Izinzuzo zecebo elihle lokumaketha okuqukethwe
Kungani thina kudingeka ukumaketha kokuqukethwe? Lona ngumbuzo abantu abaningi kule mboni abangawuphenduli kahle. Izinkampani kumele zibe necebo lokuqukethwe eliqinile ngoba iningi lenqubo yokwenza izinqumo zokuthenga seligudlukile, ngenxa yemidiya eku-inthanethi, ngaphambi kokuthi ithemba lifinyelele ocingweni, igundane noma umnyango wangaphambili kumabhizinisi ethu.
Ukuze sikwazi ukuthonya isinqumo sokuthenga, kubalulekile ukuthi siqinisekise ukuthi umkhiqizo wethu ukhona, sikhonjwe njengesixazululo, futhi inkampani yethu ibonwa njengesiphathimandla. Uma okuqukethwe okulungile kutholakala ngesikhathi esifanele nangomyalezo ofanele, singakha ukuthembana ekuqaleni komjikelezo wokuthenga futhi senze uhlu olufushane lwezinkampani ongakhetha kuzo.
Amabhizinisi aqhamuka emikhakheni eyahlukene emikhakheni emibili ye-B2B ne-B2C ancike ezinhlotsheni ezahlukahlukene zokuqukethwe nezindlela zokukhangisa kokuqukethwe. Imithombo yezokuxhumana, izindatshana, izincwadi zezindaba kanye namabhulogi zihlala kumaqhinga aphezulu wokukhangisa okuqukethwe asetshenziswa amabhizinisi amaningi njengoba kukhonjisiwe eshadini elingenhla. Ezinye izinhlobo zokuqukethwe nazo ziyanda futhi zithandwa phakathi kwabakhangisi kufaka phakathi i-infographics nevidiyo phakathi kwabanye. UJomer Gregorio, ukumaketha kwedijithali kweCJG
Izinzuzo eziyi-8 Zokungazinaki Zokumaketha Okuqukethwe
- Ukumaketha kokuqukethwe kukhiqiza okuningi ithrafikhi engenayo kusayithi lakho.
- Ukuthengisa kokuqukethwe kuyanda ukuzibandakanya nezithameli ezihlosiwe.
- Ukwenziwa kokukhangisa kokuqukethwe imikhondo eminingi.
- marketing Okuqukethwe kwandisa ukuthengisa.
- Ukumaketha kokuqukethwe kuyakha ukuthandwa kwesixhumanisi semvelo.
- Ukuthengisa kokuqukethwe kuyakha ukuqwashisa ngomkhiqizo.
- Ukumaketha kokuqukethwe kukusungula njenge umholi wokucabanga.
- Ukumaketha kokuqukethwe kuyinto eshibhile kunezinhlobo zendabuko zokumaketha.
Hmmm… eyokugcina idinga ukuguqa. Ngenkathi ukumaketha kokuqukethwe kungabiza kakhulu ngokuhamba kwesikhathi, kudinga umzamo omncane nomfutho ukukhulisa izethameli ozidingayo, ukusungula igunya olifunayo, futhi empeleni uqale ukuhola kokuhola. Ngeke ngiliyekele olunye utshalomali lokukhangisa kuze kufike ukuhola!