Isizukulwane seZ
Martech Zone izihloko ezimakiwe isizukulwane z:
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Ubuchwepheshe Bokukhangisa
UJeff Kupietzky-Nov 19, 2021
Abashicileli: Ama-Paywalls Adinga Ukufa. Kunendlela Engcono Yokwenza Imali
Ama-Paywall aseyinsakavukela ekushicilelweni kwedijithali, kodwa awasebenzi futhi adala umgoqo emshinini wokunyathelisa wamahhala. Kunalokho, abashicileli kufanele basebenzise ukukhangisa ukuze benze imali ngeziteshi ezintsha futhi banikeze abathengi okuqukethwe abakulangazelelayo mahhala. Emuva ngeminyaka yama-90s, lapho abashicileli beqala ukuhambisa okuqukethwe kwabo ku-inthanethi, kwavela amasu anhlobonhlobo: izihloko ezinkulu kuphela zabanye, eziphelele...
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Izingxenyekazi zeCRM kanye nezeDatha
ULisa SpeckDec 19, 2020
Idatha Yokuziphatha Kwedijithali: Imfihlo Egcinwe Kakhulu Yokushaya Ishadi Elifanele ngoGen Z
Amasu okuthengisa aphumelela kakhulu agqugquzelwa ukuqonda okujulile kwabantu aklanyelwe ukubafinyelela. Futhi, ukucabangela iminyaka yobudala ingenye yezibikezelo ezivame kakhulu zokuhluka kwezimo zengqondo nokuziphatha, ukubuka nge-lens yokukhiqiza sekuyisikhathi eside kuyindlela ewusizo kubakhangisi yokusungula uzwela kubabukeli babo. Namuhla, abenzi bezinqumo bezinkampani ezibheke phambili bagxile…