Ungayandisa Kanjani Ukuzibandakanya Komphakathi

Ungayandisa Kanjani Ukuzibandakanya Komphakathi

Sisanda kwabelana nge-infographic ne-athikili echaze izinyathelo eziyisishiyagalombili zokuya qalisa isu lakho lezokuxhumana. Abaningi benu sebevele baqalisile isu lakho lezokuxhumana kepha kungenzeka bangaboni ukubandakanyeka okuningi njengoba ubulindele. Okunye kwalokhu kungahle kube ukuhlunga ama-algorithms ngaphakathi kwezingxenyekazi. I-Facebook, ngokwesibonelo, kungakuhle ukhokhe ukukhuthaza okuqukethwe kwakho kunokukukhombisa ngokusobala kunoma ngubani olandela umkhiqizo wakho.

Konke kuqala, yebo, ngokwenza umkhiqizo wakho ufanele ukulandela.

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  • Ukuzibophezela Komphakathi - Abasebenzisi abangu-17% bathi lo mkhiqizo unesibopho emphakathini

Lokho kusho ukuthi, uma ungaboni ukuzibandakanya okulindeleyo, le infographic evela kwaBranex, 11 Ezokuxhumana Amaqhinga Okukhuthaza Ukuzibandakanya Asebenza Ngempela, imininingwane yamaqhinga ongawasebenzisa:

  1. Yazi izilaleli zakho eziqondiwe - Thola ukuthi yini okubaluleke kakhulu kuzithameli zakho ngokubuka okunye okuqukethwe okwabiwe nokuphawula ngakho kakhulu… bese usebenzisa amasu afanayo. Ngiyathanda ukusebenzisa amathuluzi afana BuzzSumo futhi Semrush kwalokhu. Okungenani, ungabuyekeza imiphumela yosesho nezinkundla, futhi.
  2. Enza ngendlela oyifisayo okuthunyelwe kwakho kungxenyekazi ngayinye yezokuxhumana - Lungiselela ividiyo yakho, isithombe, nombhalo wesikhulumi ngasinye. Ngimangele njalo lapho ngibona othile eshicilela isithombe esihle… kuphela ukusibona sinqamukile kuhlelo lokusebenza ngoba asizange silungiselelwe ukubukwa endaweni yesikhulumi.
  3. Abantu abamangele - Abathengi bathanda ukwabelana ngamaqiniso, izibalo, izitayela, ucwaningo (nama-memes) ezinkundleni zokuxhumana, ikakhulukazi uma kuyimibono ethokozisayo noma eyinselele.
  4. Dala okuqukethwe okubandakanya kakhulu - Njengoba kunikezwe ukukhetha phakathi kokuvuselelwa kaningi noma ukuvuselelwa okumangazayo, ngingathanda ukuthi abasebenzi bami namakhasimende asebenzise isikhathi esiningi futhi benze isibuyekezo esimangazayo esidonsa izilaleli.
  5. Sebenza nabathonya emphakathini - Abathonya banokwethenjelwa nokuzibandakanya kwezethameli zakho. Ukungena kubo ngokusebenzisa ubambiswano, ukumaketha okuhambisanayo, kanye nokuxhaswa kungashayela izithameli zabo kumkhiqizo wakho.
  6. Nikeza ukubizelwa esenzweni okusobala - Uma othile ethola i-tweet yakho yakamuva noma isibuyekezo, ulindele ukuthi benzeni ngokulandelayo? Ingabe usubekile lokho kulindela? Ngiyaqhubeka nokuxwayisa ngokuthengisa kanzima ngaphakathi kokuvuselelwa komphakathi, kepha ngiyakuthanda ukubhuqa umzila uye kokunikezwayo, noma ukuhlinzeka ngokubizelwa esenzweni kuphrofayela yami yezenhlalo.
  7. Thola isikhathi esihle sokuthumela - Ungamangala kulokhu, kepha akuhlali kumayelana nokuthi ushicilela nini, kumayelana nokuthi abantu bachofoza nini futhi babelana kakhulu. Qiniseka ukuthi uhlala ngaphambi kwalelojika. Uma, ntambama, amanani wokuchofoza ephakeme… bese uqiniseka ukuthi ushicilela emini ngezikhathi zesikhathi zamakhasimende akho.
  8. Sebenzisa amavidiyo abukhoma ku-Facebook - Leli iqhinga elilodwa elingakhokhelwa ukudlala (okwamanje) nokuthi i-Facebook iyaqhubeka nokukhuthaza ngolaka. Sebenzisa lokhu bese uya bukhoma ngezikhathi ezithile ngokuqukethwe okuhle kwezithameli zakho.
  9. Joyina amaqembu afanele - I-LinkedIn, i-Facebook ne-Google + zinamaqembu amahle, anempilo anokulandela okukhulu. Shicilela imininingwane yenani noma uqale ingxoxo enkulu kulawo maqembu ukuze uzimise njengesiphathimandla esithembekile.
  10. Yabelana ngokuqukethwe okuhle - Awudingi ukubhala konke owabelana ngakho. Njengesibonelo, le infographic ayiklanyelwanga futhi ayishicilelwanga yimi - yenziwe ngu UBranex. Kodwa-ke, okuqukethwe namathiphu akufaka kuhambisana kakhulu nezithameli zami, ngakho-ke ngizokwabelana ngakho! Lokho akususi egunyeni lami embonini. Izithameli zami ziyakwazisa ukuthi ngithola futhi ngithola okuqukethwe okubaluleke njengale.
  11. Cela impendulo - Ukuhambisa izethameli emphakathini kudinga ukuxoxisana. Futhi ukuguqula umphakathi ube ngabameli kudinga ithoni yokusebenza kanzima. Buza izilaleli zakho ngempendulo bese uyiphendula ngokushesha ukuze ukhulise ukuzibandakanya kwakho kwezokuxhumana!

Nayi i-infographic ephelele kusuka ku- UBranex:

Ungayandisa Kanjani Ukuzibandakanya Komphakathi

Akwanele? Nakhu okunye okusuka ku-Around.io, Izindlela Ezilula ezingama-33 Zokukhuthaza Ukuzibandakanya Kwakho Kwemidiya Yezokuxhumana Njengamanje.

  1. Ukubuza imibuzo kokuthunyelwe kwakho kwezenhlalo kwenza abantu baphawule, kwandise ukubandakanyeka kokuthunyelwe kwakho. Buza imibuzo eqondile, ekhonjiwe esikhundleni salokho okuzwakala njengokukhuluma.
  2. Ama-AMA asebenze kahle kuReddit nakuTwitter. Manje, basebenza kahle nakuFacebook. Yazisa abantu ukuthi uzophendula yonke imibuzo (ngesihloko esithile) amahora ambalwa.
  3. Lapho ikhasimende lisebenzisa umkhiqizo wakho futhi lithumela ngalo (ukubuyekeza umbhalo noma isithombe noma ividiyo), khuthaza lokho okuqukethwe kubalandeli bakho. Lezi zinhlobo zokuthunyelwe (okuqukethwe okwenziwe ngumsebenzisi) kubangela ukuzibandakanya okuningi.
  4. Anything ezihamba phambili unethuba elikhulu lokuthandwa, ukwabiwa noma ukuphawulwa ngalo. Thola ukuthi yini ethrendayo futhi efanele abalandeli bakho bese wabelana ngayo njalo.
  5. Sesha abasebenzisi abasebenzisa ama-hashtag bese uphendula kuma-tweets abo nokuthunyelwe kwabo: lokhu kukhulisa ukuzibandakanya kuphrofayela yakho lapho behlola okuthunyelwe kwakho.
  6. Futhi, sesha amagama angukhiye ezihlobene nemakethe yakho futhi uzibandakanya nabantu usebenzisa lawo magama abalulekile kokuthunyelwe kwabo.
  7. Phendula njalo kunoma iyiphi i- @mention oyithola ezinkundleni zokuxhumana - lokhu kwenza abantu bazi ukuthi uyabakhathalela futhi ulalela nakho okwandisa ukuzibandakanya.
  8. Curate futhi khangisa okuqukethwe abanye abantu kepha ngokugenca okuncane: hlala umaka umthombo ukuze umthombo wazi ukuthi sekushiwo. Okuqukethwe ngaphandle kokukhulunywa kuthola ukubandakanyeka okuncane (kwesinye isikhathi akukho) kunokukodwa okukhulunywa ngakho noma okubili.
  9. Thumela okulungele umphakathi futhi wazise abantu ukuthi uyabakhathalela izindinganiso zomphakathi. Isisa, usizo kanye nokuzibophezela komphakathi kuqhuba ukuzibandakanya.
  10. Qalisa ukunikela noma umncintiswano lapho ukuthanda / ukubeka amazwana ngokwemvelo kuyingxenye yokupha / umncintiswano. Kwandisa ukuzibandakanya.
  11. I-Curate izixhumanisi / izinsiza eziningi futhi uzabe ngamakhredithi (maka umthombo). Ukukhulunywa okukhulu kakhulu kuvame ukuthola ukubandakanyeka okuningi.
  12. Yenza ukusetshenziswa ama-hashtag athrendayo lapho uthola ezingaxhunyaniswa nemakethe / umkhiqizo wakho ngandlela thile.
  13. Sesha futhi thola imibuzo ebuzwa ngabantu (efanele imakethe yakho) ezindaweni ezifana ne-Twitter, i-Quora, i-Google + nokuningi bese uyaphendula.
  14. Yethula i- ukuthengiswa kwesikhathi esilinganiselwe/ isaphulelo noma utshele abalandeli amasheya aphela ngomkhiqizo - ukwesaba ukuphuthelwa kuzokusiza ukuthi uthole ukuchofoza okuningi kokuthunyelwe kwakho.
  15. Uma uthumela i-tweet noma uphendula kokuthunyelwe, sebenzisa ama-GIFs opopayi. Ama-GIF ahlekisa ngokwemvelo futhi enza abantu bathande / babeke amazwana kuwo (ukuzibandakanya okuningi).
  16. Cela impendulo (komunye umkhiqizo osebenza kuwo) nemibono (yemikhiqizo emisha efunwa abantu). Kuyamangaza ukuqaphela ukuthi bangaki abalandeli bakho abanemibono ethile noma umbono (kepha thula ngoba akekho owababuza).
  17. Nikeza Amahlaya kokuthunyelwe kwakho. Ukuhlekwa kwesinye isikhathi kudonsela ukuthandwa / amasheya amaningi noma ngisho nokuphawula kwesinye isikhathi - konke okuholela ekuzibandakanyeni okwengeziwe ngakho-ke, ukufinyelela okuningi.
  18. Do vo kanye polls (usebenzisa izici zokuvota zomdabu ezindaweni ezinjenge-Facebook, i-Twitter). Ngisho neqoqo elincane labantu ababamba iqhaza ku-poll lisiza ukukhulisa ukuzibandakanya kwakho nokufinyelela kalula.
  19. Bamba iqhaza kokufanele Izingxoxo ze-Twitter ngoba ukuzibandakanya kuvame ukuphakama ngesikhathi sengxoxo ye-Twitter ngezizathu ezahlukahlukene (inani lama-tweets, ukuthandwa kwe- # hashtag, umphakathi wezingxoxo njll)
  20. Got ukubuyekezwa kwamakhasimende? Yabelana ngawo kumaphrofayela wakho wokuxhumana nomphakathi bese umaka amakhasimende akunikeze isibuyekezo / isilinganiso.
  21. Njalo beka eceleni imizuzu embalwa yosuku lwakho ukuthola futhi landela abantu abafanele kusuka embonini / emakethe yakho. (Kufanele futhi usebenzise amathuluzi anokuzenzekelayo lokhu)
  22. Khombisa abalandeli bakho ukuthi kukhona umuntu ngemuva kwalesi sibambo - ngokusebenzisa Izithonjana njengabo bonke abantu.
  23. Yabelana ngokuqukethwe okufanele ngesikhathi amaholide neminye imicimbi yesizini. Lokhu okuthunyelwe kuvame ukuba nezinga lokuzibandakanya elingcono kunokunye okuthunyelwe okuvamile.
  24. Khombisa ukubonga; bonga abalandeli bakho ngezingqophamlando (futhi ngokujwayelekile) futhi abalandeli bakho bazozibandakanya nawe.
  25. Thola ukuthi yini i- isikhathi esihle sokuthumela (kuya ngesimo sabalandeli bakho) bese uthumela ngalezi zikhathi. Kufanele ukwandise okuthunyelwe kwakho ukuze kufinyeleleke kakhulu ngoba lokho kunomthelela oqondile ekubandakanyeni ezimweni eziningi.
  26. Uma ufuna ukwenza abantu bachofoze, yisho lokho ngokusobala. "Chofoza lapha ukuze uthole okwengeziwe." Okuthunyelwe nge Ukushaya ucingo umbhalo usebenza kangcono ekubandakanyeni abantu.
  27. Cela abalandeli bakho ukuthi “Maka umngani”. Abantu abaningi bayakwenza futhi lokho kukhulisa ukufinyelela kuphela nokuzibandakanya kokuthunyelwe kwakho.
  28. Okuthunyelwe komphakathi kubonakala kufinyelela kakhulu lapho wena maka indawo kubo.
  29. Sonke siyazi okuthunyelwe kwezithombe thola ukuzibandakanya okuningi (kokubili ku-Facebook naku-Twitter). Kepha khombisa izithombe ezisezingeni eliphakeme uma uzaba.
  30. Futhi, cela abantu ukuthi babhale kabusha noma yabelana ngokusobala. Lokhu kulandela umthetho we-CTA.
  31. Uthole insiza ebisizakala? Noma othile ukusizile ebhizinisini lakho? Banikeze ukumemeza, bamake bese wazisa abalandeli bakho.
  32. Phromotha amaphrofayili wakho wokuxhumana nomphakathi kwezinye iziteshi zomphakathi. Unebhodi elihle lePinterest? Ungakhohlwa ukuphromotha ibhodi lakho le-Pinterest ku-Facebook noma ku-Twitter (noma kwezinye izindawo) njalo ngesikhashana.
  33. Bambisana futhi umlingani neminye imikhiqizo edumile / amabhizinisi ekwabelaneni ngokuthunyelwe noma ekwakheni okunikezwayo. Ukusebenzisana kukusiza ukuthi ufinyelele kubalandeli abaningi (kusuka kweminye imikhiqizo), kukhulisa ukuzibandakanya nenombolo yabalandeli onabo.

UCABANGANI?

Le sayithi isebenzisa i-Akismet ukunciphisa ugaxekile. Funda ukuthi idatha yakho yokuphawula isetshenziswa kanjani.