I-Yotpo: Hlanganisa Ukubuyekezwa Komphakathi Esizeni Sakho se-Ecommerce

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Ama-70% wabathengi abaku-inthanethi bathi izibuyekezo zinomthelela omkhulu esinqumweni sabo sokuthenga (Umthombo). Ama-60% wabathengi abaku-inthanethi akhombisa ukuthi ukubuyekeza kuyizinto ezibaluleke kakhulu lapho ukhetha umkhiqizo. Futhi ama-90% wabathengi abaku-inthanethi bathemba izincomo ezivela kubantu ababaziyo. Unalokho engqondweni, yonke inkampani idinga ukusebenzisa izibuyekezo zokuthwebula kumikhiqizo nezinsizakalo zayo.

Ukubuyekezwa kunezinselelo kumasayithi e-ecommerce, noma:

  • Ukubuyekezwa kudonsela kokubili i-SPAM kanye nokubuyekezwa okuyiqiniso okuvela kubancintisana abancane.
  • Lapho ususebenzise ukubuyekezwa, kuyisihluthulelo sokuthwebula abaningi ngangokunokwenzeka njengoba amakhasi womkhiqizo anezibuyekezo ezincane / ezingekho athembekile.
  • Akubanga khona ukuhlanganiswa okuqinile kwezinhlelo zokubuyekezwa kwe-ecommerce nemithombo yezokuxhumana.

Yotpo bathemba ukukushintsha lokhu ngokusebenzisa ipulatifomu yabo yokubuyekeza, ukunika amandla izitolo ukuthi zikhiqize izibuyekezo eziningi zemikhiqizo yazo, futhi zizethule kahle. Nalu ukuvakasha kwezici ezisemqoka nokusebenza kweYotpo.

  • Ingenisa Ukubuyekeza - Awudingi ukulahlekelwa izibuyekezo zakho ezikhona ukuze uqale ukusebenzisa i-Yotpo. Sizofaka ngaphandle komthungo izibuyekezo zakho kusuka kunoma iyiphi ingxenyekazi okuyo.
  • Ukwenza Ngokwezifiso Ulimi - I-Yotpo isetshenziswa kuwo wonke umhlaba. Iwijethi yethu ihumusheka kalula kunoma yiluphi ulimi olwaziwa ngumuntu.
  • Bheka futhi Uzizwe Ngokwezifiso - Isitolo sakho sihlukile. Siyakuhlonipha lokho futhi sinikeza ngezifiso eziningi ezahlukahlukene, zombili iwijethi yethu kanye ne-imeyili Yokuthenga Ngemuva Kwempahla.
  • Amathuluzi Wokulinganisela Anamandla - Ungakhetha kalula ukuthi iziphi izibuyekezo ezizokhonjiswa nokuthi yiziphi okufanele uzifihle. Noma kunini lapho uthola isibuyekezo esisha, sizokwazisa ikheli le-imeyili lekhasimende, ukuze ukwazi ukubonga lelo khasimende noma uxazulule noma yiziphi izingqinamba okungenzeka ukuthi zivele.
  • Imeyili Ngemuva kokuthenga - Khulisa kakhulu ukubuyekezwa. UYotpo u-imeyili abathengi bakho nge-imeyili, ngesikhathi esibekiwe ngemuva kokuthenga, ukubakhuthaza ukuthi bashiye izibuyekezo. Amakhasimende angashiya ukubuyekezwa ngqo ngaphakathi kwe-imeyili, okwenza inqubo ibe lula kakhulu.
  • Izibalo ze-imeyili ezijulile - bona ukuthi imikhankaso yakho ye-imeyili isebenza ngempumelelo kangakanani ngezibalo ezijulile.
  • Khulisa Umphakathi Wakho Womphakathi - finyelela amakhasimende amasha ngokushicilela izibuyekezo zakho ezintsha ngqo emakhasini wakho wokuxhumana nomphakathi. UYotpo ukunika amandla okubonga ababuyekezi ku-Facebook naku-Twitter. Abalandeli bakho bangashiya imibono bese bachofoza kokuthunyelwe ukuze bafunde izibuyekezo. Uyakhetha ukuthi iziphi izibuyekezo ozozishicilela.
  • Imibuthano Yomphakathi - Khuthaza abathengi bakho ukuthi babelane ngezibuyekezo zabo eziteshini zabo zenhlalo. Ngemuva kokuthi i-shopper ishiye isibuyekezo, i-Yotpo yenza kube lula ngabo ukuyaba ku-Facebook, ku-Twitter, ku-Google + naku-LinkedIn.

Ukubuyekezwa komuntu othenge umkhiqizo esitolo sakho kubaluleke ngaphezu kokubuyekezwa ngumuntu odlula ngendlela engahleliwe. I-Yotpo inika amabheji kumbuyekezi ngamunye, futhi ifaka izibuyekezo ngokususelwa ekwethembekeni. Lokhu kungeza ungqimba lokuthembela okufakazelwe ukusiza ukuthengisa ukuthengisa. Amakhasimende angaba khona ekugcineni azi ukuthi angakwethemba abakufundayo. UYotpo unikeza abaninisitolo uhlu olunzulu lokujula analytics ukuze ikusize uqonde ukuthi amakhasimende akho athanda ini nokuthi yini afuna ukuyibona ithuthuka.

Yotpo imahhala ukuyisebenzisa uma uyibhizinisi elincane ukuya kwelisemaphakathi. Kumasayithi akhiqiza ukubukwa kwekhasi / ngenyanga engaphezu kwesigidi esingu-1, sinikela ngeYotpo Enterprise.

2 Amazwana

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    Ngibonga kakhulu uDouglas ngokuthunyelwe okuhle kuYotpo. Igama lami nginguJustin Butlion futhi ngiyi-Marketing Manager yaseYotpo. Ngiyakwamukela kanye nanoma imuphi omunye wabafundi bakho onemibuzo yokuphawula ngezansi noma uma uthanda, ukuxhumana nami nge-imeyili ku justin@yotpo.com.

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