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Ngenkathi isikhathi sikaKhisimusi singahle siqhubeke, njengoba kuhlelwa amaqembu ezisebenzi futhi ama-mince pie enza imizuliswano yehhovisi, lesi yisikhathi futhi sokucabanga ngaphambi kuka-2017 ukuqinisekisa ukuthi esikhathini sezinyanga eziyi-12, abathengisi bazobe begubha impumelelo abayibonile. Yize ama-CMO ezweni lonke kungenzeka ukuthi aphefumula kamnandi ngemuva kowe-2016 oyinselele, manje akusona isikhathi sokunganaki. Ku-

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ICrowdTwist, isisombululo sokwethembeka kwamakhasimende, kanye neBrand Innovators bahlolisise abathengisi bedijithali abangama-234 kumikhiqizo yeFortune 500 ukuthola ukuthi ukuxhumana kwabathengi kuhlangana kanjani nezinhlelo zokwethembeka. Bakhiphe le infographic, i-Loyalty Landscape, ngakho-ke abathengisi bangafunda ukuthi ubuqotho bungena kanjani kucebo lokumaketha lenhlangano. Uhhafu wayo yonke imikhiqizo usuvele unohlelo olwenziwe ngokusemthethweni kanti ama-57% athe azokwengeza isabelomali sawo ngo-2017 Kungani Abathengisi Benza Imali Kakhulu Ekuthembekeni Kwamakhasimende

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Ngisho naku-B2B, i-ejensi yethu ibheka ukuthi singanikeza kanjani amakhasimende ethu inani elingaphezu kwesibopho sethu senkontileka. Akwanele ukuletha nje imiphumela futhi - izinkampani zidinga ukweqa okulindelwe. Uma ibhizinisi lakho lithengiselana kakhulu / lingeniso eliphansi, uhlelo lokwethembeka kwamakhasimende lubaluleke kakhulu kanye nobuchwepheshe bokuliphatha. Kukhona ubulungu bohlelo lokwethembeka olungu-3.3 billion e-US, ama-29 emndenini ngamunye ama-71% wamakhasimende ohlelo lokwethembeka enza u- $ 100,000 noma ngaphezulu

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Ukuxhumana okuku-inthanethi nokuvakashelwa okuyingqayizivele kuwebhusayithi yakho akuwona amakhasimende ebhizinisi lakho, noma ngisho namakhasimende angaba khona. Izinkampani zivame ukwenza iphutha lokucabanga ukuthi konke ukuvakashela iwebhusayithi kungumuntu onentshisekelo kwimikhiqizo yakhe, noma ukuthi wonke umuntu olanda iphepha elilodwa elimhlophe ulungele ukuthenga. Akunjalo. Akunjalo neze. Isivakashi sewebhu singaba nezizathu eziningi ezahlukahlukene zokusebenzisa isiza sakho nokuchitha isikhathi nokuqukethwe kwakho, asikho