Amathuluzi abelokhu eyizinsika ezisekela amasu nokubulawa. Lapho ngibonisana namaklayenti ku-SEO eminyakeni edlule, ngangivame ukuba namathemba ayengibuza: Kungani singanikezi isofthiwe ye-SEO ilayisense futhi sizenzele thina? Impendulo yami yayilula: Ungathenga i-Gibson Les Paul, kodwa ngeke ikuphendule u-Eric Clapton. Ungathenga ikhithi yemishini eyinhloko ye-Snap-On Tools, kodwa ngeke ikuzuzele i-Indianapolis 500. Ungathenga ijimu…
Njengoba ngibheka i-inbox Martech Zone, ngiphendula inqwaba yezicelo ezifanayo nsuku zonke. Ngangivame ukuba nezimpendulo eziklanyelwe kumafayela ombhalo agciniwe kudeskithophu yami, kodwa manje sengisebenzisa i-Text Blaze. Izisebenzi zedijithali njengami zihlala zifuna izindlela zokuqondisa ukuhamba kwethu komsebenzi futhi zithuthukise ukukhiqiza. Ukuthayipha okuphindaphindayo kanye nokufakwa kwedatha okwenziwa ngesandla kungase kube isikhathi esibalulekile,…
Ukuzulazula kuwebhusayithi nokuthola ulwazi oludingekayo ngokushesha nangempumelelo kungaba yinto ekhungathekisayo kubasebenzisi. Ngenani elikhulu lokuqukethwe elitholakala ku-inthanethi, abasebenzisi balindele imiphumela yosesho yangaphakathi esheshayo, efanele, nenembile. Amawebhusayithi ahlulekayo ukuhlangabezana nalokhu okulindelekile angase abone ukukhuphuka kwamazinga okugxuma kanye nokuncipha kokubandakanyeka kwabasebenzisi, okungaba nomthelela kukonke ukuthengisa nemizamo yokumaketha.…
Idijithali iguqule indlela amabhizinisi asebenzisana ngayo namakhasimende awo futhi aqonde imakethe yawo. Ukuqapha inkundla yezokuxhumana, okuyingxenye ebalulekile yalolu shintsho, kushintshile kusukela kudatha yedatha etholakala kalula kuya ethuluzini elilawulwa kakhulu nelinokuqonda, okunomthelela omkhulu wamasu okuthengisa nokuphathwa komkhiqizo. Kuyini ukugadwa kweSocial Media? Ukuqapha inkundla yezokuxhumana, okubuye kubizwe ngokuthi ukulalela komphakathi, kuhlanganisa ukulandelela nokuhlaziya izingxoxo,…
Ukubamba imikhondo namathemba okushayela ngefaneli yokuthengisa kudinga ubuhlakani kanye nekhono lokwakha ikhasi lokubikezela elithuthukisiwe. Abathengisi nabamakethi bavamise ukulwa nokudala okuqukethwe kwenani eliphezulu okuhambisana nezethameli abazihlosile, okuholela emathubeni alahlekile kanye nokwehla kwamazinga okuguqulwa. Ukwengeza, amapulatifomu e-CMS yewebhusayithi avame ukulayisha kancane kunesixazululo esingasindi. Asikho isidingo sokushayela imikhondo…
Njengoba izinhlangano zezohwebo zasekhaya kanye ne-e-commerce zifuna ukwandisa ukufinyelela kwazo futhi zingene ezimakethe ezintsha, ukushintshela ekuthengisweni komhlaba wonke kuba yithemba elikhangayo. Nokho, uguquko olusuka kwezentengiselwano lwasekhaya luye kwelamazwe ngamazwe luletha inselele eyingqayizivele edinga ukuzulazula ngokucophelela. Lo mbhalo uzohlola izivimbamgwaqo izinkampani ezingabhekana nazo lapho zenza lolu shintsho futhi zigqamise indima yobuchwepheshe…
Ithuluzi elisha leSikhungo Somthengisi se-Google, Isitudiyo Somkhiqizo, simiselwe ukuguqula indlela amabhizinisi e-e-commerce axhumana ngayo nabathengi abaku-inthanethi. Sethulwe ku-Google Marketing Live, lesi sici esisungulayo sisebenzisa amandla okukhiqiza i-AI ukuze sisize abathengisi badale izithombe ezinhle kakhulu, ezihlukile zomkhiqizo ngaphandle kokuthwebula izithombe ezibizayo noma ukuhlelwa kwangemuva kokukhiqiza okudla isikhathi. Izithombe zomkhiqizo ezikhangayo zidonsa ukunaka kwamakhasimende futhi ziqhubekisele phambili ukuthengisa. I-Google ithole…
USuku Lomama seluyiholide lesithathu ngobukhulu kubathengi namabhizinisi, eliqhuba ukuthengiswa ezimbonini ezihlukahlukene. Ukubona amaphethini aleli holide nokuziphatha kokuchitha kunganika amabhizinisi amandla okukhulisa amathuba awo okufinyelela nokuthengisa. Izibalo Ezibalulekile Zabakhangisi ngo-2024 Abakhangisi kufanele bagxile kulezi zibalo ezibalulekile ezilandelayo zokuhlela amasu abo ngo-2024: Amathrendi Okusebenzisa Imali: I-American average iyachitha...
Isidingo samabhizinisi sokudala okuqukethwe okubukwayo okuhehayo siphezulu kakhulu. Kusukela kumaphrezentheshini okuthengisa kuya kusibambiso sokumaketha, amabhizinisi abo bonke osayizi adinga izimpahla ezinophawu ukuze abandakanye izethameli futhi aqhube imiphumela. Kodwa-ke, ukudala okuqukethwe okunjalo kungaba umsebenzi onzima, ikakhulukazi kumabhizinisi amancane, izinhlangano ezingenzi nzuzo, kanye nabasebenza ngabodwana abanezinsiza ezilinganiselwe. Cishe noma yimuphi uchwepheshe angahlobene nokuchitha...
Imodeli yebhizinisi yokuphrinta-ngokufunwa (i-POD) iguqule umkhakha wokuphrinta, wemfashini, kanye nezinsiza. Ngokwesiko, amabhizinisi kwakufanele aphathe i-inventory eningi, izindawo zokugcina izimpahla ezinkulu, kanye nokutshalwa kwezimali okukhulu kwangaphambili. Kodwa-ke, lokhu akusenjalo ngokufika kobuchwepheshe be-POD. Le ndlela yokusungula ivumela amabhizinisi nabantu ngabanye ukuthi banikeze ngemikhiqizo eyenziwe ngokwezifiso, njengezingubo nezinsiza, ngaphandle komthwalo we...
Umthelela oyindida wokwengeza amathuluzi kuwebhusayithi usikhumbuza into eyaziwa kakhulu kwezesayensi: The Observer Effect. I-Observer Effect isho ukuthi isenzo sokubuka uhlelo sizoba nomthelela kulokho okubonwayo. Njengoba nje isenzo sokubuka singaguqula imiphumela yokuhlolwa singahlosile, ukufaka amathuluzi ahloselwe ukuthuthukisa iwebhusayithi kwesinye isikhathi kungaba...