Ngabe Singacela Ukubulala Inganekwane Yesikhathi Esinakwa?
Zama ngangokunokwenzeka qeda inkoleloze yesikhathi sokunaka esinciphayo, iyaqhubeka nokubusa izethulo eziningi kakhulu zokumaketha nezinkulumo ezibalulekile. Ngakho, ngasebenza nozakwethu e I-Ablog Cinema ukukhiqiza owokuqala ochungechungeni lwamavidiyo aqeda ezinye izinganekwane nemibono eyiphutha ku-inthanethi… kanye nokuletha ezinye zezinto engizisebenzisayo emphakathini.
Yenza okubhalwe kubhulogi yakho kube mafushane, amavidiyo abe mafishane, futhi izithombe zibe lula... uhlu lwezeluleko ezimbi luqhubeka njalo. Abakhangisi abagcinanga nje basakaza inganekwane yokunaka isikhathi eside; isatshalaliswa nabezindaba ezinkulu zezindaba, okuhlanganisa i-Time magazine, i-Telegraph, i-Guardian, i-USA Today, i-New York Times, i-National Post, i-Harvard ku- Umsakazo wase-US, nasebhukwini labaphathi Brief.
Ugh.
Naphezu kwezinkolelo ezandile mayelana nokuncipha kokunaka isikhathi, olunye ucwaningo lusikisela ukuthi abantu abadala namuhla bangase ube nokugxilisa ingqondo kangcono emsebenzini uma kuqhathaniswa namashumi eminyaka adlule. Lokhu kungase kubonise inkambiso lapho Ama-IQ zivukile, ziphakamisa ukuthuthuka kwamakhono okuqonda, okuhlanganisa nokugxilisa ingqondo.
Ngokujabulisayo, esinye isiteshi sabezindaba senza lo msebenzi futhi saphenya inkoleloze yokuthi izikhathi zokunakwa komuntu zazincipha… I BBC. Umbhali uSimon Maybin uxhumane nomthombo wemininingwane esohlwini - Isikhungo Sikazwelonke Semininingwane Ye-Biotechnology e-US National Library of Medicine, kanye ne-Associated Press - futhi nabo abakwazi thola noma yiliphi irekhodi yocwaningo olusekela izibalo.
Ku, nokho, enye indida ... USimon uyakuthola lokho izinhlanzi zegolide ungabi nakho ukunaka okufushane, noma!
Kumayelana nokukhetha!
Manje siphila ezweni lapho konke kufunwa khona futhi ngokoqobo kutholakale kalula. Nazi izibonelo:
- Search injini (SEO) - Ngifune usizo ngekhodi ethile engangiyibhala. Ngichofoze imiphumela embalwa yokuqala ekhasini lemiphumela yenjini yokusesha futhi angitholanga ebengikufuna. Ngabe sengibhala kabusha ukusesha futhi ekugcineni ngathola ulwazi engangiludinga. Ingabe lokho kusho ukuthi isikhathi sami sokunaka besimfushane ngoba ngichithe isikhathi esincane kumphumela ngamunye wosesho? Cha, kwakusho ukuthi azibalulekile, futhi ngaqhubeka ngifuna ulwazi engangiludinga ngaze ngaluthola. Ukunaka kwami akuzange kunciphe emsebenzini engangiwenza… kodwa izinqumo zahamba.
- Umsindo nevidiyo - Ngiyakuthanda ukulalela ama-podcasts nokubuka amavidiyo kodwa anginaso isineke sokuqhakaza noma izikhulumi ezizikhangisayo. Ngizokweqa ukulalela noma ukubuka amavidiyo ngokuqhubekayo… ngize ngifinyelele kumphumela lapho ikhwalithi nokukhiqiza kunginikeza engikufunayo. Bese-ke, ngingalalela amahora amaningi uma isihloko sinolwazi futhi sijabulisa. Siphila emhlabeni wokubukela ividiyo efunwa kakhulu… bakwethu, azikho izinkinga zesikhathi sokunakwa ngempelasonto yoMdlalo Wezihlalo Zobukhosi!
I-AJ yenza umsebenzi omuhle wokwabelana ngamavidiyo lapho izethameli eziqondiwe ziphakathi kweminyaka eyisishiyagalolunye neshumi nanhlanu ubudala! Kuwo wonke umlando, ama-curmudgeon amadala alwa nentsha ukuthi inake… futhi laba basebenzisi be-YouTube bangathola izigidigidi zokubukwa kwamavidiyo kwesinye isikhathi ahlala isikhathi esingaphezu kwehora.
Lokho intsha yethu enakho ebesingenakho ukukhetha nokwenza lula.
Kusho Ukuthini Lokho Kubathengisi?
Ingxoxo ibonakala ibonisa izinto ezimbili ezeqanayo: isikhathi sokunaka singase sibe sifushane emisebenzini esheshayo noma ukusetshenziswa kwemidiya, okungenzeka ngenxa yolwazi oluningi kanye nezithikamezo ezivela kumidiya yedijithali. Nokho, kungase kube nokukhula kwekhono lokugxilisa ingqondo kuzimo eziphathelene nomsebenzi noma imisebenzi edinga ukunakwa okuzinzile. Lokhu kuphakamisa ukuthi udaba alugcini nje ngokuncishiswa ubude besikhathi sokunaka kodwa nokuthi izindawo zolwazi lwesimanje ziwuthinta kanjani ukunikezwa ukunakwa.
Kubalulekile ukuqaphela ukuthi ngenkathi ukunakwa kuncipha ezindaweni ezisheshayo, ezinothile ezivusa amadlingozi njengokuphequlula ku-inthanethi, ikhono lokugxila kakhulu lingase libe ngcono noma lishintshe ngenxa yobunkimbinkimbi bemisebenzi kanye nesidingo sokuzibandakanya ngokomqondo emsebenzini noma ekufundeni. Isimo siyinkimbinkimbi futhi sinezici eziningi, ezinezici ezihlukene ezinomthelela ekutheni ukunaka kulawulwa futhi kusetshenziswe kanjani ezimweni ezehlukene.
Ngingabaphonsela inselelo abakhangisi ukuthi bahambe baye kolunye uhlangothi. Nikeza ama-athikili ajulile, amathani ezibalo, izeluleko eziwusizo, i-infographics, amavidiyo, namaphodikasti acwila ezihlokweni ezithakaselwayo kuzithameli zakho eziqondiwe. Lokhu futhi akusho ukuthi awufuni ukuthatha ukunaka kothile emizuzwaneni embalwa yokuqala. Kufanele… bese ubaqinisekisa ukuthi ulwazi abalufunayo luzochazwa ngokugcwele, nokho!
Sithuthukisa a umtapo wokuqukethwe kuwo wonke amaklayenti, futhi lezi dive ezijulile zikhiqiza imiphumela emihle kakhulu kubo. Impela… ezinye izivakashi ezingabalulekile ziyaskena zihambe… kodwa amathemba afuna ulwazi ahlale, ashwabadele, abelana, futhi azibandakanye nolwazi olunikeziwe. Ukuze uwine kokuqukethwe, yeka ukukhiqiza ukusakazwa okungapheli kokuqukethwe okungenamsoco futhi unikeze okuqukethwe kwekhwalithi ephezulu, okufundisayo okufunwa ngababukeli bakho!