Abakhangisi bavame ukubanzima nje ukuhambisana nezidingo zokuqukethwe kwabo kanye nezinhlelo zokumaketha nge-imeyili. Kaningi kunalokho, amasu amaklayenti ethu akhiwe ngokuhambisana nezinqubo zawo zangaphakathi. Izindaba, ukukhishwa kwemikhiqizo, izibuyekezo zensizakalo noma amashejuli nje wamasonto onke ayalela okuqukethwe okushicilelwe.
Inkinga, yiqiniso, ukuthi uhlelo lwakho lokukhangisa lwebhizinisi alulandeli inqubo yohambo lwakho lwamathemba. Ibhizinisi elizayo lingase lifune imininingwane ongayinikeza nsuku zonke zonyaka, noma mhlawumbe ngesizini, noma ngomjikelezo wesabelomali. Isikhathi singesinye sezithembiso sezinhlelo zokukhulisa ezihola phambili kanye nokumaketha okuzenzakalelayo - ukuhlinzeka ngokuqukethwe okudonsa noma okuqhubela ibhizinisi ekuguqukeni okususelwa zabo uhlelo.
Kepha i-automation namanje ayinazo amaphutha. Izinkampani eziningi zihlaziya futhi zihlanganise idatha yamakhasimende ukuze kutholakale okwenziwe kahle umjikelezo wokuphila. Iqiniso, yiqiniso, ukuthi ibhizinisi ngalinye lisebenza ohlelweni lwalo - Phusha kanzima kakhulu futhi maduzane futhi ulahlekelwe yithemba. Donsa kancane futhi ozoncintisana naye angathola ukudayiswa.
Kunobukhulu obuningi ekuthuthukisweni kokuqukethwe. Kaningi kunalokho, amabhizinisi asebenza ngomkhiqizo. Isibonelo kungaba ukukhiqiza iposi lebhulogi lansuku zonke, incwadi yezindaba yamasonto onke, i-infographic yanyanga zonke nephepha elimhlophe lekota. Kepha umkhiqizo awulitholi ibhizinisi lapho lidinga ukuba khona. Ubukhona bunokuqukethwe okulungile endaweni efanele lapho abakuthungayo bekufuna.
Ngakho-ke, amabhizinisi athuthukisa amakhalenda wokuqukethwe okuqinile, izinqubo zangaphakathi, namashejuli wokunyusa kanye nemikhankaso yobudlelwano bomphakathi ukuqinisekisa impumelelo. Ubuchwepheshe obusha bokuzenzakalela busebenzisa ubuchwepheshe bokufunda bemishini ukwenza ngcono ukuxhumana namathemba nokuhamba kuye ekuguqukeni ngejubane elincike kwikhasimende.
Akukeneli namanje.
Inkinga, yiqiniso, ukuthi noma yimuphi umuntu oncintisana naye onekhono usebenza nge-engeli elifanayo futhi mhlawumbe nokusebenzisa ubuchwepheshe obufanayo. Akwanele ukuqhubeka nokukhiqiza okuqukethwe kumjikelezo ongapheli, ophindaphindiwe. Ukuhambisa ukuhola kwebhizinisi kusuka ekumaketheni kuye ekuholeni okufanelekayo kudinga igunya. Futhi ukuhambisa ukuhola okufanelekile uye ekuthengisweni kudinga ukwethenjwa.
Lapho amabhizinisi efuna isisombululo, basifuna ku Igunya. Amabhizinisi afuna ukunciphisa ubungozi, ngakho-ke ajwayele ukuthenga kubathengisi nasezixazululweni ngegunya lemboni.
Isiphathimandla sivame ukunganakwa yize kuyisihluthulelo samasu okuphumelela wokumaketha okuqukethwe. Tweet Lokhu!
Ezinye izinkampani zicela usizo lwabathonya asebevele benamagunya embonini ethile ukuze bathuthukise ezabo. Sibonile imiphumela exubile ngaleli qhinga kusukela lapho ithonya kuvame ukulunga ngempela ukuthandwa inthanethi.
Indlela ephumelela kunazo zonke yokufeza igunya akuyona ngokuyikhokhela; kungokwakha okwakho. Tweet Lokhu!
Igunya lokwakha ngokuqukethwe alikho mayelana nokwakha okuqukethwe okusha. Imayelana nokucwaninga konke okuqukethwe osuvele unakho futhi ukusebenzise kahle. Imayelana nokususa okuqukethwe okungaphandle okungashayeli noma yikuphi ukuhola noma ukuhambisa amathemba phansi komjikelezo wokuphila.
Njengegeji yegunya, alukho uhlelo olungcono kune-Google. Ubuchule be-Google buvele eminyakeni yamuva nje ukugxila ekuhlobaneni kanye nobudlelwano phakathi kwabantu, amabhizinisi, izindawo, amagama emikhiqizo, ngisho nabantu abangaphakathi kwezinhlangano. Uma uzibuza ukuthi inkampani yakho iyisiphathimandla yini noma cha, kufanele ngabe ucwaninga ukuthi uklelaphi ngezihloko ezihlotshaniswa nalokho okulindelekile okucwaninga ku-inthanethi.
Ukuze ubeke kahle emiphumeleni yenjini yokusesha, kufanele wakhe okuqukethwe okungakholeki. Ngenhlanganisela yegama elingukhiye elinikeziwe, lokho kudinga ukuthi ufunde okuwina ukusesha futhi wenze umsebenzi ophelele kakhulu. Sikhomba izihloko esincintisana nazo zikleliswe kangcono kunathi, sithuthukisa okuqukethwe okungcono ngokusebenzisa umbhalo, ihluzo, nevidiyo… futhi sibuyekeza okuqukethwe esivele sinakho okungekho ezingeni elifanele.
Imizamo yethu isukile ku-100% wokukhiqizwa kokuqukethwe okusha manje kuye cishe cishe Ukusebenza okusha okungu-50% kokuqukethwe kwamanje. Amasu ethu wokuqukethwe asukile kude nokuhlala akhiqiza ama-athikili amasha, i-infographics, nevidiyo. Manje sikwandisa okuqukethwe kwethu kwamanje, sikushicilele kabusha njengokusha (ku-URL efanayo) futhi sikukhuthaze emphakathini. Sifaka namasu akhokhelwayo ukukhulisa ukufinyelela kwawo.
Ngoba i- best okuqukethwe, kuzoba ngcono kangcono. Imiphumela iyamangaza. Kuzo zonke izihloko zamagama ayisihluthulelo esisebenze kuzo, sisuke esigabeni esimaphakathi esingu-11 saya esilinganisweni esingu-3. Ukuguqulwa kwethu kukhuphuke ngaphezu kuka-270% wokutholwa kokuhola. Futhi izindleko zethu ngokuhola ngakunye ziyehla ngenkathi ikhwalithi yethu yokuhola ithuthuka.
Inothi lokugcina kulokhu. Igunya liza kubantu lilula kunezinhlangano zebhizinisi, ngakho-ke kufanele ubeke abaholi bakho laphaya. I-Apple iwumkhiqizo omkhulu, kepha igunya lebhizinisi alinamagama afana noSteve Jobs, uJonathon Ives, uTim Cook, uSteve Wozniak, uGuy Kawasaki, njll.
Nikeza abantu bakho ithuba lokuba ngabasemagunyeni futhi ungasheshisa igunya lebhizinisi lakho. Ukubona abaholi bakho bekhuluma emicimbini nasezingqungqutheleni kubeka ibhizinisi lakho phambi kwezithameli ezifanele futhi ezifika ngesikhathi. Ubudlelwano phakathi kwabantu buzonciphisa isikhathi esidingekayo sokuvala ukuthengisa ngoba ukwazi ukukhombisa igunya lakho futhi ngasikhathi sinye uthole ukwethenjwa kwethemba.
