Idatha enkulu, iziteshi eziningi, iselula nenkundla yezokuxhumana konke kunomthelela ekuziphatheni kokuthenga ku-inthanethi. Yize le infographic igxile eYurophu, umhlaba wonke awuhlukile kakhulu. Idatha enkulu isiza abahlinzeki be-e-commerce babikezele ukuziphatha kokuthenga nokusiza ukwethula okunikezwayo kwemikhiqizo kuzo zonke iziteshi - ukwandisa amanani okuguqulwa kanye nabathengi abathengisayo. Inhlolovo yakwaMcKinsey iConsumer igqamisa izikhiye ezi-5 zedijithali…