Akukaze Kulula Njengabalandeli Nabalandeli

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ithonyaUkunaka abathengisi bezokuxhumana: inani labalandeli aliyona inkomba enamandla yethonya. Impela… kusobala futhi kulula - kepha futhi kuyavilapha. Inani labalandeli noma abalandeli kaningi alihlangene nomuntu noma ikhono lenkampani lokuthonya abanye.

Izici Eziyisikhombisa Zethonya Ku-inthanethi

  1. Umgqugquzeli kumele ahlanganyele ikakhulukazi izingxoxo ezifanele. Umlingisi onabalandeli be-bajillion akusho ukuthi angathonya abanye maqondana nomkhiqizo noma insizakalo yakho.
  2. Umgqugquzeli kufanele zibandakanye njalo futhi muva nje ezingxoxweni ngesihloko esifanele. Kunamabhulogi amaningi alahliwe, amakhasi e-Facebook, nama-akhawunti we-Twitter laphaya. Imithombo yezokuxhumana idinga umfutho, futhi labo abama noma abama kancane kancane balahlekelwa yithonya elikhulu ezihlokweni.
  3. Umthelela kufanele abe okukhulunywa kakhulu ngaso ngabanye ezingxoxweni ezifanele. Ama-retweets, ama-backlink kanye namazwana kuyizinkomba zekhono lomgqugquzeli lokubandakanya izethameli.
  4. Umgqugquzeli kumele bahlanganyele engxoxweni. Akwanele ukuqhakambisa umyalezo kuzethameli zabo, umgqugquzeli unesiphiwo sokuphendula imibuzo yabantu, ukubhekana nokugxekwa, nokukhomba abanye abaholi esikhaleni. Ukudlulisa isixhumanisi noma i-Tweet esincintisana nayo akuyona ibhizinisi elibi, kukhombisa ukuthi uzikhathalela ngempela izilaleli zakho futhi ufuna ukuzondla ngemininingwane engcono kakhulu.
  5. Umgqugquzeli kumele abe ne- idumela. Noma ngabe yiziqu, incwadi, ibhulogi, noma isihloko somsebenzi… umgqugquzeli kumele abe nedumela elisekela ulwazi lwabo lwendaba ngendaba ngegunya.
  6. Umgqugquzeli kumele guqula izithameli zabo. Ukuba nethoni labalandeli, ithoni yama-retweets, kanye ne-tonferensi kusengasho ukuthi kunethonya. Ithonya lidinga ukuguqulwa. Ngaphandle kokuthi umgqugquzeli angaba nomthelela esinqumweni somuntu sokuthenga empeleni, abayena umthelela.
  7. Ithonya alikhuli ngokuhamba kwesikhathi, liyashintsha ngokuhamba kwesikhathi. A shintsha ithonya kungafika njengokuthola ukuthi isixhumanisi sakho sishiwo noma ukuphinda ubhale kabusha ngomunye umthelela. Ukuthi othile wayenabalandeli abangu-100,000 ngonyaka owedlule akusho ukuthi basenethonya nanamuhla. Thola abagqugquzeli ngomfutho njengoba kubonakala ngokukhula okuqhubekayo.

Ingabe kukhona okuhlukile? Yebo zikhona. Angikucindezeli lokhu njengomthetho - kepha ngifisa ukuthi izinhlelo ezikhomba futhi zibeke ithonya ku-Intanethi ziyeke ukuba livila kakhulu bese ziqala ukuhlinzeka ngokuhlaziya okuyinkimbinkimbi kuzici ezakha umuntu onethonya ngempela.

One comment

  1. 1

    Ngicabanga ukuthi lokhu okuthunyelwe kuyabonakala. Abaningi babanjwa ukubalwa kwabalandeli kanye nokuphindaphinda okukhohlwayo nge-ROI yangempela yokuxhumana nabantu. Uma ungahlanganyeli nezithameli zakho, mancane amathuba okuthi zikulalele. Ku-inthanethi noma ubuso nobuso, abantu mancane amathuba okuthi bakulalele uma ungaziniki isikhathi sokulalela futhi uhlanganyele nabo futhi.

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