omnichannel
Martech Zone izihloko ezimakiwe omnichannel:
- Ezohwebo kanye nokudayisa Douglas KarrMar 6, 2024
I-Vee24: Khulisa Ukuguqulwa Kwe-E-commerce kanye Nevalu Ye-oda Elimaphakathi ngengxoxo yevidiyo ebukhoma
Amasayithi we-E-commerce abhekene nenselelo eqhubekayo yokuheha amakhasimende nokuhlinzeka ngolwazi oluhehayo, olungenazihibe oluguqula iziphequluli zibe abathengi nabathengi besikhathi esisodwa babe amaklayenti athembekile. Ngokukhula kokuthengwa kwe-inthanethi kanye nesidingo esikhulayo senkonzo yamakhasimende yomuntu siqu, izinkampani zifuna izixazululo ezintsha zokuvala igebe phakathi kokusebenzelana okungokoqobo nokomuntu siqu. I-Vee24 Vee24 iyisipiliyoni samakhasimende edijithali…
- Ezohwebo kanye nokudayisa Douglas KarrUJan 15, 2024
Amasu Wu-15 Wokwandisa Ukusetshenziswa Kwamakhasimende Kwindawo Yakho Yokuthengisa
Ukwamukela ubuchwepheshe obusha namasu esimanje kubaluleke kakhulu kubathengisi abafuna ukuchuma emakethe yanamuhla. Indawo yokudayisa ithuthuka ngokushesha, iqhutshwa intuthuko yezobuchwepheshe kanye nokuziphatha kwabathengi okushintshayo. I-4Ps Yokuthengisa I-4Ps yokumaketha - Umkhiqizo, Intengo, Indawo, kanye Nokukhuthaza - sekuyisikhathi eside iyisisekelo samasu okuthengisa. Kodwa-ke, njengoba isimo sebhizinisi sithuthuka, lezi…
- Ukuqeqeshwa Kwezokuthengisa Nokumaketha Douglas KarrJul 11, 2023
Kungani Amasu Amashaneli Eningi Engaseyona Inketho... Nezinyathelo Zokuwasebenzisa Nokuwenza
Ukumaketha kwama-Multichannel kubhekisela kumkhuba wokusebenzisa iziteshi eziningi zokumaketha kanye nezindawo zokuthinta ukuze ufinyelele futhi uhlanganyele nezithameli zakho ozihlosile. Kubandakanya ukuhlanganisa nokuxhumanisa iziteshi ezahlukahlukene ezingaxhunyiwe ku-inthanethi neziku-inthanethi, njengemidiya yokuphrinta, ithelevishini, umsakazo, amawebhusayithi, inkundla yezokuxhumana, ukumaketha nge-imeyili, izinhlelo zokusebenza zeselula, nokuningi. Ukumaketha kwama-Multichannel kuhlose ukudala umuzwa wamakhasimende ohlangene futhi ongaguquguquki kulezi zihlukahlukene...
- Ukuhlakanipha okungekhona okwangempela UTyler FosterJun 28, 2023
Amasu ama-4 okuthuthukisa i-CX Yakho Ngokusebenzisa Izindlela Zokwenza Umuntu Ezigxile Ku-Hyper
Abathengi banamuhla bamatasatasa, benza izinto eziningi ezingabizi kakhulu. Uma umkhiqizo wakho ungakulethela isipiliyoni sokuthenga esifushane, esizuzisayo, nesiyimpumelelo ngokusebenzisana komuntu siqu, kuzozuza ukunaka kwabo. Cabangela amaphrofayela esitayela se-Stitch Fix adalwe kusukela kudatha ye-zero party (0P), isibonelo, noma ukusetshenziswa kwe-New York Times kwedatha yenkampani yokuqala (1P) ukukhuthaza izindaba ezifanele kubafundi. U-Tesla angenza konke kube ngokwakho kusuka esihlalweni…
- Ukuqeqeshwa Kwezokuthengisa Nokumaketha Douglas KarrJun 2, 2023
Ama-Buzzwords Okumaketha aphezulu ayi-10 ngo-2023
Ukusebenzisa ama-buzzwords okukhangisa ekukhangiseni kwakho nokuqukethwe kungaba nezici ezinhle nezingezinhle. Nazi ezinye izinzuzo ezingaba khona kanye nokubi: Kungani Kufanele Usebenzise I-Marketing Buzzwords Ukunaka-Ukubamba: Ama-Buzzwords avame ukuheha futhi angadonsa ukunaka kwezithameli zakho. Bangakha ilukuluku futhi benze okuqukethwe kwakho kugqame emakethe egcwele abantu. Isikhalazo Esijwayelekile: I-Buzzwords ivamise ukuthi...
- Ukuhlakanipha okungekhona okwangempela U-Andrea SanchezKwangathi 5, 2023
I-AI Ingathuthukisa Kanjani Ubudlelwano Bekhasimende Nomkhiqizo
Njengosomaqhinga wokuklama kanye nomcwaningi onolwazi lomsebenzisi (i-UX) osebenza kwezobuchwepheshe, ngihlala ngizama ukufunda kubantu ukudizayina okuhlangenwe nakho kwedijithali okubandakanya kakhulu. Ngifuna ukuqonda ukuthi bacabanga kanjani, bazizwa kanjani, benza kanjani, futhi, okubaluleke kakhulu, ukuthi kungani benza kanjalo ngendlela ethile ukuze baqhamuke nemiqondo ethakazelisa kakhulu. Ukugcina ukuqanjwa kwenzeka, kanye ne…
- Ukuhlakanipha okungekhona okwangempela Roman VasylenkoApr 19, 2023
Konke Odinga Ukukwazi Nge-AI-Driven Auto-Tagging Ngo-2023
Ukumaka kuyinqubo yokunikeza amalebula noma amagama angukhiye ezintweni, njengezithombe, izindatshana, noma amavidiyo, ukuze uhlukanise, uhlele, futhi uzibuyise ngempumelelo kakhudlwana. Isetshenziswa kakhulu emikhakheni eyahlukene, okuhlanganisa inkundla yezokuxhumana, amawebhusayithi, nezinhlelo zokuphatha okuqukethwe, ukuze kuthuthukiswe ukusesha nokuzulazula. Vuliwe Martech Zone, isibonelo, ukumaka kunikeza imiphumela yosesho yangaphakathi ephakeme, kuthuthukisa ukuhlobana kwe...
- Izingxenyekazi zeCRM kanye nezeDatha UBill BrunoFeb 26, 2023
I-Omnichannel Marketing: Inganekwane Yemibono Emibili
Ukumaketha kwe-Omnichannel kunemibono emibili ehlukene: umkhiqizo kanye nomthengi. Kumthengi, kubhekiselwa kuzo zonke izindlela ezahlukahlukene ongaxhumana ngazo nomkhiqizo futhi ufise isipiliyoni esifanayo kuzo zonke. Okwemikhiqizo, kumayelana nokuqonda uhambo, ukuthwebula ulwazi olufanele, nokuqinisekisa ukuthi iziteshi ezisebenza kahle kakhulu zithola ukunakwa kakhulu.…
- Izingxenyekazi zeCRM kanye nezeDatha Diane KengUJan 9, 2023
Isihluthulelo Sokuqonda Nokwenza Uhambo Lomthengi Uqobo Ngumongo
Wonke umdayisi uyazi ukuthi ukuqonda izidingo zabathengi kubalulekile ukuze ibhizinisi liphumelele. Izithameli zanamuhla ziqaphela kakhulu ukuthi zithenga kuphi, ngenxa yokuthi zinezinketho eziningi ezitholakalayo, kodwa futhi ngoba zifuna ukuzizwa sengathi imikhiqizo ihambisana nezindinganiso zabo zomuntu siqu. Abathengi abangaphezu kuka-30% bazoyeka ukwenza ibhizinisi nohlobo olukhethwayo ngemva kokuhlangenwe nakho okubi okukodwa nje.…
- Ukumakethwa Kwamaselula Nethebulethi Douglas KarrDec 23, 2022
I-Sinch Conversation API: I-API Eyodwa Elula Yokufinyelela Amakhasimende Ngeziteshi Eziningi
Emhlabeni wanamuhla wokuqala weselula, amakhasimende alindele ukuxhumana okufinyelelekayo, komuntu siqu ngesikhathi sangempela nemikhiqizo ayithandayo nayithembayo. Usayizi owodwa ulingana nawo wonke amasu okuxhumana angakudala; amakhasimende afuna ukuzwa sengathi umkhiqizo ukhuluma nawo ngokuqondile, hhayi kuwo kanye nalo lonke uhlu lwabo loxhumana nabo olunezinkulungwane. Ukuze uthole umkhawulo wokuncintisana nokwanelisa izimfuno zamakhasimende, amabhizinisi e...