Kungenzeka Kanjani ukungathandwa kwabathelisi esikubona kuthinta ukumaketha komthelela?

I-Virtual Try-On ye-Reality ye-Augmented

I-COVID-19 isishintshe indlela esithenga ngayo. Ngobhadane oludlangile ngaphandle, abathengi bakhetha ukuhlala bathenge izinto ku-inthanethi esikhundleni salokho. Kungakho abathengi bejikela kubathonya ngokuya ngokwengeziwe kwamavidiyo wokuthwebula kusuka kunoma yini kusuka ekuzameni ngezindebe zomlomo ukuya ekudlaleni imidlalo yethu esiyithandayo yevidiyo. Ukuze uthole okwengeziwe ngomphumela wobhubhane ekuthengiseni okunomthelela nakumanani entengo, bheka isifundo sethu sakamuva

Kepha lokhu kusebenza kanjani kulezo zinto okufanele zibonwe ukuthi zikholelwa? Ukuthenga i-lipstick oyisampula esitolo kuyinto ekude kakhulu noku-oda ukuthi kungabonakali. Wazi kanjani ukuthi izobukeka kanjani ebusweni bakho ngaphambi kokuthenga? Manje kunesixazululo nabashukumisi abasikhombisa indlela ngokuqukethwe okujabulisayo, okuyiqiniso, nokujabulisayo.

Njengamanje, sonke sesibonile ukungathandwa kwabathelisi esikubona (AR) ngandlela thile. Mhlawumbe uqaphele ukuthi abagqugquzeli babelana ngamavidiyo wabo begqoke izindlebe namakhala emidlwane yedijithali, noma izihlungi zeminyaka ebusweni babo. Ungakhumbula eminyakeni embalwa eyedlule lapho wonke umuntu wayesebenzisa izingcingo zakhe ukuxosha abalingiswa bePokemon kulo lonke idolobha. Lokho yi-AR. Kuthatha isithombe esenziwe ngekhompiyutha bese usibeka phezulu efonini yakho, ukuze ubone iPikachu imi phambi kwakho, noma ushintshe indlela ubuso bakho obuvela ngayo. I-AR isivele ithandwa ezinkundleni zokuxhumana ngenxa yenani layo lokuzijabulisa. Kepha kunamathuba amaningi kakhulu emhlabeni we-ecommerce. Ungathini uma ungabona lelo lipstick ebusweni bakho ngaphandle kokuvuka kusofa wakho? Kuthiwani uma ungazama ukubukeka okuhlukile kunokunethezeka nokuphepha kwekhaya lakho, ngaphambi kokufinyelela ekhadini lesikweletu? Nge-AR, ungakwenza konke lokho nokuningi. 

Imikhiqizo eminingi yeqa lobu buchwepheshe, okulindeleke ukuthi iqhubeke nokuthuthuka. Ukusuka ekwakhekeni kuya kupolishi wezipikili kuya ezicathulweni, abathengisi bathola izindlela ezintsha zokusebenzisa lobu buchwepheshe obuthokozisayo. Esikhundleni salezozindlebe ezinhle ze-puppy, ungazama ngezibuko ezintsha noma eziyishumi nambili. Esikhundleni sothingo namafu entanta phezu kwekhanda lakho, ungazama umbala wezinwele omusha ngosayizi. Ungakwazi nokuhambahamba ngeziteki ezingokoqobo. Futhi okubukwayo kukhula kube ngokoqobo ngaso sonke isikhathi.

Ama-Virtual On-Ons

Ama-try-ons, njengoba lo mkhuba omusha ubizwa kanjalo, ayajabulisa futhi mhlawumbe angaba umlutha omncane kumthengi ojwayelekile. Abasebenzisi abalinganiselwa ezigidini ezingama-50 zenethiwekhi yokuxhumana nabantu bazosebenzisa i-AR ngo-2020. Ngakho-ke yiliphi iqhaza elingenziwa ngabathonya kukho konke lokhu? Okokuqala, ama-try-ons abo azofinyelela amakhulu ezigidi zabalandeli ezimbonini zezemfashini nobuhle, bashayele abathengi ngqo kuzinhlelo zokusebenza zemikhiqizo yabo abayithandayo ukuze bazidlalele bona. Izinhlobo ezingakafiki ku-AR okwamanje zizozithola zisesimweni esibi njengoba abagqugquzeli bethumela abalandeli babo ngobuningi babo ukuyozama ubuchwepheshe bamuva.

Njengoba ubuchwepheshe be-AR buthuthuka, abagqugquzeli ngeke baze badinge nokuba nempahla yokugqoka ukukhombisa ukuthi bazobukeka kanjani kuyo, okusho okuqukethwe okuningi ngezinga elisheshayo. Cabanga ngamathuba njengoba abagqugquzeli bebambisene nemibukiso yemfashini ebukhoma. Imicimbi emikhulu ye-inthanethi ingadalwa ngokuzungeza umqondo weqembu labathonya ngizama izingubo ezifanayo ukukhombisa ukuthi zizovela kanjani ezinhlobonhlobo zomzimba nobukhulu. Futhi konke bekungahlelwa ngaphandle kokuthi noma ngubani wabo ashiye amakamelo abo okuhlala.

Kepha ukuzama-imfashini nobuhle akuzona ukuphela kokusetshenziswa kwe-AR. Njengethuluzi ledemo elinamandla, i-AR iyimpendulo yabathonya ukubonisa imikhiqizo edinga ukubukwa ngevidiyo. Lokhu kungasho ukukhombisa ukusetshenziswa okuyikho kwemikhiqizo yezinwele, kepha futhi kungadlulela ezindaweni ezifana nomkhakha wezokudlala, njengokukhombisa imidlalo yevidiyo. Emkhakheni wezasekhaya, i-IKEA yethula uhlelo lokusebenza olubizwa nge-IKEA Place, oluzovumela abasebenzisi ukuthi balinge ifenisha ehlukene emakhaya abo ngaphambi kokuyithenga, ukuyigodlela ekhaya, nokwenza umzamo wokukuhlanganisa konke.

Cabanga ngemicimbi eku-inthanethi lapho abagqugquzeli bekukhombisa ukuthi kwenziwa kanjani ngokuhambela amakhaya abo futhi benze ukuvota bukhoma mayelana nokuthi yiliphi itafula elisha elizofakwa emagumbini abo okudlela. Kuningi kakhulu isikhala sobuhlakani njengoba ubuchwepheshe buqhakaza.

Sesivele sazi ukuthi i-Youtube iqhume ngamavidiyo avela kubathonya njengoba abalandeli babefisa izinhlobo ezintsha zokuqukethwe. Cishe amavidiyo ayizigidi eziyizinkulungwane ezinhlanu abukwa ngosuku ku-YouTube ngababukeli abangaphezu kwezigidi ezingama-30. I-AR empeleni ingukuthuthuka kufomethi. Isizukulwane esilandelayo sezikhangiso. Futhi njengoba amathuba we-AR enweba ngisho nangaphezulu kokumaketha kuzinhlelo zokusebenza zomhlaba wangempela ezifana nemfundo nokufunda kwezinkampani, i-tech izoqhubeka nokuba ngcono. Imikhiqizo esheshayo isebenzisa ngokunenzuzo lokho futhi ukumaketha okuthonya okungabenzela khona, kuzoba ngcono kakhulu.

Ukuze ufunde kabanzi mayelana nokukhangisa okunomthelela ku-x AR nokuthi ingaqhubekisela phambili kanjani umkhiqizo wakho ezingeni elilandelayo, ungaxhumana nathi futhi othile ovela eqenjini lethu uzolula isandla kungakapheli amahora angama-24. 

Xhumana ne-A & E

Mayelana ne-A & E

I-A & E iyinkampani yedijithali enesikhulu kunazo zonke iphothifoliyo yamakhasimende wezinkampani zeFortune 500 ezifana noWells Fargo, J & J, P&G, neNetflix. Abasunguli bethu, u-Amra no-Elma, bangabagqugquzeli be-mega nabalandeli bezenhlalo abangaphezu kwezigidi eziyi-2.2; bona okuningi nge-A & E kuvuliwe ForbesIthelevishini ye-BloombergFinancial TimesInc., Futhi Ividiyo ye-Business Insider.

UCABANGANI?

Le sayithi isebenzisa i-Akismet ukunciphisa ugaxekile. Funda ukuthi idatha yakho yokuphawula isetshenziswa kanjani.