Kuyini iMarTech? Ubuchwepheshe Bokumaketha: Esidlule, Esamanje, Nekusasa

Ungathola ukuhleka kimi ngokubhala i-athikili nge-MarTech ngemuva kokushicilela ama-athikili angaphezu kuka-6,000 kubuchwepheshe bokumaketha iminyaka engaphezu kwengu-16 (ngale kweminyaka yobudala yale bhulogi… ngangikwi-blogger edlule). Ngikholwa ukuthi kufanelekile ukushicilela nokusiza ochwepheshe bezebhizinisi ukuthi babone kangcono ukuthi yayiyini iMarTech, ikusasa nekusasa lokuthi kuzoba yini. Okokuqala, kunjalo, ukuthi iMarTech iyisisekelo sokumaketha nobuchwepheshe. Ngikhumbule okuhle

I-SimpleTexting: Ipulatifomu yokuthumela imiyalezo nge-SMS nangombhalo

Ukuthola umlayezo wombhalo owamukelekile ovela kumkhiqizo onikeze imvume kuwo kungaba ngamasu wokumaketha afike ngesikhathi futhi angenzeka ongawasebenzisa. I-Text Message Marketing isetshenziswa ngamabhizinisi namuhla ukwenza lokhu: Thuthukisa ukuthengisa - Thumela amaphromoshini, izaphulelo, nokunikezwa kwesikhathi esilinganiselwe ukukhulisa imali Yakha Ubudlelwano - Nikeza insizakalo yamakhasimende nokusekelwa ngezingxoxo zezindlela ezi-2 Bandakanya Abalaleli Bakho - Yabelana ngokushesha ngezibuyekezo ezibalulekile nokusha okuqukethwe Khiqiza Isasasa - Isikhungo

Ukuconsa: Uyini Umphathi Wobudlelwano Namakhasimende we-Ecommerce (ECRM)?

Ipulatifomu Yokuphathwa Kobudlelwano Namakhasimende e-Ecommerce idala ubudlelwano obungcono phakathi kwezitolo ze-ecommerce namakhasimende abo ngokuhlangenwe nakho okungalibaleki okuzoqhuba ukwethembeka nemali engenayo. I-ECRM ipakisha amandla amaningi kune-Email Service Provider (ESP) kanye nokugxila kakhulu kwamakhasimende kunepulatifomu ye-Customer Relationship Management (CRM). Yini i-ECRM? Ama-ECRM anika abanikazi bezitolo eziku-inthanethi amandla okuqonda wonke amakhasimende ahlukile — izintshisekelo zawo, ukuthenga, kanye nokuziphatha — futhi ahambise okuhlangenwe nakho okunenjongo, okwenzelwe amakhasimende esikalini ngokusebenzisa idatha yamakhasimende eqoqiwe kunoma yisiphi isiteshi sokumaketha esihlanganisiwe.

Izinselelo Zebhizinisi Namathuba Wobhubhane lwe-COVID-19

Sekuyiminyaka eminingana ngibeke ukuthi ushintsho ukuphela kwalo njalo abathengisi okufanele bakhululeke kulo. Izinguquko kwezobuchwepheshe, izindlela zokuxhumana neziteshi ezengeziwe zonke izingcindezi zezinhlangano zokuzivumelanisa nezidingo zabathengi nezamabhizinisi. Eminyakeni yamuva nje, izinkampani nazo beziphoqeleka ukuba ziveze obala futhi zibe nobuntu emizameni yazo. Abathengi namabhizinisi baqala ukwenza amabhizinisi ukuze ahambisane nezinkolelo zabo zokupha kanye nokuziphatha. Lapho izinhlangano zazivame ukwehlukanisa izisekelo zazo

IMedallia: Ukuphathwa Kokuhlangenwe nakho Ukuthola, Ukubona, Ukubikezela, kanye Nezinkinga Ezifanele Kokuhlangenwe Nakho Kwamakhasimende Akho

Amakhasimende nabasebenzi bakhiqiza izigidi zezimpawu ezibucayi ebhizinisini lakho: ukuthi bazizwa kanjani, bathanda ini, kungani lo mkhiqizo hhayi lokho, lapho basebenzisa khona imali, okungaba ngcono… Noma yini engabenza bajabule ngokwengeziwe, basebenzise okuningi, futhi uthembeke kakhudlwana. Lezi zimpawu zigcwala enhlanganweni yakho ku-Live Time. IMedallia ithwebula zonke lezi zimpawu futhi izwakale kahle. Ngakho-ke ungaqonda konke okwenzekayo kulo lonke uhambo. Okwenziwe nguMedallia