Thuthukisa Ithonya Lakho Lemidiya Yezenhlalo ngeThuluzi leDatha le-Unmetric's

ukuhamba komsebenzi okuhlakaniphile okungenakuqhathaniswa

Ezweni lapho ukwanda kwamabhizinisi amaningi online kuxhomeke kakhulu kwimisebenzi yabo yokuxhumana nabantu, ukuthuthukisa isu lokuxhumana nabantu kungaba yinselelo yangempela. Kodwa-ke amandla amangazayo wokumaketha imithombo yezokuxhumana aqhubeka nokushayela amabhizinisi abheke kulezi ziteshi ukuheha amathemba nokwandisa ukuqwashisa ngomkhiqizo.

Mayelana nokwanda okusheshayo kwamasu wokuxhumana nabantu, a Ucwaningo luka-2013 olwenziwe yi-Linkedin ne-TNS kwembula ukuthi ama-SMB angama-81 njengamanje asebenzisa la manethiwekhi ukuqhuba ukukhula kwebhizinisi, kanti ama-61% awo abona izinzuzo ezinkulu maqondana nokuthola amakhasimende amasha. Kodwa-ke, ukuthuthukisa ukubonakala komkhiqizo wakho phakathi kwezithameli ezihlosiwe, udinga isu kunokuba uzingele futhi kulapho Okungafani angene phakathi.

Ukusingatha Idatha Esemqoka Kumasu Okuqukethwe

Okungafani yidatha analytics ipulatifomu inhloso yayo ukunika amandla ukutholakala kwemithombo yezokuxhumana yemikhiqizo ngokunikeza amasethi wedatha afanele ngesikhathi sangempela. Kusukela ekuqapheni okuthunyelwe okuphezulu kakhulu kuya ekuhlaziyweni kwabaqhudelana, ithuluzi lisebenzisa ububanzi bamamethrikhi ukuqoqa amasethi wedatha ibhizinisi elithile elingalithola libaluleke kakhulu. Ngale ndlela, ama-brand angahlela isu le-media media elixhaswe ngedatha elimi amathuba amaningi wokuheha abathengi ababhekiswe kubo.

Umqondo wukwandisa zonke izinqubo ezibucayi ezihlobene nokwakhiwa kokuqukethwe nokubekwa ukuze kutholakale ukugeleza okungaguquguquki kwemikhondo ethembekile. Ngokukunikeza imibono yokuthi iziphi izinhlobo zokuthunyelwe ezenza ukubandakanyeka okuningi futhi kubonise izingxoxo ezifanele emiphakathini eqondiwe, Okungafani inika amandla izinhlobo ukuqonda ukuqonda kwezethameli zazo futhi zisebenzise lolu lwazi ukudala okuqukethwe okunomthelela kakhulu.

Isebenza kanjani i-Unmetric

Njengoba enye yezinselelo ezinkulu enkundleni yezokuxhumana idala okuqukethwe okuphoqayo, Okungafani ihlose ukwenza lokhu ngokunikeza ugqozi, ukuhlaziywa okusheshayo, kanye nokufinyelela kokuthunyelwe okuthile. Isigaba se-Inspire sicabanga ngokuncamelayo okwakhelwe ngaphambili kwenkampani ethile ukukhombisa ukusakazwa kokuthunyelwe okuthandwa kakhulu.

Umqondo Ongajwayelekile

Isinyathelo esingeziwe ukuhlaziywa kokuncintisana, lapho ipulatifomu ikwazisa lapho okuthunyelwe, isithombe noma ividiyo ethile iqala ukuthola inani elingajwayelekile lokunakwa online. Lokhu kunikeza ithuba elisheshayo lokujoyina ingxoxo ethrendayo noma umane ubuke ukuthi abathengi baziphatha kanjani.

Ukuqhathanisa okungajwayelekile kweMidiya Yezokuxhumana

Ngaphezu kwalokho, enye yezici Okungafani kuthatha ezingeni elisha ngokuphelele ukuhlaziywa kokuthunyelwe nokuzibandakanya okufanele kusebenze njengesisekelo sokuhlela izinyathelo zenkampani zesikhathi esizayo. Isigaba se-Highlights simele uhlelo olukhomba ngokushesha izinto noma amaphrofayli athola ukunakwa ngokushesha ukunika amandla ama-brand ukuthi ahlale ethintana nazo zonke izingxoxo ezihamba phambili.

Unmetric Hlaziya Imidiya Yezokuxhumana

Lungiselela - Qhathanisa - Hlaziya

Ukuqoqa nokuhlaziya idatha engenzeka kungaba inqubo eyinkimbinkimbi izinkampani eziningi ezingabona njengokuchitha isikhathi. Kodwa-ke, ngokuqapha okuqhubekayo kwezindlela zokuxhumana zomphakathi, ama-brand angakhomba kalula amathuba asemqoka futhi enze inqubo yokuhlelwa kokuqukethwe nokwenza kahle kungapheli ngokuphelele. Ngokusebenzisa isikhombimsebenzisi esibonakalayo, Okungafani ihambisa izingcezu zolwazi ezingabalulekile ekusabalaliseni ithonya lenkampani ethile kwezenhlalo.

Ukubuka konke okungenakuqhathaniswa

Ngokubheka ukubaluleka okukhulayo kokuklama isu lezokuxhumana ukuze linxenxe inani elikhulu kakhulu labasebenzisi abaqondisiwe, amabhizinisi amancane kulindeleke ukuthi agxile kulezi ziteshi kunanini ngaphambili. Okungafani ihlose ukonga abakhangisi isikhathi esidingekayo ekuhleleni nasekusebenziseni amasu ezokuxhumana nabantu futhi inike amandla izinkampani eziningi ukuba ngamalungu aphezulu emphakathini wezokuxhumana.

UCABANGANI?

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