembeka, nokugcinwa.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (H)

  • H2H - Umuntu-kuye-kumuntuImizamo yokuthengisa neyokumaketha yomuntu siqu ye-1: 1, evame ukukalwa ngokusebenzisa i-automation, lapho ummeleli wenkampani ethumela isipho noma umyalezo owenzelwe wena kulokho okukhuthaza ukubandakanyeka.
  • I-HTML - Ulimi Olusebenzisa Isiqoqelalwazi: I-HTML iyiqoqo lemithetho abahleli bohlelo abayisebenzisayo ukudala amakhasi ewebhu. Ichaza okuqukethwe, ukwakheka, umbhalo, izithombe nezinto ezisetshenziswe ekhasini lewebhu. Namuhla, iningi lesoftware yokwakhiwa kwewebhu isebenzisa i-HTML ngemuva.
  • I-HTTP - Isidlulisilwazi se-Transfer Protocol: umthetho olandelwayo wohlelo lokusatshalaliswa, ukusebenzisana, amasistimu wolwazi we-hypermedia.
  • I-HTTPS - Isidlulisilwazi se-Transfer Protocol: isandiso se-Hypertext Transfer Protocol. Isetshenziselwa ukuxhumana okuphephile ngenethiwekhi yekhompyutha futhi isetshenziswa kakhulu kwi-Intanethi. Ku-HTTPS, umthetho olandelwayo wezokuxhumana ubethelwe kusetshenziswa i-Transport Layer Security noma ngaphambili, i-Secure Sockets Layer.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (I)

  • IAA - Ukukhangisa okungaphakathi nohlelo: Izikhangiso zabakhangisi abavela eceleni ezishicilelwa kuhlelo lokusebenza leselula ngokusebenzisa amanethiwekhi wesikhangiso.
  • IAP - Ukuthenga okungaphakathi nohlelo: Okuthile okuthengwe ngaphakathi kohlelo, imvamisa uhlelo lokusebenza lweselula olusebenzisa i-smartphone noma enye idivayisi yeselula noma yethebhulethi.
  • ICA - Izibalo Zokuqukethwe Ezihlanganisiwe: Ama-analytics ahlobene nokuqukethwe ahlinzeka ngemininingwane engenzeka kusetshenziswa ubuchwepheshe be-artificial intelligence (AI).
  • ICP - Iphrofayili yekhasimende efanelekayo: I-persona yomthengi edalwe kusetshenziswa idatha yangempela nolwazi oluqondiwe. Yincazelo yethemba elifanele iqembu lakho lokuthengisa elizolilandela. Kufaka imininingwane yabantu, imininingwane yezwe, nezici ze-psychographic.
  • IDFA - Isikhombi Sabakhangisi: kuyisihlonzi sedivayisi esingahleliwe esinikezwe i-Apple kudivayisi yomsebenzisi. Abakhangisi basebenzisa lokhu ukulandelela idatha ukuze bakwazi ukuletha ukukhangisa okwenziwe ngokwezifiso. Nge-iOS 14, lokhu kuzonikwa amandla ngesicelo sokungena kunokuzenzakalelayo.
  • ILV - Inbound Lead Velocity: Isilinganiso sezinga okuholela kulo liyakhula.
  • iPaaS - Ipulatifomu Yokuhlanganisa njengesevisi: Amathuluzi we-automation asetshenziselwa ukuxhuma izinhlelo zokusebenza zesoftware ezisatshalaliswa ezindaweni ezahlukahlukene, kufaka phakathi zombili izinhlelo zokusebenza zefu nezicelo ezakhelwe ngaphambili.
  • IPTV - I-Internet Protocol Television: ukusakazwa kokuqukethwe kwethelevishini ngenethiwekhi ye-Internet Protocol esikhundleni sokusebenzisa amafomethi wethelevishini ajwayelekile nasekhebula.
  • ISP - Umhlinzeki Wesevisi Ye-Intanethi: Umhlinzeki wokufinyelela kwi-inthanethi futhi ongahlinzeka ngezinsizakalo ze-imeyili kumthengi noma ebhizinisini.
  • IVR - Ukuphendula Ngezwi Okusebenzisana: Ukuphendula ngezwi okusebenzisana ubuchwepheshe obuvumela abantu ukuthi bahlanganyele nohlelo lwefoni olusetshenziswa yikhompyutha. Ubuchwepheshe obudala busebenzise amathoni wekhibhodi yefoni… amasistimu amasha asebenzisa ukuphendula ngezwi nokucubungula ulimi lwemvelo.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (J)

  • I-JSON - I-JavaScript Object Notation: I-JSON yifomethi yokwakha idatha ethunyelwa emuva naphambili nge-API. I-JSON ingenye i-XML. Ama-REST APIs ajwayele ukuphendula nge-JSON - ifomethi ejwayelekile evulekile esebenzisa umbhalo ongafundwa ngumuntu ukudlulisa izinto zedatha ezinamanani amanani wemfanelo.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (K)

  • KPI - Key Performance Inkombainani elinganisekayo elikhombisa ukuthi inkampani izifeza kanjani izinhloso zayo. Ama-KPI asezingeni eliphakeme agxila ekusebenzeni kwebhizinisi lonke, kuyilapho ama-KPIs asezingeni eliphansi egxila kuzinqubo eminyangweni efana nokuthengisa, ukumaketha, i-HR, ukwesekwa neminye.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (L)

  • I-L2RM - Kuholele ekuphathweni kwemali engenayo: Imodeli yokuzibandakanya namakhasimende. Ifaka izinqubo namamethrikhi futhi ifaka izinhloso zokutholwa kwamakhasimende amasha, ukuthengisa phezulu kwamakhasimende akhona, kanye nemali ekhulayo engenayo.
  • I-LAARC - Lalela, Vuma, Hlola, Phendula, Qinisekisa: Inqubo yokuthengisa esetshenziswa lapho uhlangabezana nempendulo engeyinhle noma ukuphikiswa phakathi nendawo yokuthengisa.
  • I-LAIR - Lalela, Vuma, Khomba, Buyela emuva: Enye yezindlela zokuthengisa ezisebenza ngama-akhronimi. Le isetshenziselwa ukuphikisa ukuphikisa endaweni yokuthengisa. Okokuqala, lalela izinkathazo zabo, bese ubananela ukuze bavume ukuqonda kwakho. Thola isizathu esiyinhloko sokungathengi nokuguqula ukukhathazeka kwabo ngokwenza kabusha ukuphikisa kwabo ngendlela enhle.
  • NGESIKHATHI - Ukulandela umkhangiso okulinganiselwe: Isici sohlelo lokusebenza lweselula esivumela abasebenzisi ukuthi bakhethe ukuphuma ekubeni ne-ID yabakhangisi (IDFA). Njengoba lokhu kulungiselelwa kunikwe amandla, i-IDFA yomsebenzisi ibonakala ingenalutho, ngakho-ke umsebenzisi ngeke abone izikhangiso ezithile eziqondiswe kubo ngoba, ngokwendlela amanethiwekhi abona ngayo, idivayisi ayinabunikazi.
  • I-LSTM - Imemori Yesikhathi Eside Eside: okuhlukile kwamanethiwekhi we-neural aphindaphindiwe. Amandla ama-LSTM yikhono lawo lokukhumbula ulwazi isikhathi eside futhi alusebenzise kulo msebenzi wamanje. 

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (M)

  • Ama-MAIDs - Omazisi Bokukhangisa Kwamaselula or Omazisi besikhangiso seselula: isikhombi esiqondene ngqo nomsebenzisi, esingahlehliswa kabusha, esingaziwa esihlotshaniswa nedivayisi yomsebenzisi we-smartphone futhi sisekelwa uhlelo lwayo lokusebenzisa amaselula. Ama-MAID asiza onjiniyela nabathengisi ukuthi babone ukuthi ngubani osebenzisa uhlelo lwabo lokusebenza.
  • I-MAP - Ipulatifomu Yezokumaketha: Ubuchwepheshe obusiza abathengisi ukuguqula amathuba abe ngamakhasimende ngokususa izinqubo zokuthinta okuphezulu, eziphindaphindwayo ngesandla ezinezixazululo ezizenzakalelayo. I-Salesforce Marketing Cloud neMarketo yizibonelo zama-MAP.
  • MDM - Ukuphathwa Kwe-Master Data: Inqubo edala isethi efanayo yemininingwane kumakhasimende, imikhiqizo, abahlinzeki, nezinye izinhlangano zebhizinisi ezivela ezinhlelweni ezahlukahlukene zobuchwepheshe.
  • I-ML - Machine Ukufunda: I-AI neML zivame ukusetshenziswa ngokungafani, kukhona umehluko phakathi kwemishwana emibili.
  • I-MMS - Insiza Yemiyalezo Eningi: ivumela abasebenzisi be-SMS ukuthi bathumele okuqukethwe kwe-multimedia, kufaka phakathi izithombe, umsindo, oxhumana nabo befoni, namafayela evidiyo.
  • MNIST - Kushintshwe Isikhungo Sikazwelonke Samazinga Nobuchwepheshe: Isizindalwazi se-MNIST singesinye semininingwane edume kakhulu yebhentshi ekufundeni komshini. 
  • I-MoM - Inyanga-Ngaphezu Kwenyanga: Izinguquko ezivezwe ngokuhlobene nenyanga edlule. I-MoM ivame ukuguquguquka kakhulu kunezilinganiso zekota noma zonyaka nonyaka futhi ikhombisa imicimbi efana namaholide, izinhlekelele zemvelo, nezinkinga zezomnotho.
  • MQA - I-Akhawunti Efanelekayo Yokumaketha: the ABM okulingana nokuhola okufanelekile kwezentengiso. Njengoba i-MQL imakwe njengokulungele ukudlulisela ekuthengiseni, i-MQA yi-akhawunti ekhonjiswe izinga eliphezulu lokuzibandakanya ukukhombisa ukulungela ukuthengisa.
  • MQL - Ukuhola Okufanelekayo Kokukhangisa: Noma yimuphi umuntu ohlanganyele nemizamo yakho yokumaketha amafemu futhi wakhombisa ukuthi banentshisekelo enkulu eminikelweni yakho futhi angaba yikhasimende yi-MQL. Ngokuvamile itholakala phezulu noma maphakathi nesigaxa, ama-MQL anganakekelwa ngakho konke ukumaketha nokuthengisa ukuze kuguqulwe kube amakhasimende.
  • MQM - Imihlangano Efanelekayo YokumakethaI-MQM iyinkomba yokusebenza esemqoka echazwe njenge-CTA ebonakalayo (ukubizelwa esenzweni) kuzo zonke izinhlelo zakho zokumaketha ezidijithali nemicimbi ebonakalayo. 
  • MR - Iqiniso elixubile: ukuhlanganiswa kwemihlaba yangempela nebonakalayo ukukhiqiza izindawo ezintsha nokubukwa, lapho izinto zomzimba nezedijithali zisebenza khona futhi zisebenzisana ngesikhathi sangempela.
  • MRM - Ukuphathwa Kwezinsiza Zokukhangisa: amapulatifomu asetshenziselwe ukuthuthukisa ikhono lenkampani lokuhlela, ukukala, nokwandisa izinsiza zalo zokumaketha. Lokhu kufaka phakathi izinsiza zomuntu nezipulatifomu.
  • MRR - Imali engenayo yenyanga njalo: amasevisi asuselwa ekubhaliseni alinganisa imali engenayo engalindeleka elindelwe njalo ngenyanga.
  • MFA - Ukuqinisekiswa kwe-Multi-Factor: isendlalelo esingeziwe sokuvikela esisetshenziselwa ukuqinisekisa ukuphepha kwama-akhawunti aku-inthanethi ngaphezu kwegama lomsebenzisi nephasiwedi kuphela. Umsebenzisi ufaka iphasiwedi bese kudingeka ukuthi afake amanye amazinga wokuqinisekisa, kwesinye isikhathi aphendule ngekhodi ethunyelwe ngomlayezo wombhalo, i-imeyili, noma ngohlelo lokufakazela ubuqiniso.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (N)

  • NER - Ukuqashelwa Kwebhizinisi Eligama: inqubo ebalulekile kumamodeli we-NLP. Amabhizinisi aqanjiwe abhekisa kumagama afanele ngaphakathi kombhalo - imvamisa abantu, izindawo, noma izinhlangano.
  • I-NFC - Eduze Kwenkundla Yezokuxhumana: izivumelwano zokuxhumana zokuxhumana phakathi kwamadivayisi amabili kagesi ngebanga elingu-4 cm noma ngaphansi. I-NFC inikezela ngoxhumano olunejubane eliphansi ngokusetha okulula okungasetshenziselwa ukuqalisa ukuxhumeka okungenantambo okungenantambo.
  • I-NLP- NUkucubungula Ulimi Lwasekhaya: ukufundwa kolimi lwemvelo lomuntu ngaphakathi kokufunda komshini, ukudala izinhlelo eziqonda ngokugcwele lolo limi.
  • I-NLU - Ukuqonda Ulimi LwemveloUkuqonda kolimi lwemvelo ukuthi ubuhlakani bokufakelwa bukwazi kanjani ukutolika nokuqonda inhloso yolimi olucutshungulwa kusetshenziswa i-NLP
  • I-NPS - I-Net Promoter Score: Imethrikhi yokwaneliseka kwamakhasimende ngenhlangano. I-Net Promoter Score ilinganisa amathuba okuthi ikhasimende lakho lincome umkhiqizo noma isevisi yakho kwabanye. Kukalwe esikalini se-0 - 10 nge-zero okungenzeka ukuthi kunconywe.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (O)

  • I-OCR - OUkuqashelwa Kwesimo Somuntu: inqubo yokukhomba izinhlamvu ezibhaliwe noma eziphrintiwe.
  • OOH - Ngaphandle Kwekhaya: Ukukhangisa kwe-OOH noma ukukhangisa kwangaphandle, okwaziwa nangokuthi imidiya yangaphandle noma imidiya yangaphandle, ukukhangisa okufinyelela kubathengi ngenkathi bengaphandle kwamakhaya abo.
  • I-OTT - Ngaphezulu: isevisi yemidiya yokusakaza enikelwa ngqo kubabukeli abakwi-inthanethi I-OTT idlula amapulatifomu wekhebula, okusakaza, kanye nesathelayithi.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-acronyms nezifinyezo (P)

  • I-PDF - Ifayela Ledokhumenti Ephathekayo: I-PDF yifomethi yefayili enqamulelayo eyenziwe yi-Adobe. I-PDF yifomethi yefayela lendabuko yamafayela afinyelelwe futhi aguqulwa kusetshenziswa i-Adobe Acrobat. Imibhalo evela kunoma yiluphi uhlelo lokusebenza ingaguqulwa ibe yi-PDF.
  • I-PPC - Chofoza ngokuchofoza: Umshicileli okhokhisa abakhangisi ngesenzo ngasinye enza (chofoza) esikhangisweni sakhe. Bheka futhi i-CPC.
  • I-PFE - PUkushumeka kobuso kwe-robabilistic: indlela yokwenza imisebenzi yokubona ubuso kuzilungiselelo ezingavinjelwe.
  • I-PII - Imininingwane Eyaziwa Ngomuntu: Igama elisuselwa e-US ledatha eqoqiwe noma ethengiwe, eyedwa noma lapho ihlanganiswe nenye idatha, ingasetshenziswa ukukhomba othile.
  • I-PIM - Ukuphathwa Kwemininingwane Yomkhiqizo: ukuphatha imininingwane edingekayo yokumaketha nokuthengisa imikhiqizo ngeziteshi zokusabalalisa. Isethi yedatha yomkhiqizo ingasetshenziswa ukwaba / ukuthola imininingwane ngemidiya enjengamawebhusayithi, amakhathalogi wokuphrinta, amasistimu e-ERP, amasistimu e-PLM, kanye nokuphakelwa kwedatha ngogesi kozakwethu bezohwebo.
  • I-PLM - Ukuphathwa Kokuphila Komkhiqizoinqubo yokuphatha yonke impilo yomkhiqizo kusukela ekuqaleni, ngokusebenzisa ukwakhiwa nobunjiniyela, ukusebenzela nokulahla imikhiqizo ekhiqizwayo.
  • PM - Umphathi wephrojekthi: umkhuba wokuqalisa, ukuhlela, ukusebenzisana, ukwenza, ukulandelela, nokuvala umsebenzi wethimba ukufeza izinhloso nezikhathi.
  • PMO - Ihhovisi Lokuphathwa Kwephrojekthi: umnyango ngaphakathi kwenhlangano ochaza futhi ugcine imigomo yokuphathwa kwamaphrojekthi.
  • PMP - Umsebenzi Wokuphathwa Kwephrojekthi: yisikhundla sobungcweti esaziwa umhlaba wonke esinikezwa yi Isikhungo Sokulawulwa Kwephrojekthi (PMI).
  • I-PQL - Ukuhola Okufanelekayo Komkhiqizo: kungumbono othole inani elibalulekile nokwamukelwa komkhiqizo usebenzisa umkhiqizo we-SaaS ngesilingo samahhala noma imodeli ye-freemium.
  • PR
    • Isikhundla SekhasiIzinga lekhasi linqunywa yi-algorithm esetshenziswe i-Google enikeza iwebhusayithi ngayinye isisindo senombolo ngokususelwa kunqubo yezindlela ezahlukahlukene eziyimfihlo. Isikali esisetshenzisiwe singu-0 - 10 futhi le nombolo inqunywa yizici eziningi ezibandakanya izixhumanisi ezingenayo, nezinga lekhasi lamasayithi axhunyiwe. Ukuphakama kwesikhundla sekhasi lakho, ukuze isayithi lakho lifaneleke futhi libaluleke kakhulu kubhekwa yiGoogle.
    • Ezimayelana NomphakathiInhloso ye-PR ukuthola ukunakwa kwamahhala kwebhizinisi lakho. Lethula ibhizinisi lakho ngendlela ekahle ngendlela enendaba nezithakazelisayo futhi hhayi iqhinga lokuthengisa eliqondile.
  • PRM - Ukuphathwa Kobudlelwano Kozakwethu: uhlelo lwezindlela, amasu, nezinkundla ezisiza umthengisi ukuphatha ubudlelwano babalingani.
  • PWA - Uhlelo lokusebenza lweWebhu eliqhubekayo: uhlobo lwesoftware yohlelo lokusebenza elethwe ngesiphequluli sewebhu, esakhiwe kusetshenziswa ubuchwepheshe obujwayelekile bewebhu kubandakanya i-HTML, i-CSS, neJavaScript.

Buyela Phezulu

Ama-akhronimi nezifinyezo ze-Sales & Marketing (Q)

  • QOE - Ikhwalithi Yokuhlangenwe nakho: Ikhwalithi Yesipiliyoni isilinganiso sokuthokozisa noma ukucasula okwenzeka kumakhasimende ngensizakalo. Ngokuqondile kuvidiyo, QoE kunqunywa ikhwalithi ye- ividiyo kusakazwe kudivayisi yomsebenzisi, futhi ikhwalithi yokudlala lapho kukhonjiswa ifayela le- ividiyo kudivayisi yomsebenzisi.

Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (R)

  • REGEX - Ukuveza Okuvamile: indlela yokuthuthukisa yokusesha nokukhomba iphethini yezinhlamvu ngaphakathi kombhalo ukufanisa noma ukufaka esikhundleni umbhalo. Zonke izilimi zesimanje zokuhlela zisekela ukuvezwa okujwayelekile.
  • REST - Ukudluliswa Kwezwe Elimele: Isitayela sokwakhiwa kwe-API yezinhlelo ezisatshalalisiwe zokukhulumisana nge-HTTP. 
  • I-RFID - Ukukhonjwa kwemisakazo yomsakazo: isebenzisa izinkambu zikagesi ukukhomba ngokuzenzakalela nokulandela amathegi anamathiselwe ezintweni. Uhlelo lwe-RFID luqukethe i-transponder encane yomsakazo, isamukeli somsakazo, kanye ne-transmitter.
  • I-RFP - Isicelo Sesiphakamiso: Lapho inkampani ifuna ukumelwa kwezokumaketha izokhipha i-RFP. Izinkampani zokumaketha bese zilungisa isiphakamiso ngokuya ngemikhombandlela ebekwe ku-RFP bese siyethula kulowo ongaba iklayenti.
  • I-RGB - Bomvu, Green, Blue: imodeli yombala enezele lapho ukukhanya okubomvu, okuluhlaza, nokuhlaza okwesibhakabhaka kungezwa ndawonye ngezindlela ezahlukahlukene zokukhiqiza imibala ebanzi. Igama lemodeli livela kuma-initials emibala emithathu eyengeziwe eyengeziwe, ebomvu, eluhlaza futhi eluhlaza okwesibhakabhaka.
  • RMN - Inethiwekhi Yezokuthengisa: ipulatifomu yokukhangisa ehlanganiswe kuwebhusayithi yomthengisi, uhlelo lokusebenza, noma amanye amapulatifomu edijithali, avumela imikhiqizo ukuthi ikhangise kuzivakashi zomthengisi.
  • I-RNN - Ri-ecurrent Neural Network: uhlobo lwenethiwekhi ye-neural enamaluphu. Isakhiwo sayo senzelwe ukuvumela imininingwane esetshenzwe phambilini ukuthi ithinte ukuthi uhlelo luhumusha kanjani imininingwane emisha.
  • INDLELA - Buyisela ku-Ad Spend: imethrikhi yokumaketha elinganisa ukusebenza komkhankaso wokukhangisa ngokulinganisa imali engenayo etholwe ngedola ngalinye elisetshenzisiwe.
  • I-ROI - Buyisela ku-Investment: Enye yama-akhronimi wokuthengisa asebenzisana nokubalwa kwezimali, lena imethrikhi yokusebenza elinganisa inzuzo futhi ibalwa kusetshenziswa ifomula i-ROI = (imali engenayo - izindleko) / izindleko. I-ROI ingakusiza ukuthi unqume ukuthi ngabe ukutshalwa kwezimali okungahle kube khona kubiza izindleko zangaphambili nezqhubekayo noma uma utshalomali noma umzamo kufanele uqhubeke noma unqanyulwe.
  • I-ROMI - Buyisela Ekutshalweni Kwezimakethe: Le yimethrikhi yokusebenza elinganisa inzuzo futhi ibalwa kusetshenziswa ifomula i-ROMI = (imali engenayo - izindleko zokumaketha) / izindleko. I-ROMI ingakusiza ukuthi unqume ukuthi ngabe uhlelo lokukhangisa olungaba khona lufanele yini izindleko zangaphambili nezqhubekayo noma uma umzamo kufanele uqhubeke noma unqanyulwe.
  • I-RPA - Inqubo ye-Robotic Automation: inqubo yebhizinisi ezenzekelayo ubuchwepheshe bususelwa kumarobhothi wesoftware wokufanisa noma ubuhlakani bokufakelwa / abasebenzi bedijithali.
  • I-RSS - Ukuhlanganyela Okulula Ngempela: I-RSS isicacisi semakhaphu se-XML sokuhlanganisa nokwabelana ngokuqukethwe. inika abathengisi nabashicileli indlela yokuletha ngokuzenzakalela nokuhlanganisa okuqukethwe kwabo. Ababhalisile bathola izibuyekezo ezizenzakalelayo lapho okuqukethwe okusha kushicilelwa.
  • I-RTB - Ibhidi Yesikhathi Sangempela: indlela okuthengwa ngayo futhi kuthengiswe yokusungula ngokukhangisa ngakunye, ngokusebenzisa indali yohlelo esheshayo.

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Ukuthengisa & Ukumaketha Amagama nezifinyezo (S)

  • I-SaaS - Isofthiwe njengesevisi: I-SaaS yisoftware ebanjwe efwini yinkampani evela eceleni. Amafemu wokukhangisa avame ukusebenzisa i-SaaS ukuvumela ukusebenzisana okulula. Igcina imininingwane efwini futhi izibonelo zifaka iGoogle Apps, iSalesforce, neDropbox.
  • SAL - Ukuhola Kwamukelwe: Le yi-MQL edluliselwe ngokusemthethweni ekuthengisweni. Ibuyekezelwe ikhwalithi futhi ikufanele ukulandela. Ukuchazwa kwezinqubo zokuthi yini efanelekile futhi i-MQL ibe yi-SAL kungasiza abathengisi abanqume ukuthi banqume ukuthi kufanele batshale isikhathi nomzamo ekulandeleni.
  • SDK - Ikhithi Yonjiniyela weSoftware: Ukusiza abathuthukisi ukuthi baqale kahle, izinkampani zivame ukushicilela iphakheji ukufaka isigaba noma imisebenzi edingekayo kalula kumaphrojekthi abhalwa wonjiniyela.
  • I-SDR - Ummeleli Wentuthuko Yezentengiso: Indima yokuthengisa ebhekele ukuthuthukisa ubudlelwano obusha bebhizinisi namathuba.
  • SEM - Ukucinga Engine Marketing: Ngokuvamile kubhekiswa ekumaketheni kwenjini yokusesha okuqondene nokukhokha ngakunye (PPC) kokukhangisa.
  • I-SEO - Search injini: Inhloso ye-SEO ukusiza iwebhusayithi noma ucezu lokuqukethwe "ukutholakala" kwi-intanethi. Izinjini zokusesha ezifana ne-Google, i-Bing, ne-Yahoo ziskena okuqukethwe okuku-inthanethi ngokuhambisana. Isebenzisa amagama angukhiye afanele futhi amagama angukhiye anomsila omude angabasiza ukukhomba kahle isiza ngakho-ke lapho umsebenzisi enza usesho, lutholakala kalula. Kunezici eziningi ezithonya i-SEO kanye nokuguquguquka kwangempela kwe-algorithmic imininingwane ephethwe ngokucophelela.
  • I-SERP - Ikhasi Lomphumela Wenjini Yokucinga: Ikhasi owela kulo lapho usesha igama elingukhiye noma igama elithile enjini yokusesha. I-SERP ibala wonke amakhasi asezingeni lelo gama elingukhiye noma igama.
  • SFA - I-Salesforce Automation: Isifinyezo sokuthengisa sesoftware esenza umsebenzi wokuthengisa njengokulawulwa kwempahla, ukuthengisa, ukulandelela ukuxhumana kwamakhasimende, nokuhlaziya izibikezelo nokuqagela.
  • SKU - Isitoreji Sokugcina Amasheya: Isikhombi esihlukile sento okumele ithengwe. I-SKU ivame ukufakwa kwikhodi yebhakhodi futhi ivumela abathengisi ukuthi baskene futhi balandele ngokuzenzakalela ukuhamba kwempahla. I-SKU uqobo yakhiwa inhlanganisela yezinhlamvu zezinhlamvu eziyisishiyagalombili noma ngaphezulu.
  • SLA - Isivumelwano Sezinga Lenkonzo - I-SLA yincwadi esemthethweni yangaphakathi echaza iqhaza lokumaketha nokuthengisa enqubeni eholayo nenqubo yokuthengisa. Icacisa ubuningi nekhwalithi yokuthengisa okuholayo okufanele kukhiqize nokuthi iqembu lokuthengisa lizokulandela kanjani ukuhola ngakunye.
  • SM - Social Media: Izibonelo zifaka phakathi i-Facebook, i-LinkedIn, i-Twitter, i-Instagram, i-Pinterest, i-Snapchat, i-TikTok ne-Youtube. Amasayithi we-SM angamapulatifomu avumela abasebenzisi ukuthi bathumele okuqukethwe kufaka phakathi ividiyo nomsindo. Amapulatifomu angasetshenziselwa ibhizinisi noma okuqukethwe komuntu siqu futhi avumela ithrafikhi ephilayo kanye nokuthunyelwe okuxhasiwe noma okukhokhelwayo.
  • SMART - Okucacile, Ukulinganisa, Ukufinyeleleka, Ukubhekana Nesikhathi: Isifinyezo esisetshenziselwa ukuchaza inqubo yokubeka imigomo. Kukusiza ukuthi uchaze ngokusobala futhi usethe imigomo ngokuchaza izinyathelo zesenzo ezidingekayo ukuze uzifeze.
  • SMB - Amabhizinisi Amancane Naphakathi: Isifinyezo esichaza amabhizinisi anemali ephakathi kuka-5 no-200M. Futhi kubhekiswa kumakhasimende anezisebenzi eziyi-100 noma ezimbalwa (ezincane) kuze kufike kubasebenzi abayi-100 - 999 (abaphakathi)
  • I-SME - Isazi Sezihloko Zendaba: isiphathimandla endaweni ethile noma esihlokweni esingumthombo wokuthuthukisa ukuxhumana kwamakhasimende akho. Kubakhangisi, amaklayenti angaba khona, amaklayenti abalulekile, abamele abathengisayo, kanye nabamele izinsizakalo zamakhasimende imvamisa ama-SME ahlinzeka ngokufaka okubucayi. 
  • SMM
    • Social Media Marketing: Usebenzisa amapulatifomu ezokuxhumana nabantu njengendlela yokuqhakambisa okuqukethwe kwakho, ukukhangisela kumathemba, ukuzibandakanya namakhasimende, nokulalela amathuba noma ukukhathazeka maqondana nedumela lakho.
    • SMM - Ukuphathwa Kwezokuxhumana KomphakathiInqubo nezinhlelo ezisetshenziswa yizinhlangano ukusebenzisa amasu abo wokumaketha ezokuxhum.
  • I-SMS - Insizakalo Yomlayezo Omfushane: Ngenye yezindinganiso ezindala kakhulu zokuthumela umyalezo osuselwa embhalweni ngamadivayisi eselula.
  • Insipho - Iphrothokholi Yokungena Into elula: I-SOAP inqubo yemiyalezo elandelwayo yokushintshisana ngolwazi oluhlelekile ekusetshenzisweni kwezinsizakalo zewebhu kumanethiwekhi ekhompyutha
  • I-SPIN - Isimo, Inkinga, Okushiwo, Isidingo: Indlela yokuthengisa eyindlela "yokulimaza nokutakula". Uthola amaphuzu obuhlungu obulindelwe bese “ubalimaza” ngokwandisa imiphumela engaba khona. Ngemuva kwalokho uza "ekusizeni" nomkhiqizo noma nensizakalo yakho
  • SQL
    • Umholi Wokuthengisa Ofanelekile: I-SQL ingumholi olungele ukuba yikhasimende futhi ilingana nenqubo enqunywe kusengaphambili yokuhola kwekhwalithi ephezulu. Ama-SQL ngokuvamile ahlolwa ngokukhangisa nokuthengisa ngaphambi kokuqokwa njengomholi ofanelekela ukuthengisa.
    • Ulimi Lokusebenza Oluhlelekile: ulimi olusetshenziswa ezinhlelweni futhi olwenzelwe ukuphatha idatha egcinwe ohlelweni lokuphatha i-database yezobudlelwano, noma ukucubungula ukusakazwa kohlelo lokuphatha lokusakaza kwedatha oluhlobene.
  • I-SRP - Ipulatifomu Yobudlelwano Komphakathi: Ipulatifomu eyenza izinkampani zikwazi ukuqapha, ukuphendula, ukuhlela, ukudala, nokuvumela okuqukethwe kuwo wonke amasayithi wezokuxhumana.
  • I-SSL - Amasokhethi Okuvikelekile Okulayishiwe: izivumelwano ze-cryptographic ezenzelwe ukuhlinzeka ukuphepha kwezokuxhumana ngenethiwekhi yekhompyutha. 
  • SSP - I-Supply Side Platform: Ipulatifomu enika amandla abashicileli ukuthi bakwazi ukuhlinzeka ngemakethe yezokukhangisa ukuze bakwazi ukuthengisa isikhala sesikhangiso kusayithi labo. Ama-SSPs ngokuvamile ahlangana nama-DSPs ukwandisa ukufinyelela kwawo nethuba lokushayela imali engenayo yokukhangisa.
  • STP - Ukuhlukaniswa, ukuqondiswa, isikhundla: Imodeli ye-STP yokumaketha igxile ekusebenzeni kahle kwezebhizinisi, ukukhetha izingxenye ezibaluleke kakhulu zebhizinisi, bese kuthuthukiswa inhlanganisela yokumaketha necebo lokubeka umkhiqizo engxenyeni ngayinye.

Buyela Phezulu

Ukuthengisa nokuthengisa ama-Acronyms nezifinyezo nezifinyezo (T)

  • I-TAM - Umphathi we-Akhawunti Yezobuchwepheshe: Isazi somkhiqizo esikhethekile esisebenza ngokubambisana nezinhlangano ze-IT ukuhlela ngamasu ukuhlela ukuthunyelwa ngempumelelo futhi sisize ekufezeni ukusebenza okuphelele nokukhula.
  • TLD - Isizinda Esiphezulu: isizinda esisezingeni eliphakeme kakhulu ku-hierarchical Domain Name System ye-Inthanethi ngemuva kwesizinda sezimpande. Isibonelo www.google.com:
    • www = isizinda
    • google = isizinda
    • com = isizinda esisezingeni eliphezulu
  • I-TTFB - Isikhathi se-Byte yokuqala: inkomba yokuphendula kweseva yewebhu noma insiza yenethiwekhi elinganisa ubude besikhathi kusuka kumsebenzisi noma iklayenti elenza isicelo se-HTTP kubhayithi lokuqala lekhasi elitholwa isiphequluli seklayenti noma ikhodi eceliwe (ye API).

Buyela Phezulu

Ama-Acronyms Wokuthengisa Nokumaketha (U)

  • UCaaS - Ukuxhumana Okuhlanganisiwe Njengesevisi: isetshenziselwe ukuhlanganisa amathuluzi wokuxhumana angaphakathi ebhizinisini ngokusebenzisa izinsiza ezisuselwa emafini.
  • I-UGC - Okuqukethwe okudalwe ngumsebenzisi: okwaziwa nangokuthi okuqukethwe okwenziwe ngumsebenzisi (UGC), yinoma yiluphi uhlobo lokuqukethwe, njengezithombe, amavidiyo, umbhalo, ukubuyekezwa, nomsindo, okuthunyelwe ngabasebenzisi kuzingxenyekazi ze-inthanethi.
  • I-UGC - Okuqukethwe okwenziwe ngumsebenzisi: eyaziwa nangokuthi okuqukethwe okudalwe ngumsebenzisi (UCC), yinoma yiluphi uhlobo lokuqukethwe, njengezithombe, amavidiyo, umbhalo, ukubuyekezwa, nomsindo, okuthunyelwe ngabasebenzisi kuzingxenyekazi eziku-inthanethi.
  • I-UI - Isixhumanisi somsebenzisi: Idizayini yangempela etholwe ngumsebenzisi.
  • I-URL - Isitholi Sezisetshenziswa Esingafani: Eyaziwa nangokuthi ikheli lewebhu, yisisetshenziswa sewebhu esichaza indawo okuyo kwinethiwekhi yekhompyutha kanye nendlela yokuyibuyisa.
  • I-USP - Isiphakamiso sokuthengisa okuyingqayizivele: Eyaziwa nangokuthi i- iphuzu lokuthengisa eliyingqayizivele, isu lokumaketha lokwenza iziphakamiso ezihlukile kumakhasimende elibaqinisekisile ukuthi bakhethe umkhiqizo wakho noma bashintshele kumkhiqizo wakho. 
  • UTM - I-Urchin Tracking Module: izinhlobo ezinhlanu zamapharamitha we-URL asetshenziswa ngabakhangisi ukulandelela ukusebenza kwemikhankaso eku-inthanethi kuyo yonke imithombo yethrafikhi. Zethulwe yi-Urchin eyandulele yakwaGoogle Analytics futhi zisekelwa yiGoogle Analytics.
  • UX - Okuhlangenwe nakho komsebenzisi: Konke ukuxhumana ikhasimende elinakho ngomkhiqizo wakho kuyo yonke inqubo yokuthenga. Isipiliyoni sekhasimende sithonya umbono womthengi womkhiqizo wakho. Okuhlangenwe nakho okuhle kuguqula abathengi abangahle babe ngamakhasimende futhi kugcina abathengi bamanje bethembekile.

Buyela Phezulu

Ukuthengisa & Ukumaketha Ama-akhronimi Nezifinyezo (V)

  • VOD - I-Video On Demand: uhlelo lokusabalalisa imidiya oluvumela abasebenzisi ukuthi bakwazi ukufinyelela ekuzijabuliseni kwevidiyo ngaphandle kwedivayisi yokuzijabulisa yevidiyo yendabuko futhi ngaphandle kwemikhawulo yohlelo lokusakaza olungaguquki.
  • I-VPAT - Isifanekiso Sokutholakala Komkhiqizo Ngokuzithandela: kufingqa okutholakele ekucwaningweni kwewebhu okufinyelelekayo futhi kurekhode ukuthi umkhiqizo noma insizakalo ihambisana kangakanani Nemigomo Yokufinyeleleka Yesigaba 508, imihlahlandlela ye-WCAG, namazinga wamazwe omhlaba.
  • I-VR - Reality Virtual: Ukufaniswa okwenziwe ngekhompiyutha kwendawo enezinhlangothi ezintathu engaxhumana nokusebenzisa imishini ekhethekile ye-elekthronikhi, njengesigqoko sokuzivikela esinesikrini ngaphakathi noma amagilavu ​​afakwe izinzwa.

Buyela Phezulu

Ukuthengisa & Ukumaketha Amagama nezifinyezo (W)

  • I-WCAG - Imihlahlandlela yokufinyeleleka kokuqukethwe kwewebhu - nikeza indinganiso eyodwa eyabiwayo yokufinyeleleka kokuqukethwe kwewebhu okuhlangabezana nezidingo zabantu, izinhlangano, kanye nohulumeni emhlabeni jikelele.
  • WWW - Iwebhu yomhlaba jikelele: eyaziwa kakhulu njengeWebhu, wuhlelo lolwazi lapho imibhalo nezinye izinsizakusebenza zewebhu zikhonjwa yi-Uniform Resource Locators, engaxhunyaniswa yi-hypertext, futhi ifinyeleleka nge-Intanethi.

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Ama-Acronyms nezifinyezo ze-Sales & Marketing (X)

  • I-XML - Ulimi lwe-eXtensible MarkupI-XML wulimi lomdwebo olusetshenziselwa ukufaka idatha ngefomethi efundeka kalula futhi ifundwe ngomshini.

Buyela Phezulu