Ukumakethwa Kwamaselula Nethebulethi

Ukucatshangelwa okungu-5 Lapho wenza i-App Yakho Yeselula Yenzelwe iMakethe yaseJapan

Njengomnotho wesithathu ngobukhulu emhlabeni, ngingaqonda ukuthi kungani ungaba nentshisekelo yokungena emakethe yaseJapan. Uma uzibuza ukuthi uhlelo lwakho lokusebenza lungangena kanjani ngempumelelo emakethe yaseJapan, bese uqhubeka nokufunda ukuze ufunde kabanzi ngalokhu!

Imakethe Yohlelo Lokusebenza Kwamaselula yaseJapan

Ku-2018, imakethe yaseJapan eCommerce ibifanele u- $ 163.5 billion USD ekuthengiseni. Kusukela ngo-2012 kuya ku-2018 imakethe yaseJapan eCommerce ikhule isuka ku-3.4% yaya ku-6.2% wokuthengisa okuphelele.

Ukuphathwa Kwezohwebo Lwamanye Amazwe

Kusukela lapho ikhule kakhulu, ikakhulukazi maqondana nomkhakha wohlelo lokusebenza lweselula. I-Statista ibike ukuthi ngonyaka odlule, imakethe yokuqukethwe kwamaselula yayifanele i-7.1 trillion yaseJapan Yen nabasebenzisi abalinganiselwa ku-99.3 million kusukela ngoMashi 2021.

Uhlelo lokusebenza lweselula olusebenza kakhulu nolusetshenziswa kakhulu kwakuyisevisi yesithunywa LINE, eqhutshwa yi-LINE Corporation, inkampani engaphansi kweTokyo yeNavier Corporation, inkampani yaseNingizimu Korea. Selokhu bahlukanise iphothifoliyo yabo ku-LINE Manga, LINE Pay, naku-LINE Music.

Uma uhlela ukufaka i-Japanese eCommerce nemakethe yohlelo lokusebenza, ungahle uthande ukucabanga ngokwenza okwakho uhlelo lwakho lokusebenza kunokulihumusha, esizoxoxa ngakho esigabeni sethu esilandelayo.

Kungani Isu Lakho Lendawo Libalulekile

Ukunikeza uTirosh kaTomedes wabhala isihloko mayelana konke odinga ukukwazi mayelana nokwakha isu lokwenza okwasekhaya ukuthi liye emhlabeni jikelele. Uchaze ukuthi ukwenziwa kwendawo kuyinqubo yokuthuthukisa ukuzibandakanya nokuxhumana nendawo okuqondiswe kuyo ngokwakha okuhlangenwe nakho kwamakhasimende / komsebenzisi nemikhiqizo ehambelana nokuthandwa kwabo kwamasiko.

UTirosh uchaze ukuthi uma kukhulunywa ngokwenziwa kwendawo, udinga ukucabanga ngokwakha isu elizokwenza izindawo zakho zamapulatifomu, iziteshi zokumaketha, kanye nemikhiqizo / nezinsizakalo zenziwe kahle.

Martech Zone isho ukuthi uma uhlela ukuya emhlabeni nohlelo lwakho lokusebenza, udinga ukulwenza lube lwasendaweni ngoba mayelana Abasebenzisi bohlelo lokusebenza abangama-72% abakhulumi isiNgisi, futhi banikeza u-Evernote njengesibonelo. Lapho u-Evernote engena emakethe yaseChina, bashintsha igama le-app labo laba yi-Yinxiang Biji (i-Memory Note), okwenze kwaba lula kubasebenzisi base-China ukukhumbula igama lalo mkhiqizo.

Kepha kunesidingo sangempela ukudala isu lasendaweni, uma uhlela ukungena emakethe yaseJapan?

Uyazi ukuthi eJapan Facebook, iwebhusayithi nohlelo lokusebenza olukhulu kunazo zonke kwezokuxhumana, yehlulekile ukungena emakethe?

UTechinasia ubike lokho Abathengi baseJapan Inani izinto ezine uma kukhulunywa ngengxenyekazi yokuxhumana nabantu basebenzisa:

  1. Security
  2. Isixhumanisi Esiphezulu Sekhwalithi
  3. Ukubona Komphakathi njengesikhulumi esidumile
  4. Umthombo omuhle wolwazi

Ngokuya ngocwaningo lweTechinasia, bonke ababambiqhaza baphendule ukuthi i-Facebook ibingaphephile kangako. Ngaphezu kwalokho, baphendule ngokuthi isikhombimsebenzisi seFacebook “sasivulekile, sinesibindi futhi sinolaka” hhayi i- “Japanese friendly” ngenxa yokuthi kwakudida futhi kuyinkimbinkimbi kangakanani ukuthi bakusebenzise.

Okokugcina, njengomthombo wolwazi, ababambiqhaza bathe bakhetha kakhulu ukusebenzisa i-Twitter kuneMixi (inkundla yezokuxhumana eku-inthanethi ekhethwayo) ne-Facebook.

I-Facebook yehlulekile ukudala isu lasendaweni ngaphambi kokwenza inkundla yezokuxhumana itholakale emphakathini waseJapan. Futhi akubona bodwa abazohluleka ukwenza indawo yesikhulumi sabo online.

I-eBay yethulwa ngasekupheleni kweminyaka yama-1990s, nokho, ngo-2002 yayisebenza ngenxa yezici ezithile, njengeJapan enemithetho eqinile yokuthengisa kabusha or seyike yasetshenziswa electronics ngaphandle kokuthi banelayisense yokukwenza. Esinye isizathu sokuthi kungani behlulekile ukukhangisa umkhiqizo wabo phesheya kungenxa yokungakuqondi lokho Abathengi base-Asia bayakwazisa ukwethenjwa. Bahlulekile ukwakha ipulatifomu evumela abathengi isikhundla sokuxhumana nabathengisi ukwakha ukwethembana nabo.

Akunakuphikwa ukuthi ukube bebenze amapulatifomu abo, bebengangena ngempumelelo emakethe yaseJapan. Kunengqondo ngoba indawo okuqondiwe kuyo, abathengi baseJapan, banemikhuba namasiko ahluke kakhulu nokuziphatha komphakathi uma kuqhathaniswa namazwe asentshonalanga.

Amathiphu ama-5 Lapho wenza i-App Yakho Yeselula ukuthi isebenze emakethe yaseJapan

Nakhu ukucatshangelwa okuyisihlanu lapho kwenziwa kwasendaweni imakethe yaseJapan:

  1. Thola Ochwepheshe Bendawo Yendawo - Ngokusebenzisana nezingcweti zokwenziwa kwendawo, ungasheshisa inqubo yokwakha isu lokwenza okwasendaweni ngoba zizokusiza ekucwaningeni indawo okukhomba kuyona, ukwenza amapulatifomu wakho nokuqukethwe, nokuningi. Lapho uthatha isinqumo ngochwepheshe bendawo, bheka izibuyekezo zamakhasimende abo kumawebhusayithi afana nalawa I-trustpilot, uwaqhathanise nabanye abahlinzeki bensizakalo yokwenziwa kwasendaweni ngamanani nekhwalithi yokwenziwa kwasendaweni. Udinga ukubuza ukuthi ngabe banikeza amawaranti futhi banobuchwepheshe nobuchwepheshe ekwenzeni kube nokwenziwa kwezinhlelo zokusebenza. Lokhu kwenzelwa ukuthi uqinisekise ukuthi uthola ochwepheshe abasemagcekeni njengoba bedlala indima enkulu ekuqinisekiseni ukuthi ungena ngempumelelo emakethe yaseJapan.
  2. Qonda Indawo Yakho Eqondisiwe - Njengoba kushiwo ngaphambili, ochwepheshe bendawo ozosebenza nabo bangakusiza ekwenzeni ucwaningo lwemakethe yasendaweni. Ngaphandle kwengxenye yezolimi nezomnotho yocwaningo lwakho, kufanele ucabangele ama-nuances amasiko. Njengoba kushiwo, esinye sezizathu esenza iFacebook yehluleke ukungena emakethe yaseJapan kungenxa yokuthi abasebenzisi baseJapan bakhetha ukungaziwa uma kuqhathaniswa nokuveza obani ubunikazi babo. Martech Zone wabhala umhlahlandlela osebenzayo wokuthi ungamaketha kanjani uhlelo lwakho lokusebenza lweselula lokho kuthinta konke okubalulekile. Ungafaka amathiphu abo njengokukhomba izimbangi zakho zasendaweni nokufunda kubo.
  3. Vumelana Nemicimbi Yesiko Nendawo - Enye into okufanele uyicabangele ukucwaninga imicimbi yamasiko neyasendaweni futhi wenze uhlelo lwakho lokusebenza lubazungeze. EJapan, ukuguquka kwezinkathi kubaluleke kakhulu njengoba imicimbi yabo eminingi yamasiko izungeza yona. Ungazilungiselela ngaphambi kwesikhathi bese udala ikhalenda lamasiko. IMedium ibhale ukuthi ngamaholide amade, abasebenzisi baseJapan chitha isikhathi esiningi kuzinhlelo zokusebenza zeselula. Lawa maholide amade avela ngoNyaka Omusha, ngeViki leGolide (ngesonto eledlule lika-Ephreli kuya esontweni lokuqala likaMeyi), nangeSilver Week (maphakathi noSepthemba). Ngokwazi lokhu kuhlangana kolwazi, kungakusiza ukuthuthukisa i-UX yohlelo lwakho lokusebenza nokuxhumana komsebenzisi ngalezi zikhathi lapho abasebenzisi basebenza kakhulu.
  4. Hlanganyela nabathonya kanye nezitolo zendawo yezokuxhumana - Abasebenzisi baseJapan bayakwazisa ukwakha ukwethembana nezinkampani nemikhiqizo. Enye indlela yokumaketha uhlelo lwakho lokusebenza lweselula ukusebenzisana nokuxhuma nabathonya bezokuxhumana baseJapan. Ngoba abagqugquzeli bezindaba zenhlalo baziqonda kahle izibukeli zabo kanye nabantu ababalandelayo, ukuqonda kwabo ngohlelo lwakho lokusebenza kungabonakala kubalulekile. Kepha ngiphakamisa ukuthi wenze ucwaningo lwakho lokuthi yibaphi abagqugquzeli bendawo abasebenza ngemigomo nezinhloso zenkampani yakho. Okunye ukucatshangelwa ukusebenzisana nezitolo zasendaweni nabathengisi ngoba kuzokhulisa ukwethembeka kohlelo lwakho lokusebenza futhi kwenze kube lula kubasebenzisi bakho obaqondisile ukuthi bakufake ezimpilweni zabo zansuku zonke.
  5. Yenza kube ngokwakho izintengo zakho - Enye indlela yokwenza i-UX yohlelo lwakho lokusebenza icwiliswe ngokwenza amanani entengo ohlelo lwakho lokusebenza asebenze. Mane ngoba kuyakhathaza ukuguqula i-Yen iye ku-USD futhi okuphambene nalokho. Izinga lokuguqulwa lishintsha njalo ngakho-ke, akunakwenzeka ukuthi imali yohlelo lwakho lokusebenza ingahambisani nemali yendawo yakho eqondisiwe.

Ukudala isu lasendaweni kudinga iqembu eliqinile nenethiwekhi kusuka ekuqashweni kochwepheshe bendawo ukuze kuhlanganyele nabathonya bendawo nabathengisi. Futhi kunengqondo ngoba, ngokungafani nokuhumusha, into oyilandelayo lapho wenza uhlelo lwakho lube lwasendaweni ukwakha umphakathi wabasebenzisi abangathembi kuphela umkhiqizo wohlelo lwakho lokusebenza kodwa futhi, bathembeke kulo.

Douglas Karr

Douglas Karr i-CMO ye VulaINSIGHTS kanye nomsunguli we Martech Zone. UDouglas usize inqwaba yeziqalo eziphumelelayo ze-MarTech, uye wasiza ekukhuthaleni okungaphezu kuka-$5 bil ekuthengeni nasekutshalweni kwe-Martech, futhi uyaqhubeka nokusiza izinkampani ekusebenziseni nasekuzenzeleni amasu azo okuthengisa nokumaketha. UDouglas uyingcweti yokuguqula idijithali eyaziwa emhlabeni wonke kanye nesikhulumi se-MarTech. UDouglas futhi ungumbhali oshicilelwe wencwadi kaDummie kanye nencwadi yobuholi bebhizinisi.

Izihloko ezihlobene Nalesi

Buyela emuva kunkinobho phezulu
Close

I-Adblock itholiwe

Martech Zone iyakwazi ukukunikeza lokhu okuqukethwe ngaphandle kwenkokhiso ngoba senza imali ngesayithi yethu ngemali engenayo yezikhangiso, izixhumanisi ezingaphansi, noxhaso. Singajabula uma ungasusa i-ad blocker yakho njengoba ubuka isayithi lethu.