Izingqwele ezihamba phambili zezentengiso emhlabeni zikuveza ngezindlela ezahlukene, kodwa bonke bayavuma ukuthi imakethe yamanje isivuthwe ngemibono, izehlakalo, kanye nezindaba zempumelelo ezigxile kumikhiqizo yabantu. Amagama abalulekile kule makethe ekhulayo awokumaketha okuyiqiniso nemikhiqizo yabantu. IGenerations Different: One Voice Philip Kotler, omunye wamadoda amakhulu amakhulu kwezokukhangisa, ubiza into eyaziwa ngokuthi Marketing 3.0. Encwadini yakhe…