Identity
Martech Zone izihloko ezimakiwe identity:
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Ubuchwepheshe Bokukhangisa
Abashicileli Bangasilungisa Kanjani Isitaki Sezobuchwepheshe Ukufinyelela Izithameli Eziya Ziqhekeka
U-2021 uzoyenza noma ihlehliselwe abashicileli. Unyaka ozayo uzophinda kabili ingcindezi kubanikazi bemithombo yezindaba, futhi ngabadlali abanohlonze kuphela abazohlala bentanta. Ukukhangisa kwedijithali njengoba sazi ukuthi kuzophela. Sithuthela endaweni yemakethe ehlukene kakhulu, futhi abashicileli badinga ukucabanga kabusha ngendawo yabo kulesi simiso sezinto eziphilayo. Abashicileli bazobhekana…
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Izingxenyekazi zeCRM kanye nezeDatha
I-Identity Puzzle ekuphathweni kwedatha yamakhasimende
I-Consumer Identity Crisis Ezinganekwaneni zamaHindu, uRavana, isazi esikhulu, nenkosi yamademoni, unamakhanda ayishumi, afanekisela amandla akhe ahlukahlukene nolwazi. Amakhanda ayengabhubhi enekhono loku-morph futhi akhule kabusha. Empini yabo, uRama, unkulunkulu oyiqhawe, kufanele ehlele ngezansi kwamakhanda kaRavana futhi aqondise umcibisholo enhliziyweni yakhe eyedwa ukuze ambulalele okuhle...