Ungakwakha kanjani okuqukethwe okwabelwanayo

kungani sabelana

Ngokusho kweThe New York Times Customer Insight Group ephepheni elisha, I-Psychology Yokwabelana, kunezizathu eziyisihlanu ezibalulekile zokuthi kungani abantu babelana nge-inthanethi:

  • Value - Ukuletha okuqukethwe okubalulekile nokufundisayo kwabanye
  • Identity - Ukuze sizichaze kwabanye
  • Network - Ukukhulisa nokondla ubudlelwano bethu
  • Ukuzibandakanya - Ukuzigcwalisa, ukubaluleka kanye nokuzibandakanya emhlabeni
  • Izimbangela - Ukusabalalisa igama ngezimbangela noma ngemikhiqizo

Umbiko weNew York Times ucwaningo oluhle futhi uboleka umsebenzi esiwenza lapha eMartech. Ngenkathi senza imali ngokushicilelwa kwethu, isiza ngokwaso asizeneli (yize sifika lapho). Martech Zone ihlinzeka ngokuhola kwethu kwe-ejensi. Ubuchwepheshe Bezokumaketha, Ubuchwepheshe Bokuthengisa kanye Nobuchwepheshe obuku-inthanethi izinkampani ziza kithi ukuzokwakha ubukhona bazo bewebhu futhi zikhulise isabelo sazo semakethe. Benza lokho ngenxa yesisekelo sokwethenjwa nokubaluleka esikunikeze ngama-athikili ethu lapha.

Sivele ngokukhethekile ngokuqukethwe esikhetha ukukubhala futhi sabelane ngakho futhi sisebenzele ukukwenza okuningi kwakho okuqukethwe okwabelwanayo. Siyiqoqa kanjani imithombo (njengokutholwe yiNew York Times), sibhala okuqukethwe kwethu, futhi sikwenze kwabelwane ngakho?

  • Ipulatifomu - Ngaphambi kokuthi siqale nokubhala, siqinisekisile ukuthi isiza sethu sisekela ukwabelana. Izithombe ezifakiwe namazwibela acebile aqinisekisa ukuthi okuqukethwe kwethu kulungiselelwe ukwabelana komphakathi. Ukuphuthelwa kwalesi sisekelo kungonakalisa ngisho nokuqukethwe okuhle kakhulu ukuthi kungabiwa. Akekho ofuna ukuba umsebenzi ngokwabelana ngokuqukethwe kwakho. Kwenze kube lula.
  • Izihloko Ezinempikiswano - Idatha engqubuzanayo, ama-rants, nokumisa imininingwane engafanele kwabiwa ngenhla kwesilinganiso. Lezo zihloko eziphikisanayo zivame ukusibeka ekuphikisaneni nabaholi bezimboni kepha zithole inhlonipho yontanga namakhasimende angaba khona.
  • Izithombe ezicebile - Ukungeza isithombe kupenda isithombe esihle engqondweni yomuntu. Bheka umfanekiso esakhele lokhu okuthunyelwe. Idweba isithombe esicacile esishayela ilukuluku futhi inikeze indawo lapho izokwenza khona ngaphandle kwesixhumanisi.
  • Okuqukethwe okunomthelela - Uma i-Google imemezela ushintsho olukhulu olungathinta abafundi bethu, sabelana ngesixazululo ukugcina abafundi bethu behamba phambili kwejika. Asabelani ngezindaba zomkhakha njengokutshalwa kwezimali, ukuguqulwa kwesimo, noma ukuhlangana okungathinti abafundi bethu.
  • Okuqukethwe Okuyigugu - Uma okuqukethwe kungakhuphula inzuzo yakho ekutshalweni kwemali noma kunciphise izindleko zakho, siyathanda ukwabelana ngaleyo khambi noma umkhiqizo. Lokhu okuqukethwe okwabelwana ngakho kuhambisa ukuvakasha okuningi kumthamo wethu.
  • Ukutholwa - Sabelana ngokubuka konke kobuchwepheshe obuhlobene nokuthengisa nokuthengisa masonto onke kubhulogi yezobuchwepheshe bokumaketha ukuze wazi ukuthi kunezixazululo laphaya ezakhelwe ngqo izinkinga zenhlangano yakho. Ukuthola lezi zinhlelo zokusebenza kusenze isisetshenziswa esidumile se-ejensi, iminyango yezentengiso neyokuthengisa.
  • Imfundo - Akwanele ukubhuqa isixazululo, sihlala sizama ukusonga noma yikuphi okutholakele ngezeluleko zabafundi bethu ukuze baphumelele. Okuqukethwe okwenza izimpilo zabo zibe lula kwabelwana ngakho. Iseluleko esihle esingabizi mali kunzima ukusithola kulezi zinsuku!

Umugqa wethu wethegi ngu Cwaninga, Thola, Funda futhi leyo migomo idonsela ukwabelana ngokuqukethwe kwethu. Ukufinyelela kwethu kuyaqhubeka nokukhula ngamadijithi aphindwe kabili ngaphandle kokukhokhela iphromoshini - izibalo ezinhle kakhulu. Vele, kusithathe iminyaka eyishumi ukufunda lezi zindlela. Futhi-ke - siwabelana nawe ngabafundi bethu! Sifuna ube nempumelelo.

Zizwe ukhululekile ukwabelana ngesithombe esidale ukusikhombisa kungani abantu benogqozi lokwabelana online:

Kungani Sabelana

One comment

  1. 1

    Ngiqale ukukufunda lokhu kungagxili kakhulu kepha ngithole okuningi kunalokho ebengikulindele. Imibono elula futhi enamandla lapha. Ngiyabonga. Ngiyethemba ngiyakwazi ukulandela ezinye zalezi 🙂

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