Ezohwebo kanye nokudayisaI-imeyili Marketing & AutomationI-Marketing Infographics

6 Izindlela Ezinhle Kakhulu Okufanele Uzilandele Lapho Ulungiselela Ikhasi Lakho Lokukhipha I-imeyili

Sabelane ngezibalo ku kungani abantu bezikhipha ohlwini lwama-imeyili akho okuthengisa noma izincwadi zezindaba. Abanye bangase bangabi ngisho iphutha lakho, njengoba ababhalisile begcwele ama-imeyili amaningi kangangokuthi badinga ukukhululeka. Nazi izibalo ezibalulekile:

  • 53% yabathengi babike ukuthi bathola ama-imeyili amaningi kakhulu avela kubathengisi.
  • 45% zikhiphe ohlwini ngoba ama-imeyili awahambisani neselula.
  • 40% ngeke izikhiphe ohlwini uma inikezwa inketho yokwamukela ama-imeyili ambalwa.
  • 1% noma isilinganiso esincane sokuzikhipha ohlwini yizinga lemboni.

Uma obhalisile ethola futhi echofoza kuleso sixhumanisi sokuzikhipha ohlwini ku-imeyili yakho, wenzani ukuzama londoloza bona? Ngisanda kwenza lokho Sweetwater, umhlinzeki we-ecommerce wemishini yomsindo enokwesekwa okukhethekile. Ngicishe ngazizwa kabi ngokuchofoza i zikhiphe ohlwini isixhumanisi, kodwa angithengi njalo ngokwanele, ngamadili e-imeyili afika njalo ezinsukwini ezimbalwa.

Ngenkathi ngichofoza isixhumanisi sokuzikhipha ohlwini, nakhu engilethelwe kukho:

I-Sweetwater Unsubscribe Page

Kuphola kangakanani lokho? Esikhundleni sokuzikhipha ohlwini lwayo yonke into, ngivele nganciphisa imvamisa yaba kanye ngenyanga.

Uma bengizolithola leli khasi, bekuzodingeka ngilinike u-B+! Abagcini nje ngokunikeza izinketho zemvamisa, kodwa futhi benza umsebenzi omuhle wokungazisa ukuthi yini engingahle ngiphuthelwe futhi ngibeke okulindelekile ngakunye. Ngenxa yokuthi i-Sweetwater inohlu olunjalo lwezithameli eziqondiwe, ngingazikhuthaza ukuthi zibe nama-imeyili afanelana neqembu ngalinye... abaculi, ama-podcaster, onjiniyela bomsindo, izitudiyo, njll.

Ulenza Kanjani Ikhasi Lakho Lokuzikhipha ohlwini

Ikhasi elihle lokuzikhipha ohlwini liyithuba lakho lokugcina ngaphambi kokulahlekelwa obhalisile obalulekile. Kunokuba ube noyedwa inkosi uzikhiphe ohlwini, hlinzeka ngezinketho zezihloko, izinketho zemvamisa, kanye nezinzuzo ezikhuthazayo zokuzigcina zigibele. Nawa amasu ayisithupha abalulekile ekulungiseleleni ikhasi lakho lokuzikhipha ohlwini:

  1. Izinketho Zokuxhumana: Yeka nge konke-noma-lutho ikhasi lokuzikhipha ohlwini futhi unikeze indlela enezigaba enikeza amazinga ahlukene okubandakanyeka. Lokhu kungafaka izihloko, izethameli eziqondiwe, kanye nemvamisa.
  2. Chofoza okukodwa uzikhiphe ohlwini: Ungakwenzi kube nzima ukuzikhipha ohlwini. Umbono wokugcina owenzayo kumuntu okuvumele ukuthi ukhulume naye awukona ukumcasula ngokungamvumeli ahambe.
  3. Sula Ukuzikhipha ohlwini: Usayizi wefonti omncane, ucashe ngemva kokungena, uqinisekisa amakheli e-imeyili... yeka ukwenza kube nzima ukuthola nokuzikhipha ohlwini. Uma abantu befisa ukuhamba, bayeke.
  4. Hlanza Ababhalisile: Uma ufuna ukugcina ukubekwa okuhle kwebhokisi lokungenayo kanye namamethrikhi aqinile okusebenzelana, susa uhlu lwakho lwababhalisile abangazange bahlanganyele isikhathi esingaphezu konyaka (noma ngaphezulu uma ungokwesizini).
  5. Ithuba Lokugcina: Ngaphambi kokuthi ukhiphe ababhalisile abangashadile, banikeze ithuba lokugcina ukuze ubone ukuthi bangathanda yini ukuhlala.
  6. Thola Impendulo; Njengesibonelo esingenhla, bengingayishiyi i-Sweetwater… Ngangingafuni ama-imeyili abo njalo. Ungazithatheli ngokwakho lapho obhalisile ehamba. Ibhokisi lokungenayo lanamuhla liminyene futhi kunzima ukuliphatha, amakhasimende akho angase afune ukugcina izinto zicocekile. Uma ufuna ukwazi ukuthi kungani ushiye, babuze ekhasini lakho lokuzikhipha ohlwini.
Zikhiphe ohlwini
Source: I-Epsilon

Douglas Karr

Douglas Karr i-CMO ye VulaINSIGHTS kanye nomsunguli we Martech Zone. UDouglas usize inqwaba yeziqalo eziphumelelayo ze-MarTech, uye wasiza ekukhuthaleni okungaphezu kuka-$5 bil ekuthengeni nasekutshalweni kwe-Martech, futhi uyaqhubeka nokusiza izinkampani ekusebenziseni nasekuzenzeleni amasu azo okuthengisa nokumaketha. UDouglas uyingcweti yokuguqula idijithali eyaziwa emhlabeni wonke kanye nesikhulumi se-MarTech. UDouglas futhi ungumbhali oshicilelwe wencwadi kaDummie kanye nencwadi yobuholi bebhizinisi.

Izihloko ezihlobene Nalesi

Buyela emuva kunkinobho phezulu
Close

I-Adblock itholiwe

Martech Zone iyakwazi ukukunikeza lokhu okuqukethwe ngaphandle kwenkokhiso ngoba senza imali ngesayithi yethu ngemali engenayo yezikhangiso, izixhumanisi ezingaphansi, noxhaso. Singajabula uma ungasusa i-ad blocker yakho njengoba ubuka isayithi lethu.