Amakhasi Wemiphumela Yenjini Yokusesha (ama-SERPs) awumphumela oguqukayo wombuzo wenjini yokusesha noma okokufaka kwethemu lokusesha. Ekushintsheni okuguquguqukayo kokusuka ekuhlukaniseni okuvamile, izinjini zokusesha manje sezamukele ifomethi engapheli yokuskrola lapho abasebenzisi bengasaphequluli emakhasini anezinombolo eziningi. Kunalokho, bahlangabezana nokugeleza okungenazihibe kwemiphumela elayishayo njengoba beskrolela phansi. Ngaphambi koshintsho, amamephu okushisa...