Impact
Martech Zone izihloko ezimakiwe umthelela:
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Ukukhangisa Okuqukethwe
Douglas KarrUJan 18, 2024
Umhlahlandlela Oya Empumelelweni: Ukwakha Inqubo Yokuklama Iwebhu Ephezulu
Ukuklama iwebhusayithi kuyinqubo eyinkimbinkimbi ebandakanya izigaba ezimbalwa, ngasinye esibalulekile ekuqinisekiseni ukuthi umkhiqizo wokugcina uhlangabezana nezinjongo ezifiselekayo. Inqubo ebanzi yokuklama iwebhu ngokuvamile ihlanganisa izigaba ezilandelayo: Isu, Ukuhlela, Idizayini, Ukuthuthukiswa, Ukwethulwa, kanye Nokunakekela. Ngezansi ukubuka okuningiliziwe kwesigaba ngasinye, kanye neminye imininingwane ebalulekile engase ingabonakali ngokushesha. Isinyathelo 1:…
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Ubuchwepheshe Bokukhangisa
Kelly GroundApr 17, 2023
Kungani I-Affiliate Marketing Iyisiteshi Sokumaketha Esihluleka Kakhulu Emnothweni Wamanje
Ezikhathini zezomnotho ezintengantengayo, amabhizinisi emhlabeni wonke abhekene nesabelomali esiqinile—okuhlanganisa nangaphakathi komsebenzi wokumaketha. Ama-CMO emhlabeni jikelele abhekene nezinqumo zamasu zokuthi yiziphi iziteshi okufanele zibeke phambili. Ukumaketha okuhlangene sekuye kwanda ukuqashelwa njengokutshalwa kwezimali okuphusile, okuvumela amabhizinisi ukuthi asebenze nozakwethu ngesisekelo se-cost-per-acquisition (CPA) kunokucwilisa izinkokhelo ezinkulu zangaphambili kwezinye iziteshi,…
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Ukukhangisa Okuqukethwe
Douglas KarrOct 3, 2018
Zibaluleke Kangakanani Izithombe Kokuqukethwe Kwakho Kwedijithali?
Izithombe zingumehluko oyinhloko esiwusebenzisayo kuwo wonke ucezu olulodwa lwesu lokuqukethwe engilenzela amaklayenti ethu. Sichitha imali eningi, nangaphezulu, ekwakhiweni kwezithombe nabathwebuli bezithombe kunaleyo esiyisebenzisa ocwaningweni nasekubhaleni amakhophi. Futhi imbuyiselo ekutshalweni kwezimali njalo ikhokha. Ngokucacile ezithombeni, akunangqondo kimi ukuthi inkampani ingasebenzisa u-$5k…