Ukungathandwa kwabathelisi esikubona kanye Namaqiniso Kuzoba Isidingo Kwezentengiso
Lapho abantu bengibuza ngezibikezelo, ngivame ukubakhomba komunye umuntu. Angiyena umuntu wesikhathi esizayo, kodwa nginerekhodi elihle kakhulu lokubona ukuthi ukuthuthuka kwezobuchwepheshe kuzokuthinta kanjani ukuziphatha kokuthenga. Obunye ubuchwepheshe engikade ngithule ngabo sekungukungathandwa kwabathelisi esikubona kanye neqiniso elingokoqobo. Konke cool, kepha ngikholwa ukuthi kusele iminyaka embalwa ukuthi sisebenzise.
Uma uyisitolo sokuthengisa, noma kunjalo, ngizoba nesibindi sokubikezela umthelela. Umthelela we i-ecommerce kanye ne-mcommerce kunethonya elikhulu kakhulu kuthrafikhi yokuthengisa kunanini ngaphambili. Ukuthengisa okuthengiswayo kuyaqhubeka ukwehla… futhi akunakuthengiswa nje njengenkinga yezomnotho.
Abathengi bafunde ukwenza themba ukuthenga ku-inthanethi. Ngokuthunyelwa kosuku olufanayo emadolobheni amaningi, asisekho isizathu esiningi sokuma kulayini esitolo sendawo. Ukusuka kokudla kuya ezimotweni, ukulethwa nge-inthanethi nomnyango kuhamba phambili. Isizathu sokuthi abathengi bangakwamukeli ngokuphelele ukuthengiswa kwe-inthanethi ukuthi kusekhona ukuthinta nesipiliyoni.
Kepha ukungathandwa kwabathelisi esikubona neqiniso elingokoqobo kuzokushintsha lokho.
Ngenkathi ochwepheshe bemboni beqagela ama-niches wokudlala nokuhamba ukuze bazuze kakhulu, bayavuma ukuthi ubuchwepheshe be-VR / AR buzoshintsha indlela esithenga ngayo futhi. Njengamadivayisi eselula aguqule kabusha i-eCommerce (I-mCommerce ibanga ngaphezu kwe-34% yakho konke okwenziwayo kwe-eCommerce emhlabeni jikelele), Ubuchwepheshe be-VR ne-AR buzoshintsha umhlaba we-eCommerce esaziyo esikhathini esizayo esiseduze.
U-Oleg Yemchuk, i-Maven Ecommerce
Le infographic evela kuMaven E-commerce iletha i- engokoqobo lobu buchwepheshe empilweni. Nazi izibonelo ezimbalwa lapho ukungathandwa kwabathelisi esikubona kanye neqiniso elibonakalayo linikeza a isipiliyoni esingcono kunephansi lesitolo.
- Ukuthenga ifenisha entsha? Azisekho izilinganiso nokuqagela… vele usebenzise ukungathandwa kwabathelisi esikubona ukubeka imikhiqizo ngesikhathi sangempela ekamelweni lakho.
- Ukuthenga imoto? Kungani ungangeni egumbini leqiniso langempela kumthengisi bese uhlola imoto yakho elandelayo ngesakhiwo, imodeli, imibala nezengezo ozifunayo. Futhi uthole ukuvakasha kokubuka kwazo zonke izici.
- Ukuthenga izingubo? Bona ukuthi ubukeka kanjani kubo ekhaya, ngisho nokuqinisekisa usayizi ofanele.
Ifenisha eyi-Virtual, amakhathalogi acwilisayo, ukulinganisa, ukuvakasha kwezimoto okubonakalayo, amakamelo okugqoka angokoqobo… noma yini kungenzeka ukuthuthukisa ulwazi lokuthenga kusuka enduduzo yehhovisi lakho noma igumbi lokuhlala. Abathengisi abangavumeli ukwamukela bazoshiyeka ngokushesha. Abathengi bayakuqonda, futhi. Ngonyaka odlule, abantu abathe iqiniso langempela lizoshintsha indlela abathenga ngayo inyuke isuka ku-37% yaya ku-63%.