Siza Ukuhola Ukuhlubuka Kwezentengiso

Isikhathi sokuqala lapho ngihlangana noMark Schaefer, ngangibonga ngaso leso sikhathi isipiliyoni sakhe nokuqonda okujulile. UMark usebenza nezinkampani eziholayo ukuthi zingayithuthukisa kanjani imizamo yazo yokumaketha. Ngenkathi ngisebenza kahle kulo mkhakha, ngibheka idlanzana labaholi ukuthola umbono - uMark ungomunye walabo baholi engibanakayo. Ngenkathi uMark engumakadebona ongumakadebona kwezokumaketha, ngiphinde ngakwazisa ukuthi wagxumela kuye kuqala

Okuhle, Okukhulu, nokwesabekayo ngobuhlakani bokufakelwa

Lapho ngikhishwa ngokuhloniphekile eMbuthweni Wezempi ngo-1992, kwakuyisikhathi esifanele. Ngaya kosebenzela iVirginian-Pilot eNorfolk, eVirginia - inkampani eyamukela ngokuphelele i-IT Innovation njengengxenye yamasu ayo ayisisekelo. Sifake i-fiber futhi sasusa i-line-of-site satellite, thina abasebenza kanzima abahlela-logic ku-PC futhi sathatha imininingwane eyasisiza ukuthi silungise kahle isondlo sethu nge-Intranet, futhi inkampani yabazali, iLandmark Communications, yayivele itshale imali kakhulu ku ukuthola amaphephandaba

Ukucaca Kuhlasela Ukukhungatheka Kokuxhumana

Umngani wami omuhle iminyaka eminingi nguSteve Woodruff, ozimemezelayo (futhi onethalente kakhulu) we-Clarity Consultant, oqhubeka nokwabelana ngokuthengisa okungenangqondo phakathi kwamawebhusayithi namaphrofayli ezokuxhumana nabantu. Uhlanganyele nami intandokazi yakhe yesikhathi sonke eminyakeni embalwa eyedlule: Sisungule imodeli entsha yokukhula okusimeme, okuqhutshwa ngabathengi okususelwa ezimisweni zezinhlelo eziyinkimbinkimbi eziguqukayo. Lesi yisisekelo esisha secebo lomhlaba onoguquko olujulile lwesakhiwo:

Ukubonakala nemivuzo ngokuthonya

Siyakuhalalisela umngani wethu, uMark Schaefer, osanda kuxoxwa kwi-CBS mayelana nencwadi yakhe entsha, i-Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing. Sibe nengxoxo engakholeki noMark Schaefer emasontweni ambalwa edlule emsakazweni wethu. Esinye sezihluthulelo engxoxweni engiyazisa kakhulu ukukhuthazwa kukaMark ukuthi ezokuxhumana zinikeza noma ngubani ithuba lokubonakala futhi athole imivuzo ngokususelwa