3 Izibalo Ezimangalisayo Ezisekela Ukuthengisa Komphakathi
Esinye sezici ezivamile engiqhubeka nokuzibona ekuthuthukisweni kwebhizinisi okuphumelelayo kakhulu kubantu noma abasebenzi bokuthengisa ukuthi baxhumeke kahle ngendlela emangalisayo.
Umngane wami omuhle u-Doug Theis we-Innovative Integrations, i Inkampani yamasevisi aphethwe ese-Indianapolis ungomunye walabo bantu. Saya esidlweni sasekuseni sase-Indianapolis Business Journal futhi ngenza ihlaya ngokuthi u-Doug cishe wazi wonke umuntu egumbini. Eqinisweni, sanikezwa amathikithi nguzakwethu esisebenzisana naye u-Harry Howe - u-Doug amethula kimi ukuze angifundise ukukhula nempumelelo of DK New Media.
U-Doug akazi nje wonke umuntu, uthatha isikhathi sokuxhumana futhi anikeze inani elibalulekile. Lelo nani limenze waba isisetshenziswa esiyigugu emakethe yobuchwepheshe yase-Indianapolis. Futhi, kunjalo, kwenza umsebenzi kaDoug wokuthengisa ube lula kakhulu njengoba ethembekile futhi exhumekile njalo.
Unalokho engqondweni, akumangazi ukuthi kukhona nezibalo ezinikeza ubufakazi bokuthi ukuba nenkundla yezokuxhumana esungulwe kahle kanye nokuba khona kwenethiwekhi kubalulekile futhi:
- Ama-78% abathengisi usebenzisa i-social media outsell ontanga yabo.
- I-73% yabathengisi abasebenzisa ukuthengisa komphakathi kuphumelele kakhulu ontanga yabo.
- 60% ukutholwa kwesabelo esikhulu kubamele abadayisi abasebenzisa ukuthengisa komphakathi.
Ukuzinza ezinkundleni zokuxhumana, ukulalela ngokucophelela amathuba okusebenzela umphakathi wakho, nokuzibandakanya ezinkundleni zokuxhumana Izinyathelo ezi-3 ezilula ezichazwe yi-Salesforce ukuthengisa okusebenzayo komphakathi. Ukunikeza inani, ungalokothi uphonsa futhi uzibeke njengesisetshenziswa kubalulekile ekuthengiseni ukuthengisa impumelelo ku-inthanethi!
Ukumaketha Kungasiza Kanjani Ukuthengisa Komphakathi?
Ithimba lakho labadayisi lingochwepheshe bezokuxhumana abasebenza ngokukhethekile ekulawuleni okuhlosiwe futhi basize ukuthola ithuba lokuwela umugqa. Lokho kusho, futhi bangochwepheshe ukuthi lapha izidingo zamathemba usuku nosuku. Ingabe umnyango wakho wokumaketha uhlinzeka ngokuqukethwe okudingekayo ukuze ubasize bakhe inani futhi bazibeke njengensiza? Izibonelo, izindaba zabasebenzisi, amaphepha amhlophe, i-infographics... zonke lezo zinsiza zokuqukethwe zingabasiza benze ochwepheshe bakho bokuthengisa babukeke bebahle ku-inthanethi futhi banikeze inani abalidingayo.