Ukuqondisa
Martech Zone izihloko ezimakiwe ukukhomba:
- Ezohwebo kanye nokudayisa Douglas KarrMar 6, 2024
I-IONOS: Yethula Isu Lakho Le-S-commerce Kalula Ngenkinobho Yokuthenga Komphakathi
Ukuthenga ezinkundleni zokuxhumana ngokuvamile kubandakanya ukuziphatha okuhlukile kokuthenga kune-e-commerce evamile. Abathengi ezinkundleni zokuxhumana ngokuvamile babona umkhiqizo, babuke okokufakaza noma umgqugquzeli, bese bewuthenga. Ngenkathi imikhiqizo enemikhiqizo ebizayo ingakha ukuqwashisa futhi igudluze umjikelezo wokuthenga ezinkundleni zokuxhumana, iningi lezokuxhumana kanye nokuguqulwa kwe-e-commerce kwenzeka ngokuthenga okuncane, okungokomzwelo.…
- Ukuqeqeshwa Kwezokuthengisa Nokumaketha Douglas KarrFeb 23, 2024
Wenzani Umkhangisi Wedijithali?
I-Digital marketing isizinda esinezici eziningi esidlula amaqhinga okuthengisa endabuko. Idinga ubuchwepheshe eziteshini ezihlukahlukene zedijithali kanye nekhono lokuxhumana nabalaleli emkhakheni wedijithali. Iqhaza lomkhangisi wedijithali ukuqinisekisa ukuthi umlayezo womkhiqizo usakazwa ngempumelelo futhi uhambisana nezethameli eziqondiwe. Lokhu kudinga ukuhlela amasu, ukwenziwa, nokuqapha njalo. Emakethe yedijithali,…
- Ubuchwepheshe Bokukhangisa Douglas KarrFeb 23, 2024
Ukukhangisa Kweselula ngo-2024: Umhlahlandlela Obalulekile
Umsebenzisi ojwayelekile weselula namuhla uxhumeke njalo, engena ekusakazweni kwedijithali kolwazi, ukuzijabulisa, nokuxhumana komphakathi ngazo zonke izikhathi zosuku. Njengoba i-smartphone ivamise ukuba yinto yokugcina abayibona ngaphambi kokuba balale futhi into yokuqala abafinyelela kuyo lapho bevuka, amadivaysi eselula agxile kakhulu ekuphileni kwansuku zonke. Lokhu kuxhumana okuqhubekayo kunikeza…
- Ubuchwepheshe Bokukhangisa Douglas Karr-Nov 29, 2023
Isebenza Kanjani Indali Yezikhangiso Ze-Google? (Ibuyekezelwe u-2023)
I-Google Ads isebenza ohlelweni lwendali, eyenzeka njalo lapho umsebenzisi enza ukusesha. Ukuze uqonde ukuthi isebenza kanjani, kubalulekile ukuhlukanisa inqubo ibe izingxenye ezibalulekile: Amagama angukhiye: Abakhangisi bakhetha amagama angukhiye abafuna ukubhida kuwo. Lawa amagama ezinkampani, amagama ezinkampani, amagama, noma imishwana ehlobene nebhizinisi labo abakholelwa ukuthi abasebenzisi bazoyibhala...
- I-Social Media & Influencer Marketing UKyle MitnickOct 27, 2023
Kungani Sekuyisikhathi Sokuhoxisa Itemu elithi “Affiliate Marketing”
Imboni yokumaketha iyashintsha. Kangangoba iningi labakhangisi lithi ibhizinisi selijwayele ukushintsha kakhulu eminyakeni embalwa edlule kunaseminyakeni engamashumi amahlanu edlule. Ushintsho oluningi luqhutshwa ubuchwepheshe obusha kanye nokwanda kwedatha. I-Affiliate marketing, ikakhulukazi, yenza izinguquko ezibalulekile kangangokuthi sekuyisikhathi sokuthi sithathe umhlalaphansi ...
- I-Social Media & Influencer Marketing Douglas KarrSepthemba 5, 2023
Uyini Umehluko Kumasu Wokuthengisa we-B2B Nge-LinkedIn Versus Facebook
Ibhizinisi-kuya-ibhizinisi (B2B) Abakhangisi bavame ukuphazamiseka emizamweni yabo yokukhangisa nokumaketha ngokugxila kuphela ekufinyeleleni kwesiteshi. Noma nini lapho ngikhuluma namakhasimende mayelana neziteshi abazisebenzisayo noma abangazisebenzisi, kubalulekile ukuqonda ugqozi lwabathengi bawo ngokusebenzisa inkundla abakuyo. Ake sixoxe ngokuthi kungani abasebenzisi ngokuvamile besebenzisa i-LinkedIn vs. Facebook: LinkedIn Professional Networking: LinkedIn…
- Ubuchwepheshe Bokukhangisa UMike SzczesnyJul 13, 2023
Amasu ama-4 okuthuthukisa imiphumela yokukhangisa ngohlelo
Ukwethulwa kokukhangisa okuhleliwe - ukuthenga okuzenzakalelayo nokuthengisa indawo yesikhangiso esidijithali - kungenye yempumelelo ebaluleke kakhulu ekukhangiseni. Njengoba iningi lethu liqhubeka lifuna izindlela zokwandisa izithameli zethu, konke ukuchofoza, ukubuka, nokuxhumana sekubaluleke kakhulu. Ukusetshenziswa kwezikhangiso okuhleliwe kukhuphuke kwafinyelela kumadola ayizigidi eziyizinkulungwane ezingama-418.4 ngo-2021, futhi kulindeleke…
- Ukunika Amandla Ukuthengisa Douglas KarrJun 30, 2023
I-Apollo: Thola, I-imeyili, Shayela, futhi Uvale Amakhasimende Akho Afanelekile Kule Platform Yokuthengisa Yokuqeda
Ukuthola umkhondo, ukuhlanganisa amasistimu, nokuphatha amapulatifomu amaningi kungaba yimisebenzi enzima yokuthengisa namaqembu okuthuthukisa ibhizinisi. I-Apollo inikeza isixazululo esibanzi sokubhekana nalezi zinselele futhi ithuthukise ngempumelelo indlela izinkampani ezibhekana ngayo nezinqubo zazo zokuthengisa. Ngezinhlobonhlobo zezici nezinzuzo zayo, i-Apollo yenza lula isizukulwane esiholayo, ukusebenzelana okulindelwe, kanye nokugeleza komsebenzi ekupheleni kuya kokuphela, inikeze okuhlangenwe nakho okungenazihibe kochwepheshe bezokuthengisa.…
- Izingxenyekazi zeCRM kanye nezeDatha Peter IbarraJun 22, 2023
Ukwehla Kwezinkundla Zokuphathwa Kwedatha (DMPs)
Sisenkathini lapho ubumfihlo bubaluleke kakhulu kumakhasimende kunangaphambili, futhi amakhukhi ayaphuma. Lolu shintsho lunyakazisa wonke umuntu embonini yezokukhangisa. U-77% wabantu bemboni kanye no-75% wabashicileli bathi balungele umhlaba ongenawo amakhukhi nezihlonzi. IAB, Isimo Sedatha Kodwa izenzo zikhuluma kakhulu kunamagama. Abakhangisi...
- Ubuchwepheshe Bokukhangisa Douglas KarrJun 17, 2023
I-Adtech Eyenziwe Lula: Umhlahlandlela Ophelele Wabasebenzi Bebhizinisi
Esimeni samanje sokumaketha kwedijithali, ubuchwepheshe bokukhangisa, noma i-Adtech, sebuphenduke undabuzekwayo. Ihlanganisa isofthiwe namathuluzi abakhangisi, ama-ejensi, nabashicileli abawasebenzisayo ukwenza amasu, ukusebenzisa, nokuphatha imikhankaso yokukhangisa yedijithali. Lo mhlahlandlela uhlose ukucacisa i-Adtech nemithelela yayo enkathini yobuhlakani bokwenziwa (AI), ihlukaniswe yaba izigaba ezinhlanu ezibalulekile ngokuhambisana namagama embonini. Yini…