Wonke Umuntu Uyakuzonda Ukukhangisa… Ingabe Ukukhangisa Okukhokhelwayo Kusasebenza?

ukusebenza kwe-ppd 2015

Kube nezingxoxo eziningi ku-intanethi mayelana nokuphela kokukhangisa. I-Twitter ayiphumelelanga kakhulu ngephakheji yayo yokukhangisa. I-Facebook iphumelele, kepha abathengi bayakhathala ngezikhangiso ezisakazeke yonke indawo. Futhi ukusesha okukhokhelwayo kuyaqhubeka nokushayela imali engakholeki… kepha ukusesha kuyancipha njengezinye izindlela zokufuna nokuthola ulwazi ku-inthanethi zikhula ekuthandeni.

Vele, uma ubungabuza abathengi (futhi iTechnologyAdvice ne-Unbounce benze), ubungacabanga ukuthi abalutho:

  • Ama-38% abaphendulile athi unganaki ukukhangisa online.
  • U-79% wabaphenduli bathi bacishe ungalokothi uchofoze izikhangiso eziku-inthanethi.
  • U-71% wabaphenduli uthe izikhangiso ezenziwe ngezifiso nokuziphatha ziyaphazamisa noma ziyacasula.
  • Abaphenduli abangama-90% bathe abakaze benze i- ukuzibophezela kokuthenga ngemuva kokuchofoza isikhangiso.

Vele, umbono wabantu lapho ubuzwa ungahluka ngandlela thile emiphumeleni oyizuzayo. Uma ucabanga ukuthi izikhangiso ziyafa noma ufuna zihambe, linda uze uqale ukushaya izindonga zezikhangiso nokuqukethwe okuxhasiwe kuyo yonke indawo. Ngingathanda kakhulu ukuba nokukhangisa okusobala, okufanele kunokukhangisa okunyonyobayo!

Imidiya ekhokhelwa ku-inthanethi inedumela elixubile. Amabhizinisi amaningi akubheka njengengxenye eyinhloko yecebo labo lokumaketha, kepha kukhona nabagxeki abaningi. Uma uhlola iwebhu, uzothola amakhulukhulu ama-athikili anikezela ngemikhuba emihle yokuthola ukuchofoza nokuguqulwa, kanye namakhulu amaningi okusola ngokukhohlakala kokumaketha okuphazamisayo.

Ingabe ukukhangisa okuku-inthanethi kuyasebenza?

Iqiniso ukuthi ukusebenza kwemikhankaso yakho kungathuthukiswa ngokuhamba kwesikhathi ngesinye sezeluleko lapha kule infographic. Kodwa-ke, umugqa wendaba udaba lwe-ROI. Noma ngabe kunenani elincane kakhulu lokuchofoza kanye nezinga lokuguqulwa, ngabe isu lisazuzisa? Akungabazeki ukuthi uzofuna isu le-omnichannel ne-inbound lokukhulisa ivolumu yokuhola nokunciphisa izindleko ngokuchofoza ngakunye; kodwa-ke, izikhangiso zizodwa zingasebenza ngendlela emangalisayo. Othile uchofoza kubo, akunjalo?

Landa umbiko ogcwele kusuka ku-TechnologyAdvice ne-Unbounce, Ukufunda: Ingabe Imidiya ekhokhelwayo eku-inthanethi isasebenza ngo-2015? ukufunda lapho imidiya eku-inthanethi inendawo yokuthuthuka nokuthi ungazisebenzisa kanjani izikhangiso zakho zedijithali ngokuzibandakanya nokuguqula.

Ukusebenza Kokusesha Okukhokhelwe 2015

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