Ucwaningo Luthi: Isikhathi Esichithwe Kwezokuxhumana Komphakathi yi-Time Well Spent

Ukuthengisa Blogindiana

Njalo osomabhizinisi abancane basibuza ukuthi ngabe iSocial Media iyakufanelekela ukuchitha isikhathi kuyo. Ngokuya ngemiphumela ye- Ucwaningo Lwezokuxhumana Komphakathi Oluncane ngo-2011 impendulo yalowo mbuzo inguyebo! Kulolu cwaningo olulandelwayo, amabhizinisi amancane achazwa njengezinkampani ezinabasebenzi abayi-1-50. Kubalulekile ukuqaphela ukuthi lolu cwaningo aluzange luzame ukukala inani lamabhizinisi amancane asebenzisa imithombo yezokuxhumana, kepha kunalokho ukuthi abasebenzisi bebhizinisi lomphakathi abakhona bawasebenzisa kanjani amathuluzi.

Le nhlolovo yenziwa ngokuphelele ku-inthanethi kusuka ngoMeyi 1 - Julayi 1, 2011. Njengoba wazi, i-Google Plus yethule ngasekupheleni kukaJuni, futhi ayizange ifakwe njengenketho esifundweni. Izixhumanisi zocwaningo zathunyelwa nge-Twitter, Facebook, LinkedIn, nange-imeyili. Iphinde yashicilelwa naku-www.ingulube.biz  futhi www.MarketingTechBlog.com. Sithole izimpendulo ezingama-243 ezivela kosomabhizinisi abancane bezinkampani ezinabasebenzi abangaphansi kwama-50.

yokuthengisa kweBin2011

Besifuna ukwazi ukuqonda ukuthi osomabhizinisi abancane bacabangani futhi benzani ngezokuxhumana. Sizimisele ukuthola ukuthi ngabe imithombo yezokuxhumana ingumsindisi wamabhizinisi amancane noma ukuchitha isikhathi okukhulu?  

Idatha ibonakala ikhombisa ukuthi imithombo yezokuxhumana iba nomthelela omuhle esizukulwaneni esiholayo. Cishe i-70% yabaninimabhizinisi bakhombisile ukuthi bakhiqiza imikhondo evela ezinkundleni zokuxhumana. Kepha ingabe ingeza emgqeni waphansi?

Amabhizinisi angaphezu kwesigamu ocwaningweni lwalo nyaka aveze ukuthi imithombo yezokuxhumana ixhunywe kokungenani ama-6% okuthengisa kwabo, ngakho-ke inzuzo isobala lapho

Njengoba sibuyekeza ukuphawula kusobala ukuthi osomabhizinisi abavumelani mayelana namandla ezinkundla zokuxhumana. Nakhu abanikazi bamabhizinisi abasitshele khona lapho sibuza ukuthi Imithombo Yezokuxhumana: Ukuzijwayeza ibhizinisi eliqinile noma ukuchitha isikhathi?

  • Uma ungavumeli amakhasimende akho noma abathengi abangaba khona ngemithombo yezokuxhumana, umncintiswano wakho.
  • Imithombo yezokuxhumana imane nje iyisiqephu sephazili lokumaketha. Uma ungenalo uhlelo nokuqukethwe okuhle, imithombo yezokuxhumana ngeke isindise ibhizinisi lakho.
  • Imithombo yezokuxhumana ikhiqiza i-ROI empofu lapho 'isikhathi' kungukutshalwa kwemali.
  • Ngokuya kokunemba kokumaketha, kungcono kakhulu kunokulahla amakhadi ebhizinisi endizeni.
  • Qaphela ngokusebenzisa isikhathi esiningi ngokweqile ku-Twitter naku-Facebook. Bangadla isikhathi.
  • Awudingi ukuchitha isikhathi esiningi ukufinyelela lezi zilaleli.
  • Ungabambeki ku-hype. Imithombo yezokuxhumana ayisiye umsindisi webhizinisi lakho. Kumahhala kuphela uma isikhathi sakho singasizi ngalutho futhi uqobo kuyimpahla yami ebiza kakhulu.
  • Ukubeka isikhathi nokunaka ku-SM kuwufanele ngokuphelele.
Ungathanda ikhophi yemiphumela ephelele yocwaningo?  Ungayilanda lapha:

3 Amazwana

  1. 1

    Imithombo yezokuxhumana isibe ngesinye sezithandwa zamabhizinisi amancane ngamasu amaningi we-SEO. Manje abantu abaningi baxhuma omunye komunye kumasayithi wokuxhumana nabantu futhi babelana ngemibono yabo, imicabango kanye nokubuyekezwa kwabo futhi bangafuna nakumasayithi wokuxhumana nabantu. Ngakho-ke ngokwazi isidingo sabo singakhuphula ibhizinisi ngamasayithi wokuxhumana nomphakathi. Ngaleyo ndlela amasayithi omphakathi ayindawo yezingxoxo zebhizinisi kanye nezinkinga zenhlalo.

  2. 3

UCABANGANI?

Le sayithi isebenzisa i-Akismet ukunciphisa ugaxekile. Funda ukuthi idatha yakho yokuphawula isetshenziswa kanjani.