Hype
Martech Zone izihloko ezimakiwe i-hype:
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Ukukhangisa Okuqukethwe
Imikhiqizo Nokumaketha Okuqukethwe: Qaphela iHype
UMichael Brito, iPhini Likamongameli Onekhono LokuHlelwa Kwebhizinisi Lomphakathi kwa-Edelman Digital (nazo zonke iqanda elihle), usanda kubhala ngemikhiqizo emibili eshintsha kakhulu ukugxila kwayo kwezentengiso ibe yizikhungo zemidiya. Ngikuthola kukhuthaza ukuthi abaqambi bezinkampani bakudala bashintsha amasu abo okuthengisa okuqukethwe abe inkundla ebanzi, ebambe iqhaza. Ngokuhambisana nalokhu...
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Sesha Marketing
Ngabe inkampani yakho ibiza malini?
Kukhona i-Wal-mart eyodwa kuphela. I-Wal-mart yinkampani enesiphakamiso esisodwa kuphela senani: amanani ashibhile. Isebenza nabakwa-Wal-mart ngoba bangathengisa umkhiqizo ofanayo ngentengo ephansi kunesitolo esilandelayo sokudayisa. Awuyena u-Wal-mart. Awukwazi ukuya emsebenzini ukuze uthole ukuthi ungawehlisa kanjani amanani nsuku zonke. Nawe akufanele. Inkampani yakho ihlukile futhi inalokhu...