Kpis
Martech Zone izihloko ezimakiwe kpis:
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Ukunika Amandla Ukuthengisa
Ubuhle Nebubi Bokukhishelwa Ngaphandle Kwesizukulwane Esiholayo se-B2B kanye Nokuhlela Ukuqokwa
Ukukhiqiza abaphambili bekhwalithi nokuhlela ama-aphoyintimenti kudlala indima ebalulekile empumelelweni yezinhlangano ze-B2B. Izinkampani eziningi zinikeza le misebenzi kubahlinzeki bezinkampani zangaphandle ukuze zisebenzise ubuchwepheshe obukhethekile, zonge isikhathi nezinsiza, futhi zithuthukise ukusebenza kahle. Kodwa-ke, njenganoma yisiphi isinqumo sebhizinisi, ukukhipha isizukulwane esiholayo se-B2B (i-leadgen) nokuhlelwa kokuqokwa kunezinzuzo kanye nokubi. Kulesi sihloko, sizohlola izizathu…
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Ukukhangisa Okuqukethwe
Amathiphu angu-5 Okukhulisa Umthelela Wesu Lokuqukethwe Kwakho Lomhlaba Wonke
U-82% wabakhangisi utshala imali ngokuzimisela kokuqukethwe njengengxenye yamasu abo okumaketha. I-Hubspot Ngesikhathi esifanayo, ucwaningo lubonise ukuthi ukuhumushela okuqukethwe okunebhrendi ezilimini zasendaweni kuthuthukisa ukuzizwisa kwamakhasimende futhi kuholela emathubeni amakhulu okuthenga. Lokhu kwenza ukuhumusha kwekhwalithi ephezulu kubaluleke kakhulu ekuzuzeni ama-KPI wakho wokumaketha (njengokukhulisa ukuqwashisa ngomkhiqizo, ukwakha ubudlelwano bamakhasimende, nokushayela...