Ukuphuma: Khulisa i-ROI Yakho Yokumaketha Okuqukethwe ngokuqukethwe okusebenzisana

Kwi-podcast yakamuva noMarcus Sheridan, ukhulume ngamaqhinga amabhizinisi alahlekelwa uphawu lapho ethuthukisa imizamo yawo yokumaketha nge-digital. Ungalalela sonke isiqephu lapha: Ukhiye owodwa akhulume nawo njengoba abathengi namabhizinisi beqhubeka nokuziqondisa ohambweni lwamakhasimende abo kungukuqukethwe okusebenzisanayo. UMarcus ukhulume ngezinhlobo ezintathu zokuqukethwe okusebenzisana okunika amandla ukuziqondisa: Ukuzihlela ngokwakho - amandla wethemba lokusetha

IBotco.ai: Isixazululo Se-HIPAA-Esihambisanayo Sokumaketha Sezingxoxo

Ingxenyekazi yengxoxo yeBotco.ai ye-HIPAA-Compliant iyaqhubeka nokuthuthuka, ingeza ukumaketha kwe-Contextual Chat kanye nedeshibhodi ye-analytics esezingeni eliphakeme. I-Contextual Chat Marketing inika abathengisi ithuba lokuqalisa izingxoxo ezenziwe ngokwezifiso ngamathemba namakhasimende ngokususelwa ekutheni bavakashele kanjani iwebhusayithi yenkampani noma izakhiwo zemidiya. Ideshibhodi entsha ye-analytics inikeza ukuqonda okujulile ngemibuzo yezivakashi nokuziphatha. Ngokubambisana nokuhlanganiswa kukaBotco.ai ne-imeyili, i-CRM, kanye nezinye izinhlelo zokumaketha, ukumaketha kwe-Contextual Chat kuletha ileveli yokwenza kube ngokwakho engxoxweni

Ubudlelwano: Sebenzisa Inethiwekhi Yakho Ukuvala Iziphesheli Eziningi Ngalesi Sipulatifomu Sobunhloli Nobudlelwano

Isixazululo esimaphakathi sokuphathwa kobudlelwano bamakhasimende (i-CRM) siyipulatifomu enhle emile… i-database yokuxhumana, imisebenzi yabo, futhi; mhlawumbe, okunye ukuhlanganiswa nezinye izinhlelo ezinikeza ukuqonda okwengeziwe noma amathuba wokumaketha. Ngasikhathi sinye, konke ukuxhumana ku-database yakho kunokuxhumana okuqinile, okunethonya kwabanye abathengi nabenza izinqumo ngebhizinisi. Lesi sandiso senethiwekhi yakho asithintwanga, noma kunjalo. Buyini Ubuhlakani Bobuhlobo? Ubuchwepheshe bezobuchwepheshe bobuhlobo buhlaziya idatha yezokuxhumana zethimba lakho bese zakha ngokuzenzakalela igrafu yobudlelwano edingekayo

Izibonelo Ezi-6 Zendlela Amabhizinisi Abekwazi Ngayo Ukukhula Ngesikhathi Sobhubhane

Ekuqaleni kwalolu bhubhane, izinkampani eziningi zisika izabelomali zazo zokukhangisa nezokumaketha ngenxa yokwehla kwemali engenayo. Amanye amabhizinisi acabanga ukuthi ngenxa yokudilizwa kwabantu abaningi, amakhasimende azoyeka ukusebenzisa imali ngakho-ke kwehliswa isabelomali sokukhangisa nokukhangisa. Lezi zinkampani zizingele phansi ngenxa yezinkinga zomnotho. Ngaphezu kwezinkampani ezingabaza ukuqhubeka noma ukwethula imikhankaso emisha yokukhangisa, iziteshi zethelevishini nezomsakazo nazo bezinenkinga yokuletha nokugcina amakhasimende. Ama-ejensi nokumaketha

Uhlu Okufanele Ube Nalo Lokuqukethwe YONKE IB2B Izidingo Zebhizinisi Ukondla Uhambo Lomthengi

Kuyangixaka ukuthi Abakhangisi be-B2B bavame ukuhambisa inqwaba yemikhankaso futhi bakhiqize ukusakazwa okungapheli kokuqukethwe noma izibuyekezo zemidiya yezenhlalo ngaphandle komtapo wolwazi wokuqukethwe okhiqizwe kahle wonke amathemba awufunayo lapho ecwaninga umlingani wabo olandelayo, umkhiqizo, umhlinzeki , noma isevisi. Isisekelo sokuqukethwe kwakho kufanele sondle ngokuqondile uhambo lwabathengi bakho. Uma ungakwenzi… futhi izimbangi zakho zenza… uzolahlekelwa ithuba lakho lokusungula ibhizinisi lakho

Umugqa: Phatha Ipayipi Lakho Lokuthengisa ku-Gmail Ngale CRM Egcwele

Njengoba sengizakhele idumela elihle futhi ngihlala ngisebenza esizeni sami, ukukhuluma kwami, ukubhala kwami, izingxoxo zami, kanye namabhizinisi ami… inani lezimpendulo kanye nokulandelwa engikudingayo ukwenza kaningi ukwehla ngemifantu. Anginakungabaza ukuthi ngilahlekelwe ngamathuba amahle kakhulu ngoba angilandelanga ngethemba ngesikhathi esifanele. Impikiswano, noma kunjalo, ukuthi isilinganiso sokuthintwayo engikudinga ukudlula ukuze ngithole ikhwalithi

I-Build Versus Buy Dilemma: Ukucatshangelwa Okuyi-7 Kokunquma Okuhle Kakhulu Kwebhizinisi Lakho

Umbuzo wokuthi kwakhiwe noma kuthengwa isoftware kuyimpikiswano ende eqhubekayo phakathi kochwepheshe abanemibono ehlukahlukene kwi-inthanethi. Inketho yokwakha isoftware yakho yangaphakathi noma ukuthenga isisombululo esenziwe ngomumo emakethe igcina iningi labenzi bezinqumo lididekile. Njengoba imakethe ye-SaaS ikhuphukela enkazimulweni yayo egcwele lapho usayizi wemakethe kulindeleke ukuthi ufinyelele kuma-USD 307.3 billion ngo-2026, kwenza kube lula ukuthi imikhiqizo ibhalisele izinsizakalo ngaphandle kwesidingo

Smarketing: Ukuqondanisa ama-B2B Wakho Namaqembu Wokumaketha

Ngolwazi nobuchwepheshe ezandleni zethu, uhambo lokuthenga lushintshe kakhulu. Abathengi manje benza ucwaningo lwabo kusenesikhathi ngaphambi kokuba bakhulume nommeleli wezentengiso, okusho ukuthi ukumaketha kudlala indima enkulu kunakuqala. Funda kabanzi ngokubaluleka "kokumaketha" ibhizinisi lakho nokuthi kungani kufanele uqondanise amaqembu akho okuthengisa nawokumaketha. Kuyini 'Ukumangaza'? ISmarketing ihlanganisa ukuthengisa kwakho kanye namaqembu wokumaketha. Igxila ekuqondaniseni imigomo nomsebenzi