Amamethrikhi ayi-14 wokugxila kuwo ngemikhankaso ye-Digital Marketing Campaign

amamethrikhi wokumaketha edijithali

Ngenkathi ngiqala ukubuyekeza le infographic, nganginokungabaza ukuthi kunamamethrikhi amaningi kakhulu alahlekile… kepha umbhali wayecacile ukuthi agxile imikhankaso yokuthengisa yedijithali hhayi isu eliphelele. Kunamanye amamethrikhi esiwabonayo jikelele, njengenombolo yamagama asemqoka asezingeni nezinga elijwayelekile, amasheya ezenhlalo nokwabelana ngezwi… kepha umkhankaso uqobo unesiqalo esinqunyelwe futhi uyamisa ngakho-ke akuyona yonke imethrikhi esebenza emkhankasweni ochaziwe.

Lokhu infographic evela ku-Digital Marketing Philippines ibala uhlu lwe- amamethrikhi okhiye ukugxila lapho ubukeza a umkhankaso wokumaketha wedijithali.

Ithrafikhi yesayithi isiyonke, imithombo yethrafikhi, ithrafikhi yeselula, isilinganiso sokuchofoza (CTR), izindleko ngokuchofoza ngakunye (i-CPC), amamethrikhi wokuguqula, isilinganiso sokuguqulwa (i-CVR), izindleko ngokuhola ngakunye (i-CPL), isilinganiso se-bounce, ukubukwa kwekhasi okumaphakathi ngakunye ukuvakasha, izindleko ezijwayelekile ngokubukwa kwekhasi ngalinye, isikhathi esimaphakathi esizeni, isilinganiso sezivakashi ezibuyayo, ukubuyela kutshalomali (i-ROI), nezindleko zokutholwa kwamakhasimende (i-CAC) konke kubhalwe njengokubaluleke kakhulu.

I-14-Ebaluleke Kakhulu-Amamethrikhi-Wokugxila-Ku-Yakho-I-Digital-Marketing-Campaign

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