Umlando Wezobuchwepheshe Obuphazamisayo Ekumaketheni

ukukhangisa okusha okuphazamisayo

Njengoba izindlela zokuxhumana seziguqukile nobuchwepheshe obusha sebusunguliwe, ziwohlokile izimboni eziningi kwaqhuma ezintsha ezizongena esikhundleni sazo. Le infographic, ithuthukiswe ngokubambisana phakathi Eloqua futhi I-Jess3, usihamba ngomlando kanye nemicimbi eminingi eyadala ushintsho kubakhangisi.

I-A History of Disruptive Innovations ku-B2B Marketing ibheka ubuchwepheshe bokuqhamuka nezinqubo ezishintshe unomphela ingxenye eyodwa yomhlaba: izimpilo zabachwepheshe bezentengiso be-B2B.

Umlando Wezinto Eziphazamisayo Ezintsha B2B Eloqua JESS3

Ukubuyekezwa komlando kuhle kakhulu embonini yethu ... Bheka lawa amanye ama-infographics lapho sihlola khona umlando: Umlando we-Web Analytics, Umlando Wokukhangisa, Umlando we-imeyili, Umlando Wokuthumela Imiyalezo, Kanye Umlando Wezingcingo Ezihamba Phambili.

One comment

  1. 1

    Lokhu kuyi "infographic" enhle ekhubazekile. Ayilona itafula, futhi iningi labantu linezinto ezingahlangene ukude nesihloko esithi "Umlando Wezinto Eziphazamisayo Ezisunguliwe ku-B2B Marketing". Ukuba musha akukwenzi into “iphazamise”. Futhi akukho ukukhanya noma ukuqonda kulokho okwenza into entsha ibe ukuphazamiseka kokumaketha kwe-b2b.

    I-IBM PC, ngokwesibonelo, ibiphazamisa nakanjani. Kepha lokho bekuqhutshwa yisidingo samandla wekhompiyutha ebesifinyeleleka kalula kubantu abaningi futhi ikakhulukazi besebenzisa amaspredishithi, okwathi ekuqaleni kweminyaka yama-80s kwakuyinto yokubalwa kwezimali, hhayi eyokumaketha. Bekuphazamisa ngoba bekulula, kubiza izindleko, kufinyeleleka kalula (kusatshalaliswa kakhulu), uma kunamandla amancane futhi kunamasu kunalokho (okungukuthi okuphansi kunalokho) obekufika ngaphambili. Futhi ibisuselwa ekwakhiweni okuvulekile okuqhathanisiwe nokuphathelene. Ukucubungula iZwi nokwethula isoftware kuma-PC akuzange kubaluleke kakhulu emuva kwesikhathi, lapho ukuphazamiseka kwase kwenzekile, futhi kungangatshazwa ukuthi akukho kulokhu obekungukuphazamiseka kokukhangisa, futhi hhayi "ukumaketha okusha kwe-b2b".

    Lokhu kungishaya njenge-blather ne-hype engaka - ngizama ukungena ethekwini eliqala ukuthambekela, bese ubhekisa kokukhululekile ekubalulekeni kwalo ngaphandle kokubheka incazelo yalo. Bengikulindele impela lokhu ukuthi kunikeze ukuqonda okuthile kokuthi ubuchwepheshe obuhlukile buguqule noma bukhulise kanjani ukumaketha, kwehlisa izindleko zayo futhi kwenyusa ukusebenza kwayo, nokuthi kungani ushintsho beluphazamisa ngempela (ngakho-ke lungahlehliswa). Konke okwenzile lapha ukuhlinzeka ngohlu lwesikhathi lwesikhathi semisebenzi emisha ecace bha ngaphandle komongo, nemoto ye-Eloqua ukuthi izikhangise futhi ithi iyaphazamisa (okuyinto engeyona).

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