Uyithuthukisa Kanjani Iwebhusayithi, I-Ecommerce, Noma Amasu Wombala Wesicelo

Thuthukisa Iwebhusayithi, I-Ecommerce, noma Izikimu Zombala Zohlelo Lokusebenza

Sabe izindatshana ezimbalwa mayelana nokubaluleka kombala maqondana nomkhiqizo. Kuwebhusayithi, isayithi ye-ecommerce, noma uhlelo lokusebenza lweselula noma lwewebhu, kubaluleke kakhulu. Imibala inomthelela kulokhu:

  • Ukuvela kokuqala komkhiqizo kanye nenani lalo - isibonelo, izimpahla zikanokusho zivame ukusebenzisa okumnyama, okubomvu kusikisela injabulo, njll.
  • Izinqumo zokuthenga – ukwethenjwa komkhiqizo kunganqunywa ukugqama kombala. Izikimu zemibala ethambile zingase zibe ngabesifazane kakhulu futhi zithembeke, ukuqhathanisa okuqinile kungase kuphuthume futhi kuqhutshwe isaphulelo.
  • Ukusebenziseka nolwazi lomsebenzisi - imibala abe ngokwengqondo kanye nomthelela wokuphila kanye, okwenza kube lula noma kube nzima kakhulu ukuzulazula esibonakalayo somsebenzisi.

Ubaluleke Kangakanani Umbala?

  • U-85% wabantu uthi umbala unethonya elikhulu kulokho abakuthengayo.
  • Imibala ithuthukisa ukuqashelwa komkhiqizo ngesilinganiso esingu-80%.
  • Ukuvela kombala kunesibopho sokungu-60% kokwamukelwa noma ukwenqatshwa komkhiqizo.

Lapho unquma uhlelo lombala lwewebhusayithi, kunezinyathelo ezithile ezinemininingwane ku-infographic ehambisana nalokhu:

  1. Umbala Oyisisekelo – Khetha umbala ofanele amandla omkhiqizo noma isevisi yakho.
  2. Imibala Yesenzo – Lokhu akukho ku-infographic engezansi, kodwa ukukhomba umbala wesenzo esiyinhloko nombala wesenzo sesibili kusiza kakhulu. Ifundisa izethameli zakho ukuthi zigxile ezintweni ezithile zokusebenzelana komsebenzisi ezisuselwe embala.
  3. AImibala eyengeziwe - Khetha okwengeziwe imibala ehambisanayo umbala wakho oyinhloko, ngokufanelekile imibala eyenza umbala wakho oyinhloko pop.
  4. Imibala yangemuva - Khetha umbala wesizinda sewebhusayithi yakho - okungenzeka ukuthi awunalo ulaka kunombala wakho oyinhloko. Khumbula futhi kumodi emnyama nekhanyayo. amasayithi amaningi ahlanganisa izikimu zemibala kumodi yokukhanya noma emnyama.
  5. Imibala Yohlobo - Khetha umbala wombhalo ozoba kuwebhusayithi yakho - khumbula ukuthi uhlobo olumnyama oluqinile aluvamile futhi alunconywa.

Isibonelo, inkampani yami Highbridge uthuthukise uhlobo oluku-inthanethi lomkhiqizi wezingubo ofuna ukwakha isayithi le-ecommerce eliqonde ngqo kumthengi lapho abantu bengakwazi khona ukuthenga izingubo online. Saziqonda izethameli zethu esizihlosile, inani lomkhiqizo, futhi - ngenxa yokuthi umkhiqizo wawungokwedijithali kodwa futhi wawunomkhiqizo ongokoqobo - sigxile ezinhlelweni zemibala ezazisebenza kahle kuwo wonke umbhalo (CMYK), amaphalethi endwangu (Pantone), kanye digital (RGB kanye Hex).

Ukuhlola Isikimu Sombala Ngocwaningo Lwemakethe

Inqubo yethu yokukhetha isikimu sombala ibijulile.

  1. Senze ucwaningo lokumaketha ochungechungeni lwemibala eyinhloko nezithameli zethu esizihlosile ezisinciphisele kumbala owodwa.
  2. Senze ucwaningo lokumaketha ochungechungeni lwemibala yesibili neyemfundo ephakeme nezithameli zethu esizihlosile lapho sinciphise khona ezinye izikimu zemibala.
  3. Senze ama-mockups womkhiqizo (ukupakishwa komkhiqizo, omaka bentamo, namathegi alengayo) kanye nama-mockups we-ecommerce anezinhlelo zombala futhi sanikeza lokho kuklayenti kanye nezethameli eziqondiwe ukuze uthole impendulo.
  4. Ngenxa yokuthi uhlobo lwazo lwaluncike kakhulu enkathini yonyaka, siphinde sahlanganisa nemibala yesizini kungxube. Lokhu kungase kube usizo kumaqoqo athile noma ezibukwayo zezikhangiso nokwabelana kwezokuxhumana.
  5. Senze lolu hlelo izikhathi ezingaphezu kwesigamu seshumi nambili ngaphambi kokuthi sizinze esikimini sokugcina.

i-closet52 uhlelo lombala

Nakuba imibala yomkhiqizo ingupinki okhanyayo kanye nompunga obumnyama, sithuthukise i imibala isenzo ukuba umthunzi oluhlaza. Okuluhlaza umbala ogxile esenzweni ngakho kube ukukhetha okuhle kakhulu ukudweba amehlo abasebenzisi bethu ezintweni ezigxile esenzweni. Sifake okuphambene kokuluhlaza ezenzweni zethu zesibili (umngcele oluhlaza onengemuva elimhlophe nombhalo). Siphinde sihlole umthunzi omnyama oluhlaza embaleni wesenzo ngezenzo zokuhambisa phezulu.

Njengoba sisanda kwethula isayithi, sifake ukulandelela kwegundane namamephu okushisa ukuze sibheke izinto izivakashi zethu ezihehwayo futhi zihlanganyele kakhulu ukuze siqinisekise ukuthi sinohlelo lombala olungagcini nje ngokubukeka luhle... lusebenza kahle.

Imibala, Isikhala Esimhlophe, kanye Nezimpawu Zesici

Ukuthuthukisa isikimu sombala kufanele ngaso sonke isikhathi kufezwe ngokusihlola ku-interface yomsebenzisi iyonke ukuze kubonwe ukusebenzisana kwabasebenzisi. Kusayithi elingenhla, siphinde futhi sahlanganisa amamajini akhethekile, iziphedi, izinhlaka, ama-radius emngceleni, i-iconography, nezinhlobo zokubhala.

Silethe umhlahlandlela ophelele wokumaketha ukuze inkampani isabalalise ngaphakathi kunoma yiziphi izinto zokumaketha noma zomkhiqizo. Ukungaguquguquki komkhiqizo kubalulekile kule nkampani ngoba yintsha futhi ayinakho ukuqwashisa embonini njengamanje.

Nasi Isizinda Se-Ecommerce Esiphumayo Esinohlelo Lombala

  • I-Closet52 - Thenga Izingubo Ku-inthanethi
  • Ikhasi lamaqoqo we-Closet52
  • Ikhasi Lomkhiqizo we-Closet52

Vakashela i-Closet52

Ukusebenziseka Kombala kanye Nobumpumputhe Kombala

Ungakhohlwa ukuhlola ukusebenziseka kokungafani kombala kuzo zonke izici zesayithi lakho. Ungahlola uhlelo lwakho usebenzisa i- Ithuluzi Lokuhlola Ukufinyeleleka Kwewebhusayithi. Ngohlelo lwethu lombala, siyazi ukuthi sinezinkinga zokuqhathanisa esizosebenza kuzo ezansi nomgwaqo, noma singase sibe nezinketho ezithile zabasebenzisi bethu. Kuyathakazelisa ukuthi amathuba ezinkinga zemibala nezethameli zethu esizihlosile aphansi kakhulu.

Ubumpumputhe bemibala wukungakwazi ukubona umehluko phakathi kweminye imibala abasebenzisi abakhubazekile abangayihlukanisa. Ubumpumputhe bombala buthinta mayelana amaphesenti amahlanu kuya kwayisishiyagalombili abesilisa (cishe izigidi eziyi-10.5) kanye nephesenti elilodwa labesifazane.

Usability.gov

Ithimba eliku-WebsiteBuilderExpert lihlanganise le-infographic nendatshana eningilizayo ehambisana nayo Ungawukhetha Kanjani Umbala Wewebhusayithi Yakho lokho kucophelela kakhulu.

Indlela Yokukhetha I-Color Scheme Yewebhusayithi Yakho