Ungawasebenzisa Kanjani Amaqembu Angokwezifiso e-Google Analytics nge-Google Tag Manager

ukuqoqwa kokuqukethwe

Esihlokweni esandulele, ngabelane ungayisebenzisa kanjani i-Google Tag Manager ne-Universal Analytics. Lokho ukuqala kokuqala okuyisisekelo ukukususa phansi, kepha i-Google Tag Manager iyithuluzi eliguquguqukayo (futhi eliyinkimbinkimbi) elingasetshenziselwa amasu amaningi ahlukahlukene.

Ngenkathi ngibona ukuthi intuthuko ethile inganciphisa ezinye zezinto eziyinkimbinkimbi zalokhu kuqaliswa, ngakhetha ukuhamba ngesandla ngama-plugins, okuguquguqukayo, okubangela kanye namathegi. Uma unezindlela ezingcono zokusebenzisa leli qhinga ngaphandle kwekhodi - ngazo zonke izindlela wabelane ngalo kumazwana!

Elinye lalawo masu yikhono lokugcwala Ukuqoqwa kokuqukethwe ku-Universal Analytics kusetshenziswa i-Google Analytics. Le ndatshana izoba inhlanganisela ye-rant, izinkinga okufanele uzazi, kanye nomhlahlandlela wesinyathelo nesinyathelo ekusebenziseni ngokuqondile ukuqoqwa kokuqukethwe usebenzisa I-plugin yeDuracellTomi's Google Tag Manager ye-WordPress, iMenenja ye-Google Tag kanye neGoogle Analytics

I-Google Tag Manager Rant

Kwithuluzi eliyinkimbinkimbi ngokumangazayo, izindatshana ze-Google zisekela ngokuphelele. Angigcini ngokukhononda nje, ngikhuluma iqiniso. Onke amavidiyo wabo, njengalawa angenhla, lawa mavidiyo aqhakazile futhi anemibala kulokho okungafezwa ngaphandle kwamavidiyo wesinyathelo ngesinyathelo, azikho izithombe-skrini ezindatshaneni zabo, kanye nemininingwane esezingeni eliphezulu kuphela. Impela, zizofaka zonke izinketho nokuguquguquka onakho kodwa empeleni awunayo imininingwane yokuyisebenzisa.

Ngemuva kwezinguqulo ezingama-30 zokuphaka amathegi ami, ukuhlela okuningi ngaphakathi kwe-Google Analytics, namasonto ambalwa ngidlula phakathi kwezinguquko zokuhlola… Ngithole lo msebenzi ukhungathekisa ngendlela emangalisayo. Lawa amapulatifomu amabili okufanele asebenze ngaphandle komthungo kepha empeleni awanakho ukuhlanganiswa okukhiqizwayo ngaphandle kwezinkambu ezimbalwa ezizokwakhiwa kusengaphambili.

Ukuqashwa Kweqembu Lokuqukethwe kwe-Google

Ngenkathi ukuhlukaniswa ngokwezigaba nokumakwa sekukhona amashumi ambalwa eminyaka, ngeke ukuthole kumakhono wokuqoqwa kokuqukethwe. Mhlawumbe ngishicilela okuthunyelwe kanjena okufaka imikhakha eminingi, amathegi ayishumi nambili, izithombe-skrini, nevidiyo. Bekungeke yini kusimangaze ukusika nokudayisa lolo lwazi usebenzisa i-Google Analytics? Yebo, ngikufisela inhlanhla, ngoba ikhono lakho lokuthuthukisa amaqembu wokuqukethwe likhawulelwe. Azikho izindlela zokudlulisa izigaba eziningi, amathegi, noma izici ku-Google Analytics. Ubambeke ngezinkambu zombhalo ezi-5 ezinqunyelwe kokuguquguqukayo okukodwa ngakunye.

Ngenxa yalokho, ngidale ukuqoqwa kwami ​​kokuqukethwe ngale ndlela elandelayo:

  1. Isihloko Sokuqukethwe - Ukuze ngibheke izindatshana ezinjengokuthi “kanjani” nezinye izihloko ezivame ukubizwa.
  2. Isigaba Sokuqukethwe - Ukuze ngibheke isigaba sokuqala futhi ngibone ukuthi isigaba ngasinye sithandwa kangakanani nokuthi okuqukethwe kusebenza kanjani ngaphakathi.
  3. Umbhali Wokuqukethwe - Ukuze ngikwazi ukubuka ababhali bethu bezivakashi futhi ngibone ukuthi yikuphi okushayela ukuzibandakanya nokuguqulwa.
  4. Uhlobo lokuqukethwe - Ukuze ngibheke ama-infographics, ama-podcast, namavidiyo ukubona ukuthi lokho okuqukethwe kusebenza kanjani uma kuqhathaniswa nezinye izinhlobo zokuqukethwe.

Konke lokhu kufundiswa kusekelwe ekutheni usuvele unayo ubhalisele i-Google Tag Manager.

Isinyathelo 1: Ukusetha Ukuqoqwa Kokuqukethwe kwe-Google Analytics

Akudingeki ukuthi ube nedatha eza ku-Google Analytics ukuze usethe ukuqoqwa kwakho kokuqukethwe. Ngaphakathi kwe-Google Analytics, zulazulela ekuphathweni futhi uzobona Ukuqoqwa Kokuqukethwe ohlwini:

okuqukethwe-groupings-admin

Ngaphakathi kokuqoqwa kokuqukethwe, uzofuna engeza ukuqoqwa ngakunye kokuqukethwe:

Faka Ukuqoqwa Kokuqukethwe

Qaphela imicibisholo emibili! Ukuze uzisindise ekukhipheni izinwele zakho lapho idatha yakho ingabonakali ku-Google Analytics, qaphela ngokuphelele ekubhekeni kabili ukuthi i-slot ifana nenombolo yenkomba yakho. Kungani lokhu ngisho nenketho kungaphezu kwami.

Uhlu oluqoqiwe lokuqoqwa kokuqukethwe kufanele luvele kanjena (uma uchofoza ukuhlunga… ngoba ngasizathu simbe i-Google Analytics ithanda ukusihlukumeza abasebenzisi abaphoqayo abacabanga ukuthi kungani bengakahlelwa ngokulandelana kwezinombolo. Oh… futhi uma lokho kungukuhlukumezeka ngokwanele, awusoze wasusa ukuqoqwa kokuqukethwe. Ungakukhubaza kuphela.)

uhlu lokuqukethwe

Hawu… kubukeka kukuhle. Umsebenzi wethu wenziwe ku-Google Analytics! Uhlobo lwe… kuzofanele sihlole futhi sithumele idatha ethile kamuva ukuthi siyibuyekeze.

Isinyathelo 2: Ukusetha i-WordPress Plugin ye-DuracellTomi ye-Google Tag Manager

Okulandelayo, sidinga ukuqala ukushicilela idatha i-Google Tag Manager engayithatha, ihlaziye, futhi ivuselele ikhodi ye-Google Analytics. Lokhu kungaba ngumsebenzi omkhulu bekungekhona okwabanye abathuthukisi be-WordPress abamangalisayo laphaya. Siyazithanda izinketho ezitholakala ngokusebenzisa I-plugin ye-WordPress kaDuracellTomi. Iphethwe kahle futhi isekelwa.

Thatha i-ID yakho ye-Google Tag Manager kusuka ku-Workspace yakho ku-Google Tag Manager bese uyibeka kuzilungiselelo ezijwayelekile ze-plugin> Inkambu ye-ID ye-Google Tag Manager.

i-google-tag-manager-id

Ngingancoma kakhulu ukufaka i-plugin ngokusebenzisa i- indlela yangokwezifiso lapho ufaka khona iskripthi kungqikithi yakho (imvamisa ifayela le-header.php). Uma ungakwenzi, kungadala enye inkinga ezokuhlanyisa ngokuphelele… i-dataLayer ethunyelwa i-plugin ku-Google Tag Manager kumele ibhalwe ngaphambi kokuthi iskripthi silayishwe i-Google Tag Manager. Angiqondi ukuqonda okubandakanyekayo lapho, yazi nje ukuthi uzokhipha izinwele zakho uzibuze ukuthi kungani idatha ingathunyelwa kahle ngaphandle kwalokhu kubekwa.

i-google-tag-manager-custom

Isinyathelo esilandelayo ukumisa ukuthi yimaphi amaLedLayers ofuna ukudluliselwa ku-Google Tag Manager. Kulokhu, ngidlulisa uhlobo lokuthunyelwe, izigaba, amathegi, igama lomlobi weposi, nesihloko seposi. Uzobona ukuthi ezinye izinketho eziningi ziyatholakala, kepha sesivele sichazile amaqembu esiwahlelayo nokuthi kungani.

Idatha ye-Google Tag Manager WordPress

Kuleli qophelo, i-plugin ifakiwe futhi i-Google Tag Manager ilayishiwe, kepha empeleni awunayo idatha edluliselwe ku-Universal Analytics (okwamanje). Uma ubheka umthombo wekhasi lakho manje, uzobona ama-dataLayers ashicilelwe i-Google Tag Manager, noma kunjalo:

Ukubukwa Kwekhodi

Qaphela ukuthi i-dataLayer ijoyine ngazimbili zenani lokhiye (ama-KVPs). Ku- Isinyathelo 4 ngezansi, sizokukhombisa ukuthi ungakuqinisekisa kanjani lokhu ngaphandle kokubheka umthombo wekhodi yekhasi lakho. Nge-Plugin ye-DuracellTomi, okhiye yile:

  • ikhasiTitle - Lesi isihloko sekhasi.
  • ikhasiPostType - Lokhu kungukuthi okuthunyelwe noma ikhasi.
  • ikhasiPostType2 - Lokhu kungukuthi okuthunyelwe okukodwa, isigaba somlando, noma ikhasi.
  • ikhasiCategory - Lokhu uhlu lwezigaba okuthunyelwe okuhlukaniswe ngakho.
  • ikhasiAttributes - Lokhu uhlu lwamathegi okuthunyelwe okumakiwe.
  • ikhasiPostAuthor - Lona ngumbhali noma okuthunyelwe.

Gcina lokhu kusiza, sizodinga lokhu ngokuhamba kwesikhathi njengoba sibhala izimbangela zethu.

Ngicabanga ukuthi une-plugin yeGoogle Analytics elayishiwe noma ushumeke i- analytics iskripthi setimu yakho ngokwakho. Bhala phansi i-ID yakho ye-Google Analytics (ibukeka njenge-UA-XXXXX-XX), uzodinga lokho ngokulandelayo. Uzofuna ukususa umaki weskripthi noma i-plugin, bese ulayisha i-Universal Analytics nge-Google Tag Manager.

Isinyathelo 3: Ukusetha i-Google Tag Manager

Uma uthukile ngokungabi ne-Google Analytics eshicilelwe kusayithi lakho ngalesi sikhathi, ake sikwenze lokho ngokushesha ngaphambi kokwenza noma yiziphi izinguquko. Uma ungena ku-Google Tag Manager, khetha i-Workspace yakho:

  1. Khetha Faka umaki
  2. Khetha Izibalo Zomhlaba Wonke, qamba umaki wakho phezulu kwesobunxele bese ufaka i-id yakho ye-UA-XXXXX-XX
  3. Manje tshela umaki ukuthi ucisha nini manje ngokuchofoza ku-Triggering bese ukhetha wonke amakhasi.

Izibalo Zomhlaba Wonke Zengeza ithegi Umphathi Wethegi yeGoogle

  1. Awuqedile! Manje kufanele uchofoze Shicilela nomaki wakho uzoba bukhoma futhi analytics izolayishwa!

Isinyathelo 4: Ingabe i-Google Tag Manager iyasebenza?

O, uzomthanda lo. IMenenja ye-Google Tag empeleni iza nendlela yokuhlola omaki bakho ukukusiza ukuxazulula inkinga nokuzilungisa. Kunemenyu encane kunketho ye-Publish ongachofoza kuyo - Buka kuqala.

Ukubuka kuqala kwe-Google Tag Manager ne-Debug

Manje vula iwebhusayithi osebenza kuyo kuthebhu entsha bese uzobona ngomlingo imininingwane ye-Tag Manager kuphaneli yonyawo:

Isiphathi Somaka seGoogle - Ukubuka kuqala nokulungisa iphutha

Kuphola kangakanani lokho? Lapho sesingene ekudluliseni idatha yeQembu Lokuqukethwe sisebenzisa i-Google Tag Manager, ungabona ukuthi iyiphi ithegi edubula, yini engadubuli, nanoma iyiphi idatha edluliswayo! Kulokhu, yi-Tag esiyiqambile Izibalo Zomhlaba Wonke. Uma sichofoza kulokho, empeleni singakwazi ukubuka imininingwane yethegi yeGoogle Analytics.

Isinyathelo 5: Ukusetha Ukuqoqwa Kokuqukethwe ku-Google Tag Manager

Woohoo, sesiqedile! Hhayi, hhayi impela. Lesi kuzoba yisinyathelo esingakunika isikhathi esinzima. Kungani? Ngoba ukudubula ukubukwa kwekhasi ku-Universal Analytics nge-Content Grouping kumele kufezeke kumcimbi owodwa. Ngokunengqondo, nansi indlela okufanele kwenzeke ngayo:

  1. Ikhasi le-WordPress liyacelwa.
  2. I-WordPress Plugin ibonisa i-dataLayer.
  3. Isikripthi se-Google Tag Manager sisebenzisa futhi sidlulise i-dataLayer kusuka ku-WordPress iye ku-Google Tag Manager.
  4. Okuguqukayo kwe-Google Tag Manager kukhonjwe ku-dataLayer.
  5. Izimbangela ze-Google Tag Manager zikhonjwa ngokuya ngokuhlukahluka.
  6. Umphathi Wethegi yeGoogle ushisa amathegi athile ngokususelwa kuzimbangela.
  7. Umaki othile uxoshiwe ophusha idatha efanele yokuqoqa okuqukethwe ku-Google Analytics.

Ngakho-ke… uma into yokuqala eyenzekayo ukuthi i-dataLayer idluliselwe ku-Google Tag Manager, lapho-ke kufanele sikwazi ukufunda lawo maphawu wenani lokhiye. Lokhu singakwenza ngokukhomba lezo ziguquko ezidlulisiwe.

Okuchazwe ngumsebenzisi kwe-Google Tag Manager

Manje udinga ukwengeza futhi uchaze okuguqukayo ngakunye okudluliswe ku-dataLayer:

  • ikhasiTitle - Isihloko Sokuqukethwe
  • ikhasiPostType - Uhlobo Lokuqukethwe
  • ikhasiPostType2 - Uhlobo Lokuqukethwe (Ngikuthanda lokhu ngisebenzisa lena ngoba icacise kakhulu)
  • ikhasiCategory - Isigaba Sokuqukethwe
  • ikhasiAttributes - Amathegi wokuqukethwe (ungafisa ukusebenzisa lokhu ngezikhathi ezithile esikhundleni sezigaba nje)
  • ikhasiPostAuthor - Umbhali Wokuqukethwe

Yenza lokhu ngokubhala ku-Data Layer Variable Name bese ugcine okwehlukile:

Ukucushwa okuguqukayo

Okwamanje, iMenenja ye-Google Tag iyazi ukuthi ifunda kanjani okuguquguqukayo kwedathaLayer. Kungaba kuhle uma singamane sidlulise le datha iye ku-Google Analytics, kepha asikwazi. Kungani? Ngoba uhlu lwakho lwezigaba noma omaki luzodlula imikhawulo yezinhlamvu esethwe kuqoqo ngalinye lokuqukethwe elivunyelwe ku-Google Analytics. I-Google Analytics (ngokudabukisayo) ayikwazi ukwamukela uhlu oluningi. Ngakho-ke sizihambela kanjani? Ugh… le yingxenye ekhathazayo.

Kuzofanele ubhale i-trigger efuna isigaba sakho noma igama lethegi ngaphakathi kwentambo yamalungu afanayo edluliswe ngokuguquguqukayo kwedathaLayer. Silungile sidlulisa isihloko, mbhali, thayipha njengoba kungamagama wombhalo owodwa. Kepha isigaba asikho ngakho-ke kudingeka sibuyekeze isigaba sokuqala (sokuqala) esidluliselwe kumalungu afanayo. Okuhlukile, kunjalo, uma ungakhethi izigaba eziningi ngokuthunyelwe ngakunye… lapho ungavele uchofoze inkinobho bese ukhetha Isigaba Sokuqukethwe.

Nakhu ukubuka okuncane ohlwini lwethu lwama-Triggers:

Izimbangela zesigaba

Nasi isibonelo sesinye salezi zinto ezibangela isigaba sethu sokumaketha kokuqukethwe:

Amanye ama-Page View Triggers

Sinesisho esijwayelekile lapha esifana nesigaba sokuqala (sokuqala) esidluliselwe kumalungu afanayo ku-dataLayer, bese siqinisekisa ukuthi okuthunyelwe okukodwa.

Uma unenkinga enzima yokubhala izinkulumo ezijwayelekile, ungahle ufise ukumisa ukudonsa izinwele zakho bese uyaqhubeka Fiverr. Ngibe nemiphumela emihle ngokumangazayo kuFiverr - futhi ngivame ukucela isisho kanye nemibhalo yokuthi isebenza kanjani.

Lapho usuthole isigaxa sesigaba ngasinye, usukulungele ukwakha uhlu lwakho lwethegi! Isu lethu lapha ukuthi kuqala ukubhala i-catch-all Universal Analytics tag (UA), kepha ayixoshwa noma kunini lapho kuxoshwa amanye amathegi wesigaba sethu. Uhlu olugcwalisiwe lubonakala lubukeka kanjena:

Omaki ku-Google Tag Manager

Kulungile… nakhu-ke! Manje sizoletha yonke imilingo kanye nomaki wethu. Kulesi sibonelo, ngizodlulisa i- Ukuqoqwa kokuqukethwe nganoma yikuphi okuthunyelwe okukodwa okuhlukaniswe nokukhangisa kokuqukethwe (“okuqukethwe”):

Isigaba Amaqembu Okuqukethwe

Qamba umaki wakho, faka i-ID yakho ye-Google Analytics, bese unweba Izilungiselelo ezingaphezulu. Kuleso sigaba, uzothola Amaqembu Okuqukethwe lapho uzofuna ukufaka inombolo ye-Index ngqo ukuthi uyifake kanjani Umlawuli we-Google Analytics izilungiselelo.

Nayi enye into eyisimungulu… i-oda kufanele ifane ukuhleleka kwezilungiselelo zakho ze-Analytics Admin zedatha. Uhlelo aluhlakaniphile ngokwanele ukubamba okuguqukayo okulungile kwenombolo yenkomba efanele.

Njengoba isigaba singaphaswanga (ngenxa yobunzima bamalungu afanayo), kuzofanele uthayiphe isigaba sakho se-Index 2. Kodwa-ke, kwamanye amaqembu wokuqukethwe ama-3, ungavele uchofoze ibhokisi ngakwesokudla bese ukhetha okuguqukayo lokho kudluliswe ngqo ngaphakathi kwe-dataLayer. Ngemuva kwalokho uzodinga ukukhetha inhlamvu bese ugcina umaki wakho!

Phinda isigaba ngasinye sakho. Ngemuva kwalokho qiniseka ukubuyela kumaki wakho we-UA (catch-all) bese ungeza okuhlukile kusigaba ngasinye sakho. Hlola kuqala futhi ulungise iphutha ukuze uhlole futhi uqinisekise ukuthi ushaya omaki bakho futhi uthumela idatha kumaqoqo wokuqukethwe kahle.

Kufanele ukwazi ukuqinisekisa yonke into, kepha kusazodingeka ulinde amahora ambalwa ukuze i-Google Analytics ithole. Ngokuzayo lapho ungena ngemvume, uzokwazi ukusebenzisa i- Isihloko Sokuqukethwe, Isigaba Sokuqukethwe, futhi Umbhali Wokuqukethwe ukusika nokudayisa idatha yakho ku-Google Analytics!

3 Amazwana

  1. 1

    Sawubona Douglas,

    Siyabonga ngokuthatha isikhathi ukuhlanganisa le ndatshana. Njengochwepheshe ochitha isikhathi sakhe esiningi esebenza ne-Google Tag Manager ne-Google Analytics, ngithanda ukuhlanganyela imibono enginayo namaphuzu owaphakamisile.

    Ngicabanga ukuthi kunenqwaba yobuthakathaka obunamathuluzi womabili; le mpendulo ngeke igxile kulokho. Esikhundleni salokho, ngizobheka amaphuzu ku-athikili yakho lapho ngicabanga ukuthi uqinisile, nezinye izindawo engingavumelani nazo ziyavumelana nazo. Ngikholwa ukuthi lolu hlobo lwenkhulumomphendvulwano lunempilo ngaphakathi komkhakha wethu wobuchwepheshe. ANGIZAMI ukunyathela.

    "Kwithuluzi eliyinkimbinkimbi ngokumangalisa kangaka, izindatshana ezisekela i-Google zimunca ngokuphelele"

    Ngicabanga ukuthi ubheka imibhalo engeyona. Mayelana namavidiyo “wezinga eliphakeme”, yebo - awuyi kude kakhulu. Imibhalo yakwaGoogle isetshenzisile ukuncela, kepha kungcono kakhulu manje.

    Njengoba zombili i-GTM ne-GA kungamathuluzi adinga inani elifanele lolwazi lobuchwepheshe ukuze asebenzise kahle, ngithanda ukuphakamisa ukuthi abafundi bakho baphendukele kumagayidi wonjiniyela wale mikhiqizo:

    https://support.google.com/tagmanager/
    https://developers.google.com/tag-manager/devguide

    Futhi, i-intanethi ayinakho ukushoda kwemihlahlandlela efinyeleleka kalula yokwenza ngokuyisisekelo noma yini oyifunayo nge-GTM. Imithombo yolwazi ehamba phambili yile:

    https://www.simoahava.com/
    https://www.thyngster.com/
    http://www.lunametrics.com/blog/

    Ngokuyisisekelo, noma yini engifuna ukuzibhalela yona nge-GTM isivele imboziwe yilabo abathathu.

    Ngokwazi kwami, imibhalo ye-AZ ayidingi kuvela kwaGoogle. Umphakathi unamandla kakhulu ungathola noma iyiphi impendulo ngomzamo omncane.

    "Lawa amapulatifomu amabili okufanele asebenze ngaphandle komthungo kepha empeleni awanakho ukuhlanganiswa okukhiqizwayo ngaphandle kwezinkundla ezimbalwa ezizobekwa phambili."

    Ngicabanga ukuthi awuqondi ukuthi yini i-GTM. Isebenza kahle ngeGA, ingcono kakhulu kunanoma iyiphi enye i-TMS. I-GTM akuyona eyokuphakela iGoogle Analytics kuphela. Lokho kusho, ngeke ngisebenzise i-GA ngisebenzisa noma yiliphi elinye ithuluzi.

    Ithegi ye-Google Analytics ye-GTM iyisixhumi esibonakalayo sokusebenzisa ikhodi abantu abaningi abangathola kunzima ukuyiphatha.

    Uma kukhulunywa ngamaqembu wokuqukethwe, kuzwakala kulula kakhulu kimi ukugcwalisa ibhokisi elincane ku-GTM ngokuguquguqukayo kunokubhala

    ga ('setha', 'okuqukethweGroup', ”);

    futhi ube namanani ashukumisayo ezinkambu zakho agcwele i-logic-side logic okunzima kakhulu ukuyigcina kunengqimba yedatha.

    "Azikho izindlela zokudlulisa izigaba eziningi, amathegi, noma izici ku-Google Analytics"

    Ngenkathi uqinisile ukuthi i-Google Analytics irekhoda amanani we-Content Groupings njengezintambo, hhayi ukuhlelwa noma izinto, lokho kumane kuyigama lobuchwepheshe.

    Ngokuqinisekile ungadlulisa izigaba eziningi noma amathegi ku-GA. Shintsha uhlu lwakho lube yintambo ehlukanisiwe bese usethelwe.

    Ukuguquguquka okulula kwe-javascript okuzoshintsha uhlu lwakho lube yintambo.

    umsebenzi () {
    var pageCategory = {{dl - page - pageCategory}};
    ikhasi lokubuyelaCategory.join (“|”);
    }

    Bona le ndatshana ngezibonelo zendlela yokuhlaziya leyo datha: http://www.lunametrics.com/blog/2016/05/25/report-items-in-multiple-categories-in-google-analytics/

    Ngabe udinga ukwazi i-JavaScript ethile eyisisekelo ukuze usebenzise i-GTM ngempumelelo? Impela. Ingabe lokho ukufika okuncane kwethuluzi? Lutho neze. Kuyinto TMS. Vele udinga ukwazi i-JavaScript ukuze uyisebenzise.

    ”O… futhi uma lokho kungekona ukuhlukunyezwa ngokwanele, awusoze wasusa ukuqoqwa kokuqukethwe. Ungayikhubaza kuphela. ”

    NGEMPELA. Kufanele kube nokuguquguqula okususa inkambu emibikweni.

    “I-dataLayer ethunyelwa i-plugin ku-Google Tag Manager kufanele ibhalwe ngaphambi kokuba iskripthi silayishwe i-Google Tag Manager”

    Le nkinga nge-plugin. Umbhali we-plugin uqalisa ngokungafanele i-dataLayer futhi akasebenzisi i- “event” okuyibhasi lokuthumela imiyalezo yangaphakathi le-GTM. Ungazikhiphi izinwele zakho, noma kunjalo. Akufanele.

    Ukugxumela esinyathelweni sesi-5 (ezinye izinyathelo zibonakala zilitshe)

    “Ngoba uhlu lwakho lwezigaba noma omaki luzodlula umkhawulo wezinhlamvu osethwe kuqoqo ngalinye lokuqukethwe elivunyelwe ku-Google Analytics. I-Google Analytics (ngokudabukisayo) ayikwazi ukwamukela uhlu oluningi. Ngakho-ke sizihambela kanjani? Ugh… le yingxenye ekhathazayo. ”

    Lokhu akuyona inkinga yemikhawulo yezinhlamvu ze-GA. Udinga nje ukushintsha uhlu lwakho lube yintambo, okuyinani elilindelwe ku-API ye-GA. Ubukhulu buchaza into. Ngakho-ke intambo (iZwi) yilokho okulindelekile.

    “Uma usuthole isigaxa sesigaba ngasinye, usukulungele ukwakha uhlu lwakho lwamathegi!”

    Hhayi bo! 🙂 Ungayi ngaleyo ndlela. Sebenzisa inani elinqunyelwe futhi uzisindise amathani ekhanda.

    “Nansi enye into eyisimungulu… i-oda kufanele lifane nokuhleleka kwezilungiselelo zakho ze-Analytics Admin zedatha. Uhlelo aluhlakaniphile ngokwanele ukuthi lungathatha okuguqukayo okulungile kwenombolo yenkomba efanele. ”

    Angikholwa ukuthi lokho kuliqiniso. Inqobo nje uma inkomba yakho iyinombolo, inani lenkomba lizogcwalisa umaki wakho ngenani elifanele.

    I-takeaway eyinhloko enginayo evela ku-athikili yakho ukuthi abafundi bakho bavezwa ngendlela ebucayi yokwenza "idatha kanye nedayisi" ku-GA. Lokho kubaluleke kakhulu futhi kukhona ama-plugins amahhala weWordPress azovumela ukuthi benze kanjalo.

    Mayelana nokuphatha ukuqoqwa kwabo kwedatha ngendlela eyinkimbinkimbi, kungumsebenzi we-IT ngempela ukuhlinzeka ngemininingwane efanele ekukhangiseni enenani lebhizinisi. Inselelo lelo thuluzi elifana neGTM eliyingenisile emakethe (ngenxa yokwamukelwa kwayo okukhulu) ukuthi abathengisi abacabangi ukuthi badinga ukuthembela ku-IT ukuqoqa idatha. Bayakwenza. Icala ngephuzu -> I-GA API idinga intambo yezinkambu ze-Custom Dimension. Uma ungadlulisi uhlu lube yintambo, uzogcina udala inani lamathegi angenangqondo. Leso akusona isixazululo esihle, noma esidingekayo.

    Ngiyethemba ukuthi impendulo yami nge-athikili yakho yamukelwe kahle. Angizami ukunyathela. Esikhundleni salokho, ngizama ukufaka isipiliyoni sami ngamathuluzi enixoxa ngawo ukunwebisa ingxoxo ngendlela yobungcweti neyakhayo.

    Okuhle kakhulu,

    uJoshuwa

    • 2

      Yehoshua, uyadlala? Lokho akusikho ukuqhuqha… leyo impendulo emangazayo. Thanda impela impendulo nobungcweti owabelana nezithameli zethu.

      Qaphela: Benginazo izinkomba ezisethwe kahle kudatha edluliselwe Amaqembu Okuqukethwe kepha ayizange isebenze lapho ibingekho ngokulandelana okulungile.

      Ngiyabona futhi!

  2. 3

UCABANGANI?

Le sayithi isebenzisa i-Akismet ukunciphisa ugaxekile. Funda ukuthi idatha yakho yokuphawula isetshenziswa kanjani.