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Ngolwazi nobuchwepheshe ezandleni zethu, uhambo lokuthenga lushintshe kakhulu. Abathengi manje benza ucwaningo lwabo kusenesikhathi ngaphambi kokuba bakhulume nommeleli wezentengiso, okusho ukuthi ukumaketha kudlala indima enkulu kunakuqala. Funda kabanzi ngokubaluleka "kokumaketha" ibhizinisi lakho nokuthi kungani kufanele uqondanise amaqembu akho okuthengisa nawokumaketha. Kuyini 'Ukumangaza'? ISmarketing ihlanganisa ukuthengisa kwakho kanye namaqembu wokumaketha. Igxila ekuqondaniseni imigomo nomsebenzi

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Ungathola ukuhleka kimi ngokubhala i-athikili nge-MarTech ngemuva kokushicilela ama-athikili angaphezu kuka-6,000 kubuchwepheshe bokumaketha iminyaka engaphezu kwengu-16 (ngale kweminyaka yobudala yale bhulogi… ngangikwi-blogger edlule). Ngikholwa ukuthi kufanelekile ukushicilela nokusiza ochwepheshe bezebhizinisi ukuthi babone kangcono ukuthi yayiyini iMarTech, ikusasa nekusasa lokuthi kuzoba yini. Okokuqala, kunjalo, ukuthi iMarTech iyisisekelo sokumaketha nobuchwepheshe. Ngikhumbule okuhle

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Uma wenza isicelo sekheli kusiphequluli, uchungechunge lwezehlakalo lwenzeka ngodaba lwama-microsecond: Uthayipha ikheli nge-http noma i-https bese ushaya u-Enter. I-http imele iphrothokholi yokudlulisa i-hypertext futhi idluliselwe kusiphakeli segama lesizinda. I-Https ukuxhumana okuphephile lapho umphathi nesiphequluli benza ukuxhawula futhi bathumele idatha ebethelwe. Igama leseva lesizinda libheka lapho i-domain likhomba khona

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Ngenkathi abathengisi bevame ukusebenza ukukhiqiza okuqukethwe okubahlukanisayo futhi kuchaze izinzuzo zemikhiqizo yabo nezinsizakalo, bavame ukuphuthelwa uphawu lokukhiqiza okuqukethwe kohlobo ngalunye lomuntu othenga umkhiqizo noma insizakalo yabo. Isibonelo, uma ithemba lakho lifuna insizakalo entsha yokubamba, umthengisi ogxile ekuseshweni nasekuguqulweni angagxila ekusebenzeni ngenkathi umqondisi we-IT angagxila kuzici zokuphepha. Kuyinto

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Besihlangana neklayenti elinombono namuhla futhi besidingida ukuthi yimiphi imithelela yejubane lokulayisha iwebhusayithi. Kunempi eningi eqhubeka kwi-Intanethi njengamanje: Izivakashi zifuna okuhlangenwe nakho okucebile okubukwayo - ngisho nasekubukisweni kwe-retina ephezulu. Lokhu kushayela izithombe ezinkulu nezinqumo eziphakeme eziqhakaza osayizi bezithombe. Izinjini zokusesha zifuna amakhasi asheshayo we-ultra anemibhalo emihle esekelayo. Lokhu kusho ukuthi kusetshenziswa amabhayithi abalulekile embhalweni, hhayi ezithombeni.

Indlela Iwebhusayithi Yakho Ehamba Phansi Elilimaza Ngayo Ibhizinisi Lakho

Eminyakeni edlule, bekufanele sithuthele isiza sethu siye kumsingathi omusha ngemuva kokuthi umphathi wethu wamanje eqale kancane ukuhamba kancane. Akekho ofuna ukushintsha izinkampani zokubamba… ikakhulukazi umuntu obamba amawebhusayithi amaningi. Ukufuduka kungaba inqubo ebuhlungu impela. Ngaphandle kokukhushulwa kwejubane, uFlywheel unikele ngokufuduka kwamahhala ngakho-ke kwaba ukunqoba. Bengingenakho ukukhetha, noma kunjalo, ngenxa yokuthi umsebenzi omningi engiwenzayo ukwandisa amasayithi