I-imeyili Marketing & AutomationIzincwadi Zokumaketha

Ubuciko Bamaklayenti Abawela Othandweni

Endleleni eya emsebenzini izolo, ngilalele uDave Ramsey ekhuluma noJoe Beam, umbhali we Ubuciko Bokuwela Othandweni. UJoe uthe kunezici ezintathu ezibalulekile ekungeneni othandweni… ukuzinikela, ukusondelana, kanye nothando.

Ingxoxo ingibambele mathupha, ngakho ngenza imemo yezwi mayelana nengikuzwe ukuze ngibhale okuthunyelwe kamuva.

Ngiphinde ngaxoxa ngayo nozakwethu onothando lokumaketha ezishintshayo. Akavumelani nabaningi kulo mkhakha abazifihlayo isizukulwane esiholayo amasistimu njenge ukumaketha okuzenzakalelayon. Ukholelwa ukuthi ukukhuliswa nokuxhumana okudingeka kwenzeke ngamaklayenti akho amanje kakhulu kunemikhondo engazibophezeli kumkhiqizo wakho.

Ukuzibophezela, Ukusondelana, kanye Nomdlandla

  • Ukuzibophezela - Amakhasimende atshala imali enkampanini yakho ngemikhiqizo namasevisi akho. Kuhlale kungimangaza ukuthi zingaki izinkampani ezizimisele kakhulu emalini amakhasimende azo azilethela yona kunamakhasimende uqobo. Uma uletha ngokwenkontileka, kodwa ikhasimende lakho lingaphumeleli, nobabili nilahlekelwa. Kufanele uzinikele empumelelweni yekhasimende lethu, kungakhathaliseki ukuthi yiziphi izimali ezidingekayo. Amakhasimende akho kufanele azinikele empumelelweni yakho, aqinisekise ukuthi izimali aziphazamisi. Sibusiswe ngamakhasimende azibophezele kithi futhi ngokuphambene nalokho.
  • Intimacy - Ungaphazamisi ukusondelana ngothando lomuntu siqu. Ukusondelana nakho kuthatha isikhathi sokuqonda amakhasimende akho nokuthi akuqonde. Sabelana ngobuthakathaka bethu namakhasimende ethu, sifunde ubuthakathaka bawo, futhi siqinisekise ukuthi sihlela ukuqinisekisa ukuthi sobabili sikukhavelile. Siphinde sifunda okuningi ngangokunokwenzeka ngamakhasimende ethu futhi sabelane ngale kwezinkontileka zethu nawo. Sibethula koxhumana nabo, sibatholele ezinye izinsiza, futhi sibancome uxhumekile noma ungaxhunyiwe ku-inthanethi. Futhi asisayini izivumelwano nezinkampani ngaphandle uma sisebenzisa imikhiqizo yazo lapho kungenzeka khona. Sizama ukubazi kahle ukuze sikwazi ukuthengisa imikhiqizo yabo ngempumelelo.
  • passion - Enye yezinkampani esike sakhuluma ngayo futhi yavala nayo idonsa kanzima. Njengoba sizama ukuthola ukuthi singabasiza kanjani (abawona amaklayenti), awukwazi ukuthola noma ubani onothando ngomsebenzi wabo kubasebenzi bakhe. Bebeqasha abanye abakhulumeli abaziwayo lapha nalapha ukuthi babajoyine kuma-webinars nemicimbi… kodwa labo bakhulume
    the umkhiqizo. Bangaba kanjani nomdlandla uma bengazibophezeli ekusebenziseni umkhiqizo? Okubalulekile ukuthi abakwazi. Yingakho bedonsa kanzima.

Ingabe uzibophezele kumakhasimende akho? Ingabe usondelene nabo, imboni yabo, isikhundla sabo, nezinselelo zabo? Ingabe uyazifela ngemikhiqizo noma amasevisi abo? Uma uphendula ngo-cha kunoma yimuphi wale mibuzo, ungalindeli ukuthi niyoke nithandane. Siyawathanda amakhasimende ethu futhi siyaziqhenya ukusho ukuthi amakhasimende ethu ayasithanda futhi. Akuzange kube njalo ngaso sonke isikhathi, kodwa ubudlelwano bethu nabo buyaqhubeka buqhakaza.

Okokugcina...njengoba senza into esiyithandayo, akusebenzi nhlobo. Lena indawo emangalisayo ongaba kuyo!

Douglas Karr

Douglas Karr i-CMO ye VulaINSIGHTS kanye nomsunguli we Martech Zone. UDouglas usize inqwaba yeziqalo eziphumelelayo ze-MarTech, uye wasiza ekukhuthaleni okungaphezu kuka-$5 bil ekuthengeni nasekutshalweni kwe-Martech, futhi uyaqhubeka nokusiza izinkampani ekusebenziseni nasekuzenzeleni amasu azo okuthengisa nokumaketha. UDouglas uyingcweti yokuguqula idijithali eyaziwa emhlabeni wonke kanye nesikhulumi se-MarTech. UDouglas futhi ungumbhali oshicilelwe wencwadi kaDummie kanye nencwadi yobuholi bebhizinisi.

Izihloko ezihlobene Nalesi

Buyela emuva kunkinobho phezulu
Close

I-Adblock itholiwe

Martech Zone iyakwazi ukukunikeza lokhu okuqukethwe ngaphandle kwenkokhiso ngoba senza imali ngesayithi yethu ngemali engenayo yezikhangiso, izixhumanisi ezingaphansi, noxhaso. Singajabula uma ungasusa i-ad blocker yakho njengoba ubuka isayithi lethu.