I-ResponseTap: Ivula Amandla Okufakwa Kwekholi Ngobuchwepheshe Be-Smart Match
Ukuqonda uhambo lwamakhasimende kubaluleke kakhulu kumabhizinisi ahlose ukukhulisa amanani okuguqulwa kanye nokuthuthukisa ukusetshenziswa kwemali yokuthengisa. Kodwa-ke, enye yezinselelo ezibaluleke kakhulu abadayisi ababhekana nazo namuhla inembile ukufakazela amakholi wefoni emizamweni ethile yokumaketha, ingxenye ebalulekile yamabhizinisi athembele kakhulu ekusebenzisaneni kwefoni ukuze avale ukuthengisa. Ngaphandle kokubonakala okucacile kwemikhankaso eshayela izingcingo, abathengisi bashiywa beqagela, bengakwazi ukuqonda amakhasimende abo ngokugcwele noma ukulinganisa RIO yemisebenzi yabo yokumaketha ngempumelelo.
ResponseTap
ResponseTap yakhelwe ukuvala leli gebe. With innovative yayo I-Smart Match ubuchwepheshe, i-ResponseTap inikeza abakhangisi namaqembu okuthengisa imininingwane enemininingwane ohambweni lwamakhasimende, okuvumela ukuchazelwa kwekholi okunembile emikhankasweni ethile yokumaketha.
Uhlu Lwezici
- Shayela i-Attribution: Ifanisa ngokuzenzakalela amakholi angenayo emikhankasweni ethile yokumaketha, amagama angukhiye, noma imithombo, enikeza ukuqonda kokuthi yini eqhuba ukuzibandakanya kwamakhasimende.
- Imephu Yohambo Lwamakhasimende: Ilandelela uhambo lwalowo ofonayo kuwebhusayithi, inikeze umbono onemininingwane wezindlela ezithathwe ngaphambi, phakathi, nangemuva kocingo.
- Ukufakwa Kwenombolo Enamandla (ID): Ibonisa izinombolo zocingo ezihlukile ezivakashini ngokusekelwe endleleni ezifike ngayo kuwebhusayithi, okuvumela ukulandelwa okunembile kwemithombo yezingcingo.
- Amandla Okuhlanganisa: Ihlanganisa ngaphandle komthungo nokuhola CRM, izibalo, nezinkundla zokumaketha, ezithuthukisa ukuvumelanisa idatha nemininingwane.
- Izibalo Zesikhathi Sangempela: Iletha ukufinyelela okusheshayo kudatha yekholi, okuvumela amabhizinisi ukuthi enze izinqumo eziqhutshwa idatha ngokushesha.
- Isilinganiso se-ROI: Inika amandla ukulinganisa okunembile kokusebenza komkhankaso wokumaketha ngokulandelela izingcingo ezibuyela emizamweni ethile, ukubala i-ROI yangempela.
Ukusetshenziswa ResponseTap, amabhizinisi angathuthukisa kakhulu amasu awo okumaketha kanye nemiphumela yokuthengisa. Inkundla inikeza ukuqonda okuphelele kohambo lwamakhasimende, kusukela ekuzibandakanyeni kokuqala ku-inthanethi kuya ocingweni lokugcina. Lokhu kubonakala kuvumela ukuthuthukiswa komkhankaso osebenza kahle kakhulu, ukuzizwisa kwamakhasimende okuthuthukisiwe, namazinga aphezulu okuguqulwa. Ngokwazi ukuthi yimiphi imizamo yokumaketha ekhiqiza izingcingo, amabhizinisi angawaba amabhajethi awo ngendlela egculisayo, aqinisekise ukuthi izinsiza zitshalwa eziteshini ezisebenza kahle kakhulu.
Ukuqala Nge-ResponseTap
Ukuqalisa nge-ResponseTap kuqondile. Ngemva kokubhalisela insizakalo, amabhizinisi angahlanganisa ngokushesha ubuchwepheshe be-Smart Match ezinkundleni zabo zedijithali. Ukusetha Ukufakwa Kwenombolo Ye-Dynamic kuwebhusayithi yonkana kuvumela ukulandelela ukusebenzelana kwezivakashi nokufaka amakholi emisebenzini ethile yokumaketha. Ideshibhodi yezibalo zesikhathi sangempela inikeza imininingwane esheshayo, evumela abakhangisi ukuthi balungise amasu okukhulisa ukusebenza.
I-ResponseTap isisiza ukuthi sembule ukuthi luyini uhambo lwekhasimende futhi siqonde inani langempela le-ROI yokumaketha esiyitholayo.
Aytug Ozeli, Digital Insight Analyst, Hiscox
Ingabe usukulungele ukuguqula ukulandela kwakho ucingo futhi uvule imininingwane ejulile yekhasimende? Qala uhambo lwakho nge-ResponseTap namuhla futhi uguqule amasu akho okuthengisa ngobuchwepheshe be-Smart Match.